- Marketing While Your Country Is At War
Marketing Daily, Maarten Albarda - Tuesday, March 14, 2023
"War is not a reason to be shy about the good thin ...
- Netflix Cuts Prices In Dozens Of Regions Outside U.S., Canada, Western Europe
Digital News Daily, Karlene Lukovitz - Friday, February 24, 2023
The global leader is "right-pricing" subs by region to drive volume grow ...
- Global Marketing Blunders, And Steps To Avoid Them
Email Marketing Daily, Ray Schultz - Monday, December 19, 2022
Brands are facing accelerating trends worldwide, WARC reports. ...
- 5 Things Every D2C Brand Should Consider When Expanding Into Europe
Marketing Insider, Rebekah Brooks - Monday, December 12, 2022
For one, know your audience. Don't assume all European countries hold t ...
- Paramount+ Caps Record Q4 With More European Launches, Plans Full Showtime Merger, Price Hikes
Digital News Daily, Karlene Lukovitz - Thursday, December 8, 2022
Subscriptions and revenues are up in double digits, with the streaming platfo ...
- Aston Martin Partners With Real Estate Developer In Japan
Marketing Daily, Tanya Gazdik - Monday, November 28, 2022
It's the luxury automaker's first real-estate design collaboration in Asia, and follo ...
- Gap Makes $40 Million Deal With Chinese Ecommerce Provider
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, November 8, 2022
Gap is lightening its international operational structure, including making a $40 milli ...
- Paramount+ To Bow In 4 Major European Markets In December
Digital News Daily, Karlene Lukovitz - Tuesday, October 18, 2022
France, Germany, Switzerland, Austria latest to get the streamer. ...
- Argentinians Protest Netflix's Password Crackdown Rollout
Digital News Daily, Karlene Lukovitz - Friday, September 30, 2022
Level of cancellations is unclear, but Argentinians are experiencing particularly dire econom ...
- Pluto TV Sets December For Canadian Debut
Digital News Daily, Karlene Lukovitz - Monday, September 26, 2022
The Paramount FAST will offer original content from Canada's Corus Entertainment alo ...
- Conquering The World: Netflix Doubles Down On International Originals
Video Insider, Karlene Lukovitz - Tuesday, August 16, 2022
Netflix has commissioned originals from 44 markets year-to-date, far eclipsing its rival ...
- Paramount+ Heads For Italy, Tubi Launches In 5 Latin American Countries
Digital News Daily, Karlene Lukovitz - Friday, August 12, 2022
Paramount also plans more European expansion by year-end. Tubi was already ...
- Paramount+ To Commission 150 International Originals
Digital News Daily, Karlene Lukovitz - Monday, June 20, 2022
Latest move supports streamer's strategy of successful worldwide expansion based on ...
- Netflix To Open Regional Hub In Warsaw
Digital News Daily, Karlene Lukovitz - Wednesday, March 30, 2022
The company has spent about $115 million on local original content ...
- Disney+ Sets Summer Launch Dates, Pricing For 42 More Countries, 11 Territories
Digital News Daily, Karlene Lukovitz - Wednesday, March 30, 2022
The launches are set to begin in South Africa on May ...
- HBO Max Launches In 15 Additional European Countries
Digital News Daily, Karlene Lukovitz - Tuesday, March 8, 2022
HBO Max is now available in 61 territories in Europe and t ...
- Microsoft President Calls Cyberattacks On Ukraine A Geneva Convention Concern
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 2, 2022
Microsoft has long called for creating a new Geneva Convention that gover ...
- Netflix, Disney+, HBO Max To Control Half Of Global SVOD Subs By 2027
Video Insider, Karlene Lukovitz - Tuesday, February 22, 2022
Disney+ will surpass Netflix by 2028, despite Netflix's addition of 60 milli ...
- Paramount+ To Stream All Paramount Films Post-Theatrical Release
Digital News Daily, Karlene Lukovitz - Wednesday, February 16, 2022
ViacomCBS -- rechristened to Paramount as of today -- also announced Paramount+ ...
- Plan For Government Subsidies For Swiss Media Fails
Publishers Daily, Tony Silber - Tuesday, February 15, 2022
Swiss voters rejected a government plan to subsidize the country's media indust ...
- Frustrated? Blame Canada
Media Insider, Gord Hotchkiss - Tuesday, February 15, 2022
Very un-Canadian of us: We're making the nightly news around the glob ...
- HBO Max To Expand Into 15 More European Markets In March
Digital News Daily, Karlene Lukovitz - Tuesday, February 1, 2022
Users will have access to new Warner Bros. movies 45 days aft ...
- Solid Year For Activewear Ahead, Despite China Concerns
Marketing Daily, Sarah Mahoney - Wednesday, January 5, 2022
A new forecast from Baird predicts above-average gym industry growth, healthy sal ...
- Netflix Slashes Prices In India To Take On Disney+ Hotstar, Other Competitors
Digital News Daily, Karlene Lukovitz - Thursday, December 16, 2021
Moves by Disney and Amazon Prime Video to raise prices a b ...
- Microsoft, Amazon Launch Very Different Support For Businesses, Preparing For Unusual Holiday Season
Search & Performance Insider, Laurie Sullivan - Thursday, October 21, 2021
Microsoft and Amazon announced support for businesses on Thursday, each detailing ve ...
- HBO Max Reveals More European Launch Markets, Dangles Discounts, Big-Franchise Teasers
Digital News Daily, Karlene Lukovitz - Wednesday, October 6, 2021
As in the U.S., Warner Bros. movies will come to HBO M ...
- Study: Consumers Trust Cross-Border Shipping When Details Are Provided Up Front
Email Marketing Daily, Ray Schultz - Tuesday, September 28, 2021
More than half of consumers will accept longer delivery times in exchan ...
- Netflix Offers First Free Mobile Plan, In Kenya, To Drive Paid Conversions
Digital News Daily, Karlene Lukovitz - Thursday, September 23, 2021
Netflix has previously offered free trials and limited content in various internation ...
- HBO Max To Launch In Europe In October
Digital News Daily, Karlene Lukovitz - Wednesday, September 8, 2021
Max will start with six countries, and add 14 more. ...
- Streaming Services Go After Big Opportunity In Latin America
Video Insider, Karlene Lukovitz - Tuesday, September 7, 2021
Five leading U.S.-based streaming services will account for 91% of more th ...