• Retailing Today, Thursday, June 24, 2010 10:49 AM

Target is offering two new super premium flavors of Ben & Jerry's ice cream -- Berry Voluntary and Brownie Chew Gooder -- that allow consumers to indulge their sweet teeth and do good at the same time.

Berry Voluntary is raspberry cheesecake flavored ice cream laced with white chocolate chunks and raspberry swirls. Brownie Chew Gooder is vanilla caramel ice cream with fudge brownie pieces, finished with a caramel swirl.

For a limited time, customers who register for a volunteer activity at www.VolunteerMatch.org/scoopitforward and forward the opportunity to five friends will receive a coupon for a free pint of Ben & Jerry's ice cream, redeemable at Target stores.

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