Tag results for "iab"
- DoubleVerify To Announce Further MRC AccreditationThis "stamp of approval" by industry lead organizations expands globally in other ...
- Ad Industry Slams Texas Privacy Proposal"No other privacy legislation being seriously considered in the rest of the ...
- IAB UK Strives To Give SSPs More Transparency"The Drum" has details of two new specifications launched by the IAB ...
- New IAB Tech Verifies Direct Ad Sellers, Lets Media Buyers See All Participating PartiesWhen the standards are finalized, the supply-side platforms and exchanges will post ...
- IAB Rolls Out Training Programs As Low Unemployment Rates PersistThe low unemployment rate contributes to the challenge of finding and retaining ...
- Ad Industry Launches New Group To Lobby Congress Over PrivacyPrivacy for America says it plans to advocate for a federal privacy ...
- IAB Europe Hit With GDPR Complaint By Privacy Advocate"Consent walls are prohibited by the GDPR," attorneys for Johnny Ryan, chief ...
- Proposed Change To California Privacy Law Would Encourage 'Frivolous' Suits, Ad Groups ArgueThe ad industry is urging a California lawmaker to retreat from her ...
- Target In, Disney Out For 2019 IAB NewfrontsTarget will be the second retail company to have a presence in ...
- IAB Tech Lab Tackles Changes To Browser Ad TargetingEmployees from a variety of brands, publishers and ad-tech companies will collaborate ...
- IAB Tech Lab Releases Final Version Of App-Ads.TxtThis version will "usher in a rapid wave of adoption by app ...
- IAB Names Scott Schiller Exec-In-ResidenceScott Schiller, a longtime digital publishing executive, has been named an "executive-in-residence," ...
- IAB UK Hits Back At Privacy AllegationsThe IAB UK is claiming that privacy campaigners are deliberately stirring up ...
- IAB Europe Responds To Evidence Its Ad System And Google Violate GDPRNew documents filed by privacy advocates claim the IAB Europe and Google ...
- IAB Europe Accused Of Breaking Privacy Rules In RTBThe IAB Europe is being accused of unlawfully processing and passing on ...
- Digital Ad Revenue Tops $26B In Q3 2018Marketers spent a total of $75.8 billion over the first three quarters ...
- Who's The 'Click Head' Now?If the IAB UK is right about click-through rates, why use them? ...
- IAB UK Labels British Advertisers 'Click Heads'The IAB UK has labelled many in the ad industry as "click ...
- Sir Martin Sorrell -- A Look Inside The Man And S4 CapitalIt might have been a movie starring Benedict Cumberbatch in the role ...
- IAB: Direct-To-Consumer Business Disrupting Brand, Agency ModelsThe new model centers on driving down acquisition costs, improving the experience ...
- TAG Extends Anti-Piracy Program To EuropeThe ad industry's Trustworthy Accountability Group, which recently expanded in Europe, is ...
- Microsoft's Rik van der Kooi Appointed Chairman, IAB Board Of DirectorsThe Interactive Advertising Bureau (IAB) kicked off its leadership Summit Sunday evening, ...
- Ads.txt Expose Proves There's No Perfect Solution To Fraud, Except VigilanceThe good news is that the Interactive Advertising Bureau's ads.txt initiative has ...
- IAB Releases Newfronts Schedule, Adds VuduOne surprising new entrant is Walmart-owned streaming video company Vudu, which has ...
- Ad Industry Warns Of 'Negative Impact' From California Privacy LawAmbiguities in the law "could result in reduced choice and privacy for ...
- IAB Tech Lab And Google Criticized In EU By Privacy AdvocatesThe IAB's Tech Lab "content taxonomy" includes the categories "infertility," "cancer" and ...
- IAB UK Launches 'Transparency FAQs' HubThe IAB UK has launched a portal called Transparency FAQs to help ...
- IAB Wants Privacy Laws Based On 'Sensitivity'"As the FTC assesses how it should approach digital privacy in the ...
- IAB Tech Lab Releases Podcast Measurement Compliance ProgramThe first two companies to be certified under the program are National ...
- Don't Override State Privacy Laws, Watchdogs Tell Congress"Federal privacy legislation that preempts stronger state laws would only benefit technology ...
