Tag results for "innovation"
- Management Shift At IPG's Orion As McMahon Steps Into Holding Co. RoleBrian McMahon founded Orion 23 years ago. Stepping up to run t ...
- Can Do: Timely Tim Allen Show Celebrates American IngenuityThe show is called "Assembly Required" and it is co-hosted by T ...
- Despite In-Housing Trend, Clients Continue To Value Agency RelationshipsA new Forrester report -- commissioned by the 4As and Google ...
- Google Brings Down Internet Balloons, Makes Bets On Other MoonshotsAdvertisers looking to reach consumers in rural communities through ads, content ...
- GM Announces FedEx Partnership At CES, Goes After Amazon, Google Delivery Services, Autonomous VehiclesGM on Tuesday at CES introduced BrightDrop, the latest startup to sp ...
- L'Oreal's Technology Incubator Releases Two Innovations At CES 2021The products were built on tech, personalization, augmented performance and sustainability. "T ...
- Contextual Advertising Moves To Next Stage In 2021AI and machine learning can now recommend the dominant color in ...
- Former Salesforce Chief Scientist Takes On Google By Building A Search EngineThe former Salesforce chief scientist wants to take on Google, helping peop ...
- Apple Co-Founder Steve Wozniak Rolls Out Second VentureEfforce uses blockchain technology, allowing consumers to participate in and benefit fr ...
- GroupM's Wieser On The Upside Of A PandemicSignificant unintended benefits for marketers have been the adoption of "slow-walking" progra ...
- What Do You Get When You Mix Brick, Mortar And Live Streaming?When last we checked in with Dan Hodges, it was last Septemb ...
- The AdMarketplace VP Who Wanted To Become U.S. PresidentMary Young, VP, business development at AdMarketplace, spoke with "Inside Performance" abo ...
- Space, The Final (Marketing) FrontierSpace travel and exploration? Now there's a dedicated marketing agency for that-Metatr ...
- Purple Pitches 'Craveability': Finding Those Touchable Mattress MomentsThe D2C Bed-in-a-Box category has gotten very cluttered, so Purple is tryi ...
- Google Area 120 Releases Shoploop, Shopping App Alternative To Instagram, TikTokGoogle's experimental Area 120 division introduced a video shopping platform Thursday f ...
- Paradigm Shift: How Media Companies Are Rethinking Sustainable EngagementThe decision to experiment in a competitive industry is smart, but deployi ...
- Google's New App Keen A Source For Referral Traffic, Search InterestsGoogle's new app Keen curates content from across the web, allowing peop ...
- Second Story Adapts To New Reality By Helping Clients Do Just ThatThe experiential agency has launched a new operation focused on innovative wo ...
- Tesla Being Pushed By Shareholder To Use Paid AdvertisingTesla shareholders will vote on whether the company will use paid advertisi ...
- OOH Ad Companies Manufacture Protective Gear For Medical WorkersVector Media and its longtime partner Carisma have collaborated to build protecti ...
- Association Chiefs On Innovation, Collaboration And Flattening 'The Curve'During a joint webinar Monday the heads of Madison Avenue's two t ...
- Good Old Nordic Ingenuity: Hands-Free Door OpenerTBWA\Helsinki came up with the idea, working with manufacturer Fortum. The devi ...
- Havaianas, Target Taking Extreme Measures To Connect With ConsumersFlip-flop maker Havainas is working to mitigate its supply chain risk ...
- Necessity Is The Mother Of Taking New RoadsIn 2008 we published an article by the late Cornell University Profess ...
- R/GA Creatives Spearhead MerchAid To Help Small Businesses Weather Pandemic StormThe idea is to help these businesses generate revenue by selling merchandi ...
- What's The big Idea?WPP AUNZ has launched a new unit called "big" aimed at helpi ...
- Moving Picture Company Picks Roekens For New Innovation RoleGlobal creative shop Moving Picture Company has appointed Gregory Roekens to t ...
- Conde Nast Names Sanjay Bhakta Chief Product And Technology OfficerThe new role encompasses all of Conde Nast's global technology strategy a ...
- CES: A Post-Mortem: Part TwoThe story this year, for me, was about foundational technologies, 5G, Wi ...
- Independent Agency of the Year: USIMThey say necessity is the mother of invention, but on Madison Avenu ...
