- Microsoft Launches Its Smallest AI Model
MediaDailyNews, Laurie Sullivan - Tuesday, April 23, 2024
Microsoft says the mini AI model can outperform models twice its si ...
- YouTube Offers Advertisers Placement Near Top-Performing Shorts
MediaDailyNews, Colin Kirkland - Thursday, April 18, 2024
YouTube is launching a "Select Shorts" ad offering to give advertisers t ...
- TikTok Begins Launch Of Instagram Competitor 'Notes' App
MediaDailyNews, Colin Kirkland - Wednesday, April 17, 2024
TikTok has begun rolling out its new photo-sharing app in select market ...
- eBay Personalizes Shopping Powered By AI
MediaDailyNews, Laurie Sullivan - Wednesday, April 10, 2024
Shop the look, powered by eBay.ai offers a new type of shoppi ...
- Spotify's AI Playlists Allow Users To Make Mixes Via Prompts
MediaDailyNews, Colin Kirkland - Monday, April 8, 2024
Spotify has launched a beta version of its newest feature: AI playli ...
- Samba TV Launches Near Real-Time Political Platform
Television News Daily, Wayne Friedman - Thursday, April 4, 2024
SambaTV is launching a near real-time platform to help political advertisers wi ...
- Microsoft Solution For Chatbot Trickery
MediaDailyNews, Laurie Sullivan - Thursday, March 28, 2024
Microsoft's Azure teams for OpenAI Service and AI Content Safety launched wh ...
- Threads Rolls Out Fediverse Beta In The U.S.
MediaDailyNews, Colin Kirkland - Thursday, March 21, 2024
A beta launching in the U.S., Canada and Japan will allow viewe ...
- Instagram Launches Ads With Promotional Codes Option
MediaDailyNews, Colin Kirkland - Tuesday, March 19, 2024
The new option gives users promo codes listed in the ad's captio ...
- Roblox Updates Creator Fund To Include More Game Makers, Build Content
MediaDailyNews, Colin Kirkland - Tuesday, March 19, 2024
Roblox is updating its $35 million Creator Fund to include more game-make ...
- Everywhere All At Once: How Franchise Brands Can Send Localized Email
Email Insider, Ray Schultz - Friday, February 16, 2024
A new tool from ActiveCampaign brings marketing from multiple locations under o ...
- Ad-Supported Amazon Prime Projected To Take In $1B In First Year
Television News Daily, Wayne Friedman - Friday, January 26, 2024
The ad-supported service launches Jan. 29. MoffettNathanson research reiterated Amazon's statement th ...
- Analyst Boosts Netflix '24 Ad Forecast To $2.1B, Cites Faster Ad-Option Growth
MediaDailyNews, Joe Mandese - Thursday, January 18, 2024
The revised New Street Research forecast projects Netflix will add 13 milli ...
- Disney Adds Measurement Partners, Debuts Shoppable Ads
Search & Performance Insider, Laurie Sullivan - Wednesday, January 10, 2024
Unilever has joined Disney as part of the beta program to dri ...
- 'Parser' To Track Google Search Generative On-Page Experiences
Media 3.0, Laurie Sullivan - Tuesday, December 19, 2023
The "generative parser," which will support the rollout of Google's search generati ...
- Google's Most Advanced AI Coming To Search, Cloud And More
MediaDailyNews, Laurie Sullivan - Wednesday, December 6, 2023
Google Gemini launched Wednesday in a long-awaited debut of the company's mo ...
- Meta Names Dentsu WhatsApp Business Solution Provider
MediaDailyNews, Colin Kirkland - Wednesday, December 6, 2023
Meta has named Dentsu its customer-relationship solution provider for WhatsApp's business ar ...
- YouTube Invests In Gaming, Launches Mini-Games For Paid Subscribers
MediaDailyNews, Colin Kirkland - Tuesday, November 28, 2023
Premium users now have access to a group of online games th ...
- OpenX Eliminates Resellers, Non-TV Content In New CTV Solution
MediaDailyNews, Karlene Lukovitz - Monday, November 20, 2023
The solution aims to streamline and improve transparency in CTV programmatic buy ...
- Active Attention Launches With Deterministic Measurement
MediaDailyNews, Laurie Sullivan - Thursday, November 16, 2023
Audi, Welch's Fruit Snacks, Quigley-Simpson, and PHD Media are some of t ...
- TikTok Announces Integration For Salesforce Marketing Cloud
MediaDailyNews, Colin Kirkland - Wednesday, November 1, 2023
TikTok has launched a new no-code integration for Salesforce Marketing Cloud. ...
- X Officially Launches New Subscription Tiers
MediaDailyNews, Colin Kirkland - Friday, October 27, 2023
After weeks of teasing new subscription tiers, X finally launched a n ...
- How Technologists Are Selling AI To Marketers
Search & Performance Insider, Laurie Sullivan - Friday, October 27, 2023
AI grew up this year, advancing into generative and other types. ...
- Marriott's Loyalty Program Launches Virtual City In Fortnite
MediaDailyNews, Colin Kirkland - Wednesday, October 25, 2023
Marriott Bonvoy is launching its own virtual city experience on Fortnite ...
- Musk Confirms Two New Premium Tiers Coming To X
MediaDailyNews, Colin Kirkland - Monday, October 23, 2023
Just weeks after X users reported code sightings referencing three premium ...
- Snap Intros Ad Tools To Help Advertisers Connect With Creators
MediaDailyNews, Colin Kirkland - Thursday, October 19, 2023
Snap is introducing a suite of new ad products to give ...
- Mattel Launches A Barbie DreamHouse Experience In Roblox
MediaDailyNews, Colin Kirkland - Tuesday, October 3, 2023
In Barbie's world on Roblox, players can build their own dream hous ...
- AMC Networks Starts Ad-Supported AMC+ Option, With 'Dozens' Of Advertisers
Television News Daily, Wayne Friedman - Friday, September 29, 2023
AMC Networks launched an ad-supported AMC+ option this week for $4.99 ...
- Apple, Get The Message?
Search & Performance Insider, Laurie Sullivan - Friday, September 22, 2023
Google created a fake video ad for an "iPager" to mock App ...
- Google To Let Advertisers Converse With AI-Based Ad Platform
MediaDailyNews, Laurie Sullivan - Wednesday, September 20, 2023
Google has been testing the conversational experience with a small group ...