• by Laurie Sullivan , Staff Writer, April 10, 2025

Adobe later this month will debut the foundation for what will become its first creative AI agent in Photoshop, but the company has an agentic vision for each of its platforms.

For Photoshop, the company's vision is to analyze images and recommend context and edits. Want a more dramatic sky? Photoshop will spot the opportunity to improve the image and take action to correct it with one click.

The company also envisions users being able to use natural language to access more than 1,000 one-click actions in Photoshop.

Visions for how AI agents will unlock creative possibilities for individuals and help professionals find innovation when integrated into its products such as Acrobat, Adobe Express, Photoshop and Premiere Pro.

The best use of AI is to give people more control and freedom to spend more time on the work they love — whether that is creativity, analysis or collaboration, Ely Greenfield, CTO of Adobe digital media business, wrote in a blog post.

“We’ve always believed that the single most powerful creative force in the world is the human imagination,” Greenfield wrote. “AI agents are not creative, but they can empower people — enabling individuals to unlock insights and create content that they wouldn’t otherwise be able to and enabling creative professionals to scale and amplify their impact more than ever.”

Greenfield provided examples of how Adobe will introduce AI agents in its platforms.

For example, he wrote, what if a business owner could create a unique, animated flyer from a blank page in minutes just by telling Adobe Express what they want? Or ask Photoshop to provide suggestions for making an image pop and then carry out those actions.

Adobe’s agentic approach to creative content in Premiere Pro lays the foundation for video workflows.

Last week, the company released Media Intelligence, which can understand the context of clips, automatically recognizing objects and the visual composition of shots in every frame. The platform solves a time-consuming part of the editing process, helping creators find what they need in seconds by understanding content and context.

Greenfield described how Adobe is working on agents that understand all media and that can take actions like developing a rough cut in videos or product commercials. Getting started is the most difficult part of the editorial and creative processes.

AI can understand spoken dialogue, parse information within an image or frame of video, and understand camera moves and compositional elements such as “angle,” “wide shot” and “close up.” It can provide suggestions that help explore creative options.

Although AI cannot replace human creative inspiration, prompts can make some educated guesses to help get a project started.