- Don't Let Spooked Marketing Turn Halloween Into A Tricky Treat
MAD, Matt Powell - Thursday, October 9, 2025
"Spooky Season" keeps getting longer. Decorations are up as early as t ...
- Boo! Bacardi's Many Halloween Promos
Marketing Daily, Teresa Buyikian - Thursday, October 9, 2025
Efforts include a glow-in-the-dark bottle decorated with a skeleton and "FearFest: Bacard ...
- Modelo Beer Partners With Pacsun For Dia de los Muertos Apparel
Marketing Daily, Teresa Buyikian - Wednesday, October 8, 2025
The collection includes 10 items, including graphic tees, a hoodie and ...
- TikTok Updates AI Ad Tools, Offers Smart Campaign Creation
MediaDailyNews, Colin Kirkland - Wednesday, October 8, 2025
TikTok is making updates across its AI-powered ad features and tools includi ...
- Holiday Outlook: Online Sales Surge, But Shoppers Stay Skittish
Marketing Daily, Sarah Mahoney - Tuesday, October 7, 2025
Adobe sees $253 billion in ecommerce spending, while Circana warns consumer unea ...
- U.S. Holiday E-Commerce To Top $250B, Fueled by Mobile, AI, BNPL: Adobe
Research Intelligencer, Robert Williams - Wednesday, October 8, 2025
Mobile devices will dominate digital shopping, accounting for 56% of sales. ...
- Consumers Plan To Shop -- And Celebrate Holidays -- Despite Economic Gloom
Retail Insider, Sarah Mahoney - Wednesday, October 8, 2025
ICSC sees holiday sales rising up to 4%, with shoppers eager f ...
- It's Spooky Season And Six Flags Wants You To Come Out And Play
MAD, Steve McClellan - Wednesday, October 1, 2025
The main idea is to convey the thrills and chills that viewe ...
- Americans Eye Holiday Shopping With Cautious Optimism Amid Tariffs And Inflation
Research Intelligencer, Robert Williams - Wednesday, October 1, 2025
About one in five of U.S. consumers say they will shop earli ...
- Consumers Are Dumping Retailers Faster Than Ever
Retail Insider, Sarah Mahoney - Wednesday, October 1, 2025
Kearney data shows store loyalty collapsing as shoppers chase better prices, forci ...
- Toys R Us Bets Big on Stores, Pop-Ups in Holiday Push
Marketing Daily, Sarah Mahoney - Monday, September 22, 2025
The reborn retailer is chasing growth despite tariffs and shaky consumer confide ...
- Consumers Are Hungry For Halloween
Marketing Daily, Sarah Mahoney - Thursday, September 18, 2025
With the holiday falling on a Friday, Americans are expected to spe ...
- Holiday Escape: The Gloom Lifts As Advertisers Are Spending More
Publishing Insider, Ray Schultz - Wednesday, September 17, 2025
CPMs are still down, but not by as much as last yea ...
- Amazon, Best Buy, Target Kick Off Holiday Sales
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, September 16, 2025
Retailers launch early shopping events to woo reluctant spenders. ...
- Google Agentic Shopping Launches With 60 Partners
MediaDailyNews, Laurie Sullivan - Tuesday, September 16, 2025
Those participating in the rollout include fintech companies like Revolut, Coinbase, a ...
- Holiday Cheer Or Holiday Fear: Shoppers Are In a Cautious Mood
Email Insider, Ray Schultz - Monday, September 15, 2025
Over half of consumers feel cautious, pessimistic or panicked, Wunderkind reports. ...
- Meta Ad Updates: For Reels, Threads, Targeting
MediaDailyNews, Colin Kirkland - Friday, September 12, 2025
Advertisers with a Meta sales rep can now experiment with Reels trendi ...
- Will Agentic Commerce Encourage 'Omnicontact' Strategies During The Holidays?
MediaDailyNews, Laurie Sullivan - Thursday, September 11, 2025
AI is changing holiday strategies this year, with the technology influencing eve ...
- Pinterest Launches Shopping Links To Deliver Retailer Data To Brands
MediaDailyNews, Colin Kirkland - Thursday, September 11, 2025
Pinterest is launching "where-to-buy links," a feature designed to drive consumers ...
- Holiday Spending To Decline For 1st Time Since 2020 As Consumers Tighten Budgets: Survey
Research Intelligencer, Robert Williams - Tuesday, September 9, 2025
The sharpest cutbacks are coming from Gen Z, who anticipate trimming holid ...
- X Launches Holiday Marketing Hub
MediaDailyNews, Colin Kirkland - Friday, September 5, 2025
X has introduced a marketing hub featuring educational resources and new sta ...
- Holiday Shoppers Open To AI, But Stigma Around Gift Selection Persists: Dentsu
Research Intelligencer, Robert Williams - Friday, August 29, 2025
Brands face a new imperative: optimizing for discovery in AI-driven environments. ...
- Holiday 2025: Millennials Brim With Excitement While Other Generations Feel The Stress
Research Intelligencer, Robert Williams - Thursday, August 28, 2025
Financial concerns are the leading source of holiday stress, cited by 2 ...
- Tariff Tight: Consumers Stocking Up On Labor Day Weekend Before Price Hikes
Email Insider, Ray Schultz - Tuesday, August 26, 2025
Labor Day has evolved from an end-of-summer clearance sale into an econom ...
- Meta Unveils AI Ad Features Built For Holiday Rush
MediaDailyNews, Colin Kirkland - Friday, August 22, 2025
This holiday season, brands can expect new ways to work with creato ...
- A New Day For Black Friday: Consumers Starting Their Shopping Earlier
Email Insider, Ray Schultz - Wednesday, August 13, 2025
Many are using AI to find deals and compare prices, Klaviyo repo ...
- Skelly 2.0: Now With Bluetooth Trash Talk
Marketing Daily, Sarah Mahoney - Monday, August 4, 2025
Home Depot's new animatronic skeleton heckles Halloween guests in real time. ...
- Holiday Extremes: Shoppers Like Email, But Are Showing Signs Of Marketing Fatigue
Email Insider, Ray Schultz - Monday, August 4, 2025
Many consumers will unsubscribe when they receive too much email or messag ...
- Marketers Plan To Embrace CTV as Holiday Campaigns Heat Up
Research Intelligencer, Robert Williams - Tuesday, July 29, 2025
Connected television this year is expected to be the second-most used advertisi ...
- Holiday Drumroll: It's Time To Start Engaging Shoppers
Email Insider, Ray Schultz - Monday, July 14, 2025
Consumers are in a cautious mood, just as they were last yea ...