- Philly Extends Social-Media Push To LGBT Travelers
Marketing Daily, Karl Greenberg - Monday, November 5, 2012
The new element is a promotion on the Visit Gay Philly Facebo ...
- Redhook Beer Ad Backs Gay Marriage
Marketing Daily, Karlene Lukovitz - Friday, November 2, 2012
While most brands steer far clear of controversial issues, Seattle-based craft-beer brew ...
- The ANA Announces Multicultural Excellence Winners
Marketing Daily, Karl Greenberg - Tuesday, October 30, 2012
The ANA 2012 Multicultural Excellence Award Grand Prize winners were announced ...
- Nordstrom Issues Gay Marriage Memo
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, October 17, 2012
What's perhaps more interesting than this brief about luxury retailer Nordstrom In ...
- 15 Ads That Changed Perceptions About Gays, Lesbians
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 15, 2012
The LGBT community is ber wealthy, and the highest-spending demo. But advertisi ...
- Drugstore Pulls TV Ad Over Gay-Bashing Charges
Around the Net In OMD Europe, Nina Lentini - Tuesday, October 9, 2012
Quebec drugstore chain Familiprix Group has pulled one of its television a ...
- Record Numbers Of Gay Characters On TV
Around the Net In Media, Phyllis Fine - Friday, October 5, 2012
New shows "The New Normal," "Girls" and comedy "Go On" have help ...
- Chevrolet Wins GLAAD Award
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 4, 2012
Chevrolet's decision to resist "family values" critics and advertise in the g ...
- Lexus Partners With Out
Marketing Daily, Karl Greenberg - Thursday, September 27, 2012
Gay fashion & lifestyle brand Out has partnered with Lexus, which wi ...
- S.F. Gyms Flee Corporate Owner Over Anti-Gay Stance
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 27, 2012
Four of the privately owned gyms in the Bay Area have formal ...
- Crowds Turn Out For Chick-fil-A Day
Around the Net In Brand Marketing, Aaron Baar - Thursday, August 2, 2012
The lines were long at Chick-fil-A's across the country on Wednesday, ...
- Chick-fil-A Gay Controversy Continues To Build
Marketing Daily, Karlene Lukovitz - Thursday, July 26, 2012
The controversy created by the recent statement of Chick-fil-A president Dan Cat ...
- Now Live: First National Deal Site For Gay Men
Marketing Daily, Karl Greenberg - Friday, July 20, 2012
The Washington, D.C.-based online voucher company, which launched just under a mon ...
- Chick-fil-A May Be Onto Something
Marketing Daily, Karl Greenberg - Friday, July 20, 2012
A potential problem for the 45-year-old company is that while its ov ...
- Russian Activists Call For Facebook Ban
Around the Net In OMD Europe, Nina Lentini - Sunday, July 15, 2012
Hard-line religious activists in Russia are really offended by Facebook's new same-s ...
- LGBT Oreo Lifts Nabisco Buzz Among Young Adults
Marketing Daily, Karlene Lukovitz - Thursday, July 5, 2012
Oreo's posting of an image of a rainbow-filled cookie on its Facebo ...
- Oreo Gay Pride Cookie Brouhaha
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 28, 2012
Oreo is under the heat lamp for a rainbow-cookie ad it post ...
- San Francisco AIDS Foundation Taps Attik
Marketing Daily, Karl Greenberg - Tuesday, June 12, 2012
The cross-media marketing campaign, "Many Shades of Gay," includes a mobile- a ...
- Two Dads In JC Penney Ads
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 4, 2012
Big changes at JC Penney: the new JCP logo identity, elimination ...
- Gays In Advertising? 'Mad Men' Misses
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 21, 2012
Author David Leddick crituqes "Mad Men"'s view of what it was li ...
- LGBT Consumers Are Increasingly Mainstream
MediaDailyNews, Erik Sass - Tuesday, April 24, 2012
Lesbian, gay, bisexual, and transgendered people (LGBT) have ceased to be ...
- Will JCPenney's 'Ellen' Ads Backfire?
Marketing Daily, Sarah Mahoney - Monday, February 27, 2012
Some critics say the ads, from San Francisco-based Brandadvisors, are premature ...
- Ellen/JCP: Haters Are My Motivators
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 9, 2012
The popular television talk show host and comedian Ellen DeGeneres said s ...
- American Airlines, GayCities Partner For Promo
Marketing Daily, Tanya Gazdik - Sunday, January 15, 2012
"Our investment and commitment in the LGBT community has created loyalty ...
- Buick Sponsors OUT100 For Second Year
Marketing Daily, Karl Greenberg - Wednesday, November 9, 2011
Buick has partnered with Here Media and OUT for the second ye ...
- Less 'Glee': Fewer LGBT Characters On TV
MediaDailyNews, Erik Sass - Wednesday, September 28, 2011
After peaking at 3.9% of all cast members in the 2010-2011 ...
- LGBT Affluents Younger, Richer Than Other Upscale Demos
MediaDailyNews, Erik Sass - Friday, September 16, 2011
Affluent adults who identify themselves as lesbian, gay, bisexual or transgender te ...
- K-Y Features Lesbian Couple In New Ad
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 6, 2011
The new ad for K-Y Intense, which broke on Labor Day, featur ...
- Hyatt, Absolut Sponsor GayCities' 'Answers'
Marketing Daily, Tanya Gazdik - Thursday, August 4, 2011
As part of the launch, Hyatt will tap their concierges around t ...
- LGBT Adults Favor Brands That Favor Them
Marketing Daily, Karl Greenberg - Thursday, July 21, 2011
Nearly nine out of ten LGBT adults (versus about 75% of heterosexu ...