Tag results for "local media"
- BBC Local Reporting Plan Deemed A 'Sticking Plaster' By Press Gazette The BBC's commitment to fund 150 local democracy reporters is a little ...
- Johnston Press Warns Of Revenues Dropping 14%Regional newspaper group Johnston Press has warned of "severe headwinds" facing news ...
- Opting Out Of Super Bowl, Toyota Focuses On California On Game DayDeveloped with agency Saatchi & Saatchi LA, a local ad showcases the ...
- Ad Spending On Local Video To Expand $5B By 2021A large portion of the digital video and local TV growth will ...
- Better Targeting Driving Accelerated Local Spend By National AdvertisersEnhanced targeting capabilities are driving accelerated investment by national marketers in local ...
- Hearst Acquires Michigan-Based Newspaper Publisher Pioneer GroupHearst has bought 145-year-old, Michigan-based newspaper publisher The Pioneer Group, a move ...
- Facebook Journal Project Pushes For Better Digital NewsAlthough Facebook still doesn't want to be thought of as a media ...
- 20-Year-Olds Buy Radio Station, Build Omnichannel Ad, Media CompanyBold Broadcasting will become the parent company, or holding company, for a ...
- AerServ, Mediaocean Partner On Proprietary Tech To Access Mobile AudiencesAerServ, a mobile video supply-side platform (SSP), said it partnered with Mediaocean, ...
- Forecast: Local TV Ads To Witness Steep Decline In 2017The double-digit percentage declines are expected, given that 2017 will be a ...
- Local Government Watching Social MediaScores of local governments across the U.S. have bought software to monitor ...
- Data From Local Search, Reviews, Recommendations Feeds The Beast Accurate information in directories and reviews will feed data to machines that ...
- Archant Moves From News Rooms To "Audience-First" Content RoomsRegional press group Archant is planning to centralise production of all its ...
- Local News Consumption Strongly Linked To Civic EngagementAmericans who display either a strong civic connection to their community or ...
- Countdown: Presidential Candidates Push Local TV Ad SpendNow, in the late stage of the campaign, presidential candidates are doing ...
- Brand Web Sites Still Lack Mobile ReadinessBrands are doing a scary job of preparing their Web sites for ...
- A Big Week For Local TV, Both PTV And TraditionalVidea, the Cox Media Group supply-side platform, announced its official launch this ...
- Newspapers Still Tops For Local NewsLocal newspapers are still the top source of news about readers' communities, ...
- Google Stifles Growth For Yelp Internationally Yelp released earnings Tuesday noting improvements in the U.S., but international challenges ...
- Johnston Writes Down Value Of Its Papers By Nearly HalfJohnston Press has written down the value of its local newspaper portfolio ...
- Local Programmatic TV: All of National's Challenges ... And MoreA BIA/Kelsey report released this week forecasts that local PTV will start ...
- Local Programmatic TV Buying To Increase Gradually Over Next 3 YearsA report released by BIA/Kelsey forecasts a gradual increase in local programmatic ...
- Why Location Isn't Enough For Mobile AdvertisingLocation tech has evolved to an impressive level of precision. The real ...
- The Flying Selfie: Facial Recognition, Drone Camera Landing In U.S., Japan, Australia A newly raised $12 million investment says people may want a selfie ...
- Digital Competition A Hassle For Local TV Ad ExecsThe digital revolution is disrupting the world of local media ad sales ...
- Traditional Ads Flat, Local Digital Forecast To Hit $71B In 5 YearsTraditional local advertising will remain flat in the next five years -- ...
- IAC Applications Hires GM, CFOIAC Applications, the consumer app group within IAC, announced two new hires ...
- YP Delivers Deals From Groupon In Site SearchYP announced an agreement Thursday that will give site visitors the ability ...
- Google Maps To Give Directions, And Take AdsHeretofore, Google Maps hasn't allowed much advertising. But The company rolled out several ...
- Google Launches Way For Publishers To Highlight Local NewsGoogle plans to shine a light on local news articles in Google ...
