- Amazon Ad Dollars Top $12B In Third Quarter
MediaDailyNews, Laurie Sullivan - Thursday, October 26, 2023
Amazon smashed Wall Street expectations on Thursday after reporting that its ...
- Millennials Are Most Open To Ad-Supported VOD
MediaDailyNews, Karlene Lukovitz - Thursday, October 26, 2023
More than two-thirds have ad-supported services, and 21% of those on Netfl ...
- Amazon Proves Ad Dreams Come True For NFL Games
Performance Marketing Insider, Laurie Sullivan - Thursday, October 26, 2023
Amazon claims to drive the youngest and most affluent audiences across streami ...
- Rock Hall Of Famers Ready To Roll On Disney+, Not HBO
TVBlog, Adam Buckman - Thursday, October 26, 2023
HBO had the annual "Rock & Roll Hall of Fame Induction Ceremon ...
- 47% Of U.S. Households Report Using FASTs Weekly
MediaDailyNews, Karlene Lukovitz - Friday, October 20, 2023
View time for streamers of all types declined in Q3, but FA ...
- Netflix Intros Live Sports, Title Sponsorships, Binge Ad Format
MediaDailyNews, Karlene Lukovitz - Tuesday, October 17, 2023
Sponsorships will be offered for series and seasons, as well as li ...
- Paramount To Shut Down Showtime Sports
MediaDailyNews, Karlene Lukovitz - Wednesday, October 18, 2023
Advertisers will lose a familiar option as CBS Sports assumes oversight ...
- Max Now 'Slightly Profitable,' Global Rollout Accelerates
MediaDailyNews, Karlene Lukovitz - Tuesday, October 17, 2023
2024's expansion will include 22 European markets, WBD International President Gerhard Zeil ...
- Premium Video Ad Views, Audience-Based Targeting See Strong 1H Growth
Advanced TV Insider, Karlene Lukovitz - Friday, October 13, 2023
The U.S. saw 6% YoY ad-view growth. Use of behavioral targeting lea ...
- LiveRamp Debuts Targeting From Cleanrooms, Identity Resolution From The Cloud
MediaDailyNews, Laurie Sullivan - Tuesday, October 10, 2023
LiveRamp gave brands, publishers, and technology platforms better data collaboration on Tuesda ...
- X Partners With Paris Hilton For Live Shopping Event
Marketing Daily, Colin Kirkland - Monday, October 2, 2023
Users "can watch a livestream, chat with others & shop at t ...
- Sports Rights Ownership Fragments As Spend Soars 68%
MediaDailyNews, Karlene Lukovitz - Monday, October 2, 2023
Competition from streamers for sports rights helped push spending across seven maj ...
- Live Streamers, At $69 Per Month, Far Less Likely To Churn Than Traditional Pay TV
MediaDailyNews, Karlene Lukovitz - Tuesday, October 3, 2023
YouTube TV is #1 in satisfaction among live streaming services, followed ...
- 2nd GOP Debate Viewership Slumps 26%, 30% Came Via Streaming
MediaDailyNews, Karlene Lukovitz - Friday, September 29, 2023
About 17% of streamed viewership came through Fox News and Univision streami ...
- Max: All In For Live Sports, News: Waiting For The Next 'Winning Time'?
TV Watch, Wayne Friedman - Friday, September 29, 2023
Max plans to add more live sports and live news content ...
- Major Streamers Form 1st Coalition For Regulatory Lobbying
MediaDailyNews, Karlene Lukovitz - Wednesday, September 27, 2023
Streaming Innovation Alliance is the first large unified trade group dedicated ...
- 35% Of NFL Fans Regularly Use Pirate Streaming To Watch Games
MediaDailyNews, Karlene Lukovitz - Friday, September 22, 2023
Poll of 3,200 fans finds higher rates of piracy among fans ...
- Media.Monks Pulls Nvidia, Adobe, AWS Into AI And ML Content Production
MediaDailyNews, Laurie Sullivan - Monday, September 18, 2023
The platform gives fans hyper-personalized content across new media formats by usi ...
- Elon Musk May Put X Behind A Paywall
MediaDailyNews, Colin Kirkland - Tuesday, September 19, 2023
During a live-streamed conversation with Israeli Prime Minister Benjamin Netanyahu on Monda ...
- TikTok Shops Now Available To All U.S. Retailers
MediaDailyNews, Colin Kirkland - Wednesday, September 13, 2023
TikTok Shop will allow brands to sell their goods through a produ ...
- The Future Of UGC On TikTok Shop: A Q&A With Thomas Ma
MediaDailyNews, Colin Kirkland - Monday, September 11, 2023
Thomas Ma, TikTok creative marketing partner and managing director, Sapphire Studios, discuss ...
- The Rolling Stones Turn To DOOH In 'Angry' Video
Data & Programmatic Insider, Laurie Sullivan - Monday, September 11, 2023
While the music and lyrics are sure to be dubbed "iconic," it ...
- Don't Count On Viewers Being Good Sports
Advanced TV Insider, Karlene Lukovitz - Friday, September 8, 2023
Entertainment players may be underestimating the impacts of consumers' reaction to indust ...
- Max To Offer Live Sports Free, For Limited Time: Report
MediaDailyNews, Karlene Lukovitz - Thursday, September 7, 2023
WBD CEO David Zaslav already indicated that live sports are coming ...
- YouTube Builds A More Modern Streaming Experience For Viewers, Advertisers
MediaDailyNews, Laurie Sullivan - Wednesday, September 6, 2023
The Rolling Stones livestreamed an interview for the first time today ...
- Twitch Users Down 2.3M From 2021 Peak, Down 450K YoY
Digital News Daily, Karlene Lukovitz - Tuesday, September 5, 2023
Post-COVID gaming streaming decline and changes in creator-sharing and branded content polici ...
- ESPN Changing TV Bundle In 2 Years - Too Late? What Remains
TV Watch, Wayne Friedman - Tuesday, August 29, 2023
ESPN has been said among analysts to be the glue that hol ...
- Meta May Target Live-Streamers With Next-Gen Ray-Ban Smart Glasses
MediaDailyNews, Colin Kirkland - Friday, August 25, 2023
The next-generation Stories glasses will allow users to live-stream to Facebook a ...
- WBD To Launch Free, 24/7 'CNN Max' Livestream And On-Demand Hub
MediaDailyNews, Karlene Lukovitz - Thursday, August 24, 2023
The new hub, free for all Max subscribers, replaces and expands ...
- Cox Media Group Follows Search Engines Into 'Really Local' News And Reach
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 22, 2023
Advertisers looking to reach viewers on its streaming platform will showcase "real ...