- New 'Truth' Ads Use Candid Camera Approach
Marketing Daily, Karl Greenberg - Thursday, May 28, 2009
The American Legacy Foundation's Eric Asche says the cinema verite approach ...
- Schools, Clinics Get Sanyo Air Scrubbers to Combat Flu
Around the Net In Brand Marketing, - Wednesday, May 27, 2009
...
- Who Buys Health And Beauty Aids?
Marketing Daily, - Wednesday, May 27, 2009
Top 10 DMAs in which live adults who purchased at least $3 ...
- Functional Food Growth Slows
Marketing Daily, Karlene Lukovitz - Tuesday, May 26, 2009
While many categories would have welcomed 6% growth last year, that represent ...
- Is Recession Sex Better Than Makeup Sex?; What Cures Low T?
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 21, 2009
"Or Could Analytics, Marketing Be Behind Rising Sales of Personal Lubricant, 'Sexual-Enhanceme ...
- GE Brings $6 Bil. 'Healthy' Initiative To Masses
MediaDailyNews, Karl Greenberg - Friday, May 8, 2009
General Electric is launching a new initiative that positions it as t ...
- GE Launches 'Healthymagination' Program
Marketing Daily, Aaron Baar - Thursday, May 7, 2009
The crux of the new program, announced Thursday, will be a renew ...
- Congressman Introduces Bill To Ban ED Ads Before 10 P.M.
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 7, 2009
Rep. Jim Moran (D-Va.) has introduced a bill in Congress that wou ...
- HMO Giant Adds Spots To 'Thrive' Effort
Marketing Daily, - Tuesday, April 28, 2009
They are the latest elements of Kaiser Permanente's five-year-old, $50-million-per-year campaign. Th ...
- Cancer Center Launches National Campaign
Marketing Daily, Karl Greenberg - Tuesday, April 28, 2009
Heather Bunch, group media director at The Richards Group, says that t ...
- Integrated Online Campaign: Health/ Pharmaceutical: Publicis Modem; Sanofi Pasteur, "Voices of Meningitis"
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
Publicis Modem Sanofi Pasteur, "Voices of Meningitis" HEALTH/ PHARMACEUTICAL To promote awarene ...
- Integrated Online Campaign: Health/ Pharmaceutical: Hill Holliday; Novartis, "1in3People.com"
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
Hill Holliday Novartis, "1in3People.com" HEALTH/ PHARMACEUTICAL Hypertension, or high blood pressue, ...
- Integrated Online Campaign: Health/ Pharmaceutical: Digitas Health; MedImmune/FluMist, "Good to Share"
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
Digitas Health MedImmune/FluMist, "Good to Share" HEALTH/ PHARMACEUTICAL In response to t ...
- Website Excellence: Health and Wellness: Euro RSCG Worldwide; Claritin, Claritin.com
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
Euro RSCG WorldwideClaritin, Claritin.com Health/WellnessThe Claritin site is a compendium of usef ...
- Website Excellence: Health and Wellness: Practice Fusion; PracticeFusion.com
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
Practice FusionPracticeFusion.comHealth/Wellness Practice Fusion provides doctors with a product that can help sa ...
- Website Excellence: Health and Wellness: iNDELIBLE; Allergan, BotoxSevereSweating.com
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
iNDELIBLEAllergan, BotoxSevereSweating.com Health/Wellness Informative and user-friendly, the Botox Severe Sweating site educat ...
- Industry Watch: In Small Doses
OMMA Magazine, Joan Voight - Wednesday, April 7, 2010
Get ready for sponsored health care. Major marketers of over-the-counter remedies, su ...
- OMMA's Agency of the Year 2010: Best Web Design and Development: Rockfish Interactive
OMMA Magazine, John Capone - Wednesday, January 5, 2011
Only a few years ago, Kenny Tomlin sat in a doctor's waiti ...
- Sharing Is (Health) Caring
OMMA Magazine, Joan Voight - Friday, May 14, 2010
Dr. Mehmet Oz and Oprah Winfrey are itching to get into t ...