- Slim Jims Back In The Ring With WWE Promotional Deal
Around the Net In Brand Marketing, Thom Forbes - Monday, February 22, 2010
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- Ben & Jerry's To Be Fully 'Fair Trade' By 2013
Marketing Daily, Sarah Mahoney - Monday, February 22, 2010
"I see it as the rise of the social consumer," says Sta ...
- Nestle Outshines Peers, Expects Stronger 2010
Around the Net In Brand Marketing, Thom Forbes - Friday, February 19, 2010
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- Bob's Red Mill Natural Foods Founder Gives Employees Company
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 18, 2010
Bob Moore, who founded Bob's Red Mill Natural Foods in 1978 wi ...
- Eat-Onomics With Melanie Cheng, Founder Of FarmsReach
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 18, 2010
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- Doritos Most-Watched Online Super Bowl Ad
Marketing Daily, - Wednesday, February 17, 2010
Visible Measures, an independent third-party online video measurement firm, has released resul ...
- Kellogg Increases 2010 Ad Spend, Triples Social Media
MediaDailyNews, David Goetzl - Wednesday, February 17, 2010
Multiple marketers, including Kraft, have recently spoken about lower pricing helping ...
- Neuromarketing Study Prompts Campbell To Change Soup Display
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 17, 2010
Campbell Soup is announcing changes to its condensed soup labels and she ...
- Hershey Wants To Help Stores Sell More Chocolate; Shares Data
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 17, 2010
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- General Mills Targets Hispanics, Boomers And Millennials
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 17, 2010
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- Kraft: Cadbury-Merger Savings To Support Marketing
Marketing Daily, Karlene Lukovitz - Tuesday, February 16, 2010
The acquisition will make Kraft the world's largest confectioner and the lead ...
- Kraft Global Net Revs Up, Solid 2010 Forecast
MediaDailyNews, David Goetzl - Tuesday, February 16, 2010
A significant increase in fourth-quarter ad spending has positioned Kraft for sol ...
- Media Helps Combat Child Obesity
Around the Net In Media, Fern Siegel - Monday, February 15, 2010
Food marketing is likely to get renewed attention in Washington over t ...
- Despite Death Of Food Brands, P&G Site Offers Meal Plans
Around the Net In Brand Marketing, Thom Forbes - Monday, February 15, 2010
Duncan Hines and Citrus Hill are long gone. So, too, are Hawaii ...
- Orthorexia: Can Healthy Eating Be a Disorder?
Around the Net In Brand Marketing, Thom Forbes - Friday, February 12, 2010
It didn't make the draft of the fifth edition of the Diagnost ...
- Stouffer's, CASA Urge Families To Eat Dinner Together
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 11, 2010
As consumers eat more frozen and shelf-stable meals at home to pin ...
- Who Buys Boxed Chocolates?
Marketing Daily, - Thursday, February 11, 2010
Top 10 DMAs in which reside adults who bought boxed chocolates ...
- Blue Diamond Is Nuts For The NBA
Marketing Daily, - Wednesday, February 10, 2010
Blue Diamond Growers will have a custom microsite on NBA.com (NBA.com/bluediamond) th ...
- Scripps: Cooking Channel To Take Fine Living's Slot
MediaDailyNews, David Goetzl - Wednesday, February 10, 2010
Dovetailing with those first summer barbecues, Scripps networks is scheduled to laun ...
- Michelle Obama Unveils Childhood Obesity Initiative
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 10, 2010
First lady Michelle Obama rolled out "Let's Move," her national initiative ...
- Ben & Jerry CEO/VP For Global Brand Development Resigning
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 10, 2010
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- Lakers' Odom In PowerBar TV Spot
Marketing Daily, - Tuesday, February 9, 2010
In the commercial, scheduled to air nationally in February, Odom jumps o ...
- Multiple Dynamics Drive Hormel Umbrella Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, February 9, 2010
The campaign's emphasis on the quality/trust factors of products under the Horm ...
- "Dad, That's NOT Organic!"
Marketing: Green, George Simpson - Wednesday, February 10, 2010
We all have this vague notion that organic is 1) better f ...
- Kraft Updating Its Packaging, Advertising In Top-Down Makeover
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 9, 2010
Kraft may have written the book on "old school" values like integri ...
- Dunkin' Contest Kicks Off 60th Anniversary
Marketing Daily, Tanya Gazdik - Monday, February 8, 2010
Donut lovers can channel their imagination and love for donuts for t ...
- Kraft's Rosenfeld Working Hard To Ensure Cadbury Deal Succeeds
Around the Net In Brand Marketing, Thom Forbes - Monday, February 8, 2010
Mike Hughlett takes a look at Irene Rosenfeld's intense efforts to w ...
- One Bowl = 2 Servings. FDA May Fix That
Around the Net In Brand Marketing, Thom Forbes - Monday, February 8, 2010
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- EarthGrains 'Plots To Save The Earth'
Marketing Daily, Karlene Lukovitz - Friday, February 5, 2010
Sara Lee's EarthGrains brand is advertising for the first time in ...
- Kraft, Animal Planet In Lunchables Promotion
Marketing Daily, Aaron Baar - Saturday, February 6, 2010
The promotion is timed with the introduction of a line extension f ...