- LinkedIn To Show Less Low-Quality Content, Polls Used As Bait In Feed
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 6, 2022
LinkedIn plans to reduce the visibility of some types of content a ...
- Giide Turns Interactive Audio Into Performance Marketing
Inside Performance, Laurie Sullivan - Friday, April 29, 2022
Built by former agency execs, the platform supports applications across entertainment, educatio ...
- eBay Plans To Improve Affiliate Program In 2022
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 29, 2021
eBay will make improvements to its affiliate program in 2022, the director ...
- YouTube Adds Places Mentioned Link In Videos For Creators
Inside Performance, Laurie Sullivan - Wednesday, December 15, 2021
"It would be great if we could integrate with Google maps a ...
- The Targeted Impact To Link Building
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 3, 2021
For marketers wanting to build links that impact rankings for specific pag ...
- Google Reminds Search Experts: Don't Use Too Many Internal Links
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 6, 2021
This is not a new warning from Google, so perhaps it shou ...
- Google Launches Tools To Grow App Business, Connect Brands With Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 20, 2021
Google released app advertising solutions Thursday during the week of I/O ...
- Google Starting To Meet Consumer Demand For Organic Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 26, 2021
"We've now seen a few quarters straight where organic click traffic ros ...
- Getting The Most From Links In Five Tips
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 6, 2020
Here are five tips to help marketers boost their internal link strate ...
- Baidu: Data Reveals Requirements To Rank Higher
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 4, 2020
Traditional western commerce brands can rank on the first page of Baid ...
- Biden's Website Gains More Visibility In Google Search -- What It Means
Inside Performance, Laurie Sullivan - Monday, November 2, 2020
A study of Biden and Trump site rankings found Biden site performan ...
- Search Marketers Focusing More On Conversion And Revenue, Less On Ranking
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 16, 2020
About 10% more marketers are paying for higher visibility on Google th ...
- Bing Webmaster Tools Makes Competitive Link Data Available
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 2, 2020
Bing announced a new feature that gives competitive link data in Bing Webmaster Tool ...
- Pinterest Says Search With Your Camera
Inside Performance, Laurie Sullivan - Tuesday, June 2, 2020
A shop tab on the Lens results will change the way Pintere ...
- Google Backlink Penalties -- The Way Back
Inside Performance, Laurie Sullivan - Tuesday, May 19, 2020
A combination of manipulative behaviors often triggers penalties on Google Search, b ...
- Google Flights Ends Charges For Airline Booking, Referral Links
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 22, 2020
The company plans to introduce new ad formats in Google Flights th ...
- Google Nofollow Links Become 'Hint' In Search
Inside Performance, Laurie Sullivan - Tuesday, September 10, 2019
Google's nofollow link attribute will act as a "hint" rather than ...
- Lawyer Ethics Panel Defines Search Engine Marketing Practices
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 8, 2019
Lawyers are now confronting the topic of ethics when they use sear ...
- Bing Shares Insights Into AI And Rankings, Foreshadows Updates And Releases
Inside Performance, Laurie Sullivan - Monday, March 18, 2019
Microsoft Bing emerges from the shadows to share details of some rece ...
- The Inside Skinny Of Link Manipulation
Inside Performance, Laurie Sullivan - Wednesday, March 6, 2019
Russ Jones, principal search scientist at Moz, talks about link manipulation a ...
- Finding The 80 Most Common SEO Ecommerce Flaws
Inside Performance, Laurie Sullivan - Tuesday, December 11, 2018
Brands still struggle with web site mistakes and technical issues that ran ...
- Marketers Still Confused About SEO
Inside Performance, Laurie Sullivan - Thursday, November 29, 2018
About 20% of marketers say they do not have one specific sear ...
- Google Makes AI Dominant In Niche Categories For Search
Inside Performance, Laurie Sullivan - Thursday, October 18, 2018
Brands running organic search strategies on Google should tailor the content ...
- Happy Anniversary, Google: Ties Link G To Amazon
Inside Performance, Laurie Sullivan - Tuesday, September 4, 2018
Google got its start in 1996, when Stanford University graduate students Lar ...
- Apple, Facebook, Spotify Cut Links, Remove Some Infowars Digital Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 6, 2018
Three top platforms have taken down episodes and links and removed conte ...
- SEO Experts Speak Out On Link Building
Inside Performance, Laurie Sullivan - Tuesday, February 13, 2018
Only 11% consider link building to be the most important task, b ...
- Study Details Why Links Remain A Powerful Ranking Factor In Search Engine Queries
Inside Performance, Laurie Sullivan - Wednesday, September 13, 2017
When a web page is not relevant to a query, it shou ...
- SEO Report Analyzes Budgets, Challenges, Strategies
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 25, 2017
A survey of 240 SEO professionals found that technical SEO is whe ...
- Spectrum Equity Buys Majority Stake In Bitly
Digital News Daily, Gavin O'Malley - Wednesday, July 12, 2017
In exchange for $63 million, Spectrum is getting a link management platfo ...
- The Hoth Runs Facebook Ads Selling Forbes Article Links, Violating Google Rules
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 8, 2017
Search engine optimization company The Hoth has been selling links in articl ...