- Hormel Tells Consumers How To Spam, Spam, Spam, Spam ...
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 17, 2010
"So," you may be asking yourself after a hard day in t ...
- Del Monte Brands Sponsor Pet Bloggers Event
Marketing Daily, Karlene Lukovitz - Tuesday, March 16, 2010
The growing influence of pet-related blogs is one of the top tren ...
- Continental Airlines Drops Free Meals For Coach Fliers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 16, 2010
Jim Compton, Continental's marketing chief, says the free-meal policy "has served ...
- Frito-Lay, 'People' Team On Digital Effort
Marketing Daily, Aaron Baar - Tuesday, March 16, 2010
Over the course of the next few months, Lays will choose sele ...
- Kraft Takes Targeted Approach To Developing Overseas Sales
Around the Net In Brand Marketing, Thom Forbes - Monday, March 15, 2010
Kraft's Tang brand, which was famous in this country a few generatio ...
- Kraft Snacks Partner With NCAA, CBS Sports
Marketing Daily, Karlene Lukovitz - Friday, March 12, 2010
"Our strategic approach is to leverage these partnerships to connect our flagsh ...
- Triscuit Helps Grow Home Farming Movement
Marketing Daily, Karlene Lukovitz - Thursday, March 11, 2010
The home farming initiatives are being supported by PR, print ads, bann ...
- Youth Curious About Mustang, Xbox, Coke
Marketing Daily, Karl Greenberg - Thursday, March 11, 2010
Marketing firm Frost & Sullivan analyzed queries made to ChaCha in t ...
- Price Hikes Not Hampering Cheese Sales
Marketing Daily, Karlene Lukovitz - Wednesday, March 10, 2010
The number one driver of growth within the retail distribution channel ...
- Bravo Adds Extra Night of Food, Fashion Shows
MediaDailyNews, David Goetzl - Wednesday, March 10, 2010
As it begins its upfront pitch, Bravo said it is cooking ...
- CSPI 'Flunks' 74% of Kids' Food Marketers
Marketing Daily, Karlene Lukovitz - Tuesday, March 9, 2010
No company received an "A." Only one -- Mars, Inc. -- receiv ...
- Funky Monkey Runs Twitter Sweeps
Marketing Daily, - Tuesday, March 9, 2010
Fans who follow Funky Money Snacks on Twitter (@FunkyMonkeySnck) during March wi ...
- Ghirardelli Streams User Content In Times Square
Marketing Daily, Karlene Lukovitz - Monday, March 8, 2010
The grand prize for the sweeps is a trip for two ...
- Who Buys Sugar-Free Food?
Marketing Daily, - Monday, March 8, 2010
Top 10 DMAs in which reside adults who buy foods labeled ...
- Girl Scouts Promote Recipes Using Their Cookies
Around the Net In Brand Marketing, Thom Forbes - Friday, March 5, 2010
Taking a page from food marketers with Web sites that feature recip ...
- FDA Sends Warning Letters to 17 Food Makers
Marketing Daily, Karlene Lukovitz - Thursday, March 4, 2010
The group of warnings recently issued to food makers reflects the FDA ...
- Double Dipping: iVillage Teams With EatingWell
Online Media Daily, Gavin O'Malley - Thursday, March 4, 2010
Expanding its reach into various niches, iVillage has partnered with health a ...
- Fish Oil Supplement Makers, Sellers Sued Re PCBs
Marketing Daily, Karlene Lukovitz - Wednesday, March 3, 2010
Supplements shown by the tests to have polychlorinated biphenyl levels above t ...
- Weight Watchers Gets Ad Injunction Vs. Curves
Marketing Daily, Karlene Lukovitz - Tuesday, March 2, 2010
The injunction bars Curves and its franchisees from "airing, broadcasting, publishing ...
- New, Not-So-Secret Ingredient For Domestic Chocolate: Air
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 2, 2010
Aerated chocolate bars -- a longtime hit globally that never caught ...
- Expect More Joint Marketing By PepsiCo, Frito-Lay
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 2, 2010
PepsiCo CEO Indra Nooyi says that now that the company has acquir ...
- Bubba Intros Turkey Version of Frozen Burgers
Marketing Daily, - Friday, February 26, 2010
The four-ounce Turkey Bubba burger, made from 100% all-natural white turkey, h ...
- Clarification
Marketing Daily, - Friday, February 26, 2010
In "Organics Watchdog Takes Aim At Sara Lee Campaign," it was correct ...
- Kraft Gets Real With Athenos Sampling Effort
Around the Net In Brand Marketing, Thom Forbes - Friday, February 26, 2010
Kraft has launched a roving sampling tour for its Athenos hummus bra ...
- Sara Lee Deli Expands 'Mama' Social Media Videos
Marketing Daily, - Tuesday, February 23, 2010
Sara Lee Deli's success in reaching busy moms via its "Mama Sag ...
- Organics Watchdog Takes Aim At Sara Lee Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, February 23, 2010
The Cornucopia Institute, a Wisconsin-based nonprofit farm policy research group, issued ...
- Ben & Jerry's First TV Ads In UK Will Play Up Fair-Trade Cred
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 23, 2010
...
- Oreo, Ritz Drive NASCAR Sponsorship Synergies
Marketing Daily, Karlene Lukovitz - Monday, February 22, 2010
Kraft is pushing the pedal to the mat to maximize consumer a ...
- Cablevision Cooks Up Pillsbury VOD
MediaDailyNews, David Goetzl - Monday, February 22, 2010
Cablevision's Rainbow unit said it will soon give the Pillsbury Doughboy h ...
- Campbell's 2nd-Quarter U.S. Soup Sales Down 8%
Around the Net In Brand Marketing, Thom Forbes - Monday, February 22, 2010
...