Tag results for "promotion"
- Paramount Starts First D2C Ecommerce Platform For Entertainment BrandsParamount Shop will house a range of entertainment-branded products across all t ...
- 'Oscars' Promos Drive Less Impressions Vs. 20221,531 promo airings for this year's "Oscars" have yielded an estimated 662 ...
- Novo Nordisk Apologizes For Not Disclosing SponsorshipsNovo Nordisk has issued a mea culpa for breaking the industry co ...
- This Is NOT A Super Bowl Commercials Review, At Least Not IntentionallyWhen did the Super Bowl become the home for cross-platform promotion? Th ...
- Streamers' National TV Advertising Slips In Some Metrics For TV SeasonTotal estimated paid advertising/media value for national TV advertising dropped 5% ...
- TV Networks Boost Program Promo Spend In January, But Impressions FallTV networks' advertising/promo for their own shows, streaming efforts and other servic ...
- Teads' New President Monique Pintarelli Cites Barbara Walters As InspirationMonique Pintarelli talks about life and her new position as president, t ...
- NFL Brand Airings Down In 2022, TV Viewing Flat Through Week 15The NFL has decreased its national linear TV brand airings by 2 ...
- 'Dear Badass Santa': Bring Me Gifts... And Barley MilkTo enter sweepstakes, consumers identify an unwanted present they received, as we ...
- Twitter Emulates Video Platforms, Adds 'Views' And Impression Counts"Twitter ui by next week," quipped @oliviatheehye, retweeting another user's posting ...
- Peacock Streaming Deal With JetBlue Includes Freebie Sub-With-Ads OfferSome JetBlue loyalty club members will get a free 12-month subscription ...
- Start-up Receives $6M In Seed Funding For Measuring ROI Of Retailers' PromotionsKuona uses machine learning to optimize promotions by retailers and CPG compani ...
- Pluto TV Expands 'Stream Now. Pay Never' Campaign With Drew Barrymore PromoThe campaign featuring Barrymore and her daytime talk show, with the tagli ...
- TV Program Ad Spend, Promotion Up 8% Over 3 Months, 'Yellowstone' Gets Big PushTV network-based companies have increased on-air media time and paid-ad spending ...
- Instacart Promotions In Ad Manager Expand Campaign Options For BrandsAbout 5,500 brands now have access to Coupons, and Stock Up &am ...
- At This Time Of Year, TV Erupts In A Christmas FrenzyMany people feel a sense of sensory overload from all of t ...
- How Chobani Delivered Oat Milk To The MetaverseA custom-built game on the Roblox platform aimed to reach consumers ag ...
- Winc's Data Driven LTVAs customer acquisition costs soar, many DTC brands are seeking greater efficien ...
- TV Networks' Twitter Show Promotion: Can A 'Hellscape' Be A Good Thing?What if all those TV networks that have Shonda Rhimes shows li ...
- 65% Of U.S. Shoppers Say They Will Spend Less This ChristmasPrice will be the main factor in purchase decisions for 57% ...
- Shoppers Want Inventory, Price Breaks And Fast Delivery This Year: OracleEmail has taken a leap as the channel serving the most compelli ...
- Streamers Keep Pace In National TV Marketing, Amazon Prime Video Hits $48.6M In SeptemberVideo streamers continue to boost national TV messaging -- up 7% ...
- Walmart Connect VP Says Deal Events On Retail Sites Drive TrafficWalmart's Rollbacks and More officially kicks off the holiday shopping season wi ...
- Technology Measures Impact On Promotions Tied To Media Like Sponsored Search, OOHThe technology allows marketers to make shoppable moments attributable by measuring performan ...
- Fall Season Program Promotions: More Airings, But Lower Impressions In SeptemberTV networks have committed more airings and media time for their n ...
- Southwest Airlines Gives Out Free Ukuleles On FlightIn a most unusual promotion, every passenger on a Southwest Airlines flig ...
- Is That A Store In Your Pocket, Or Are You Just Glad To See What You Want To Buy?Remember Cheil's Lions-winning AR shopping app for retailer Tesco? That was ...
- Crossover This: TV Pushes Fall Season Launches, Streamers Gain GroundThe fall TV season is coming -- whatever that means these day ...
- Rick and Morty Get 'Tricked' Into Promoting Wendy'sIn the new ad, Rick turns himself into a Wendy's Frosty-ccino a ...
- Movie Theaters Offering $3 Tickets On Labor Day: 'National Cinema Day'Moviegoers on Labor Day can access 3,000 cinema locations at the speci ...
