Tag results for "loyalty"
- Fickle Gen Y Trusts Channels, Not Brands Between the BP oil spill and privacy issues at Facebook and Googl ...
- Cell Phone In New Role: Loyalty Card ...
- Progressive's Flo Pushes Brand To 2nd From 5th"We generally say the decision process for most categories is 70/30 emotional/ration ...
- Subaru Thrives In Lean Times With Love And Low Prices By maintaining the quirky persona of its brand and keeping prices lo ...
- Starbucks Rewards 'Mayors' With Discount Frappuccino Expanding on its partnership with Foursquare, Starbucks has begun offering its mo ...
- Experts Split Over Damage To BP's Image BP has a PR challenge of a different magnitude to deal wi ...
- As Two Behemoths Merge, Where Does Brand Loyalty Lay? I have full faith that the newly merged United and Continental wi ...
- Belle Tire Mobile Program Lifts SalesBelle Tire recently added a mobile component to its traditional media bu ...
- Mercedes-Benz Signs With James Beard Onwers of Mercedes-Benz vehicles get a Friend membership and a $75 Jam ...
- Pepsi To Intro Geo-Based Loyalty Program In mid-May, PepsiCo will launch Pepsi Loot, an iPhone app that us ...
- BP's Woes Illustrate Risk Of Green Branding "Since the accident, BP has gone from being No. 1 in i ...
- Boomer Women Love Their Beauty Brands While the recession may have taught many women the delicate art ...
- Marketing That's UnexpectedIs anyone going to blog about a free meal after 10 stam ...
- Dunkin' Is Amex Blue's 1st Non-Travel Partner When the program began, it was available only as part of t ...
- Study Finds MLB Tied With NFL In Loyal Fans Brand Keys president Robert Passikoff says the Yankees do a good j ...
- Marketers Beefing Up Loyalty Programs To Retain Customers Many brands and retailers have been improving their loyalty programs during t ...
- It's Important To Keep Ex-Employees Loyal To Your Brand James F. Kelly, director of brand experience for PriceWaterhouseCoopers, writes that t ...
- Walmart Dominates Colloquy Loyalty Study"The Great Recession became the great equalizer," says Colloquy's Kelly Hlavinka. "Custome ...
- Which QSRs Are Perceived As Healthy? Brand Keys does not specifically probe consumers about calorie counts, but w ...
- Starwood, Live Nation Expand Alliance GloballyThe two companies joined in 2009 to deliver live music experiences ...
- Merkle Acquires Loyalty Marketing FirmMerkle, an independent customer relationship marketing agency, has acquired loyalty marketing fi ...
- AMC Theaters Inks Deal With Loyalty Program Via the new partnership, credit or debit cards operated by Vesdia (includi ...
- Survey: RIM Struggling Vs. Apple, Google Still, RIM remains the leader in smartphone market share, due mostly ...
- Quirky Subaru Continues To Earn Customer Loyalty Part of Subaru's success in recent years can be attributed to havi ...
- Seven Keys To Building Customer Loyalty Micah Solomon, co-author of Exceptional Service, Exceptional Profit: The Secre ...
- IHG Expands Priority Club Meeting Rewards The hotel loyalty program will now be available at the 73 I ...
- Using Technology To Rebuild The Brand Loyalty It Has Corroded Thanks to technology's ability to not only help consumers become more inform ...
- The Management Savvy Of The Grateful Dead Speaking of wild-hair ideas, Joshua Green writes that the Grateful Dead's influen ...
- Bob's Red Mill Natural Foods Founder Gives Employees Company Bob Moore, who founded Bob's Red Mill Natural Foods in 1978 wi ...
- Toyota Shores Up Quality Control -- In Time? "One might have guessed Toyota owners would switch their allegiance to oth ...
