Tag results for "marketing"
- Arizona Launches Interactive Summer Campaign The Arizona Office of Tourism is launching a summer ad campaign th ...
- 'Choose Tallahassee' Focuses On Retiring Boomers"Choose Tallahassee," a group of local community and business leaders from t ...
- Airwalk To Make N.Y. Skate DocumentaryAirwalk, a youth-focused skate gear and lifestyle apparel brand has teamed upwithBrooklyn-bas ...
- Speaking in TonguesBy now, Orabrush has become something of a digital legend. The produ ...
- Digitas, CP+B Awarded Grand Prix Lion For Direct MarketingPublicis Groupe's Digitas and MDC Partners' Crispin Porter + Bogusky were joint ...
- Huggies Enlists Mexican TV Star For CampaignHuggies is targeting Hispanic parents with a campaign featuring Mexican TV personali ...
- How Gary Loveman Turned Caesars Into An Economics LabImproving the return on investment from campaigns means considering the price ...
- GE, Cinelan Team For Film Project Run Cross-PlatformBeginning July 9, Cinetic Rights Management, GE and Cinelan plan to expa ...
- Syncapse To Buy Clickable, Up Ad Management Services The social-media marketing space is consolidating fast. Syncapse has agreed to b ...
- Marketing as 3D ChessWinning companies today are defined not just by their product and servi ...
- Credit Card Direct Mail Hits 25-Month LowThe marketers for credit card issuers are tentative due to continued econom ...
- Mobile Marketing Shifts From Content To ConsumerMobile marketers are increasingly targeting ads by audience rather than content, leveragi ...
- Social Business Important And Becoming More ImportantAccording to a new study from MIT/Sloan and Deloitte, the 2012 Soci ...
- Adam Grossman Back In Boston With SoxAdam Grossman is back at the BoSox as SVP of marketing a ...
- Brands With White HatsIn January, the world turned into their pearl-clutching grandmothers when NPR's Th ...
- IFC, Fallon Create Marketing Campaigns For New ShowsIFC and its agency, Fallon Minneapolis, have designed two offbeat marketing campaig ...
- Gray To VP, Global Marketing, QuartzAtlantic Media Company tapped Taylor Gray as vice president of global marketi ...
- NHL Network Lets Fans 'Hold' Stanley Cup An augmented reality-based, brand activation campaign for the NHLNetwork, New York, le ...
- History Channel Sells Real Ice To Tout IRT The History Channel is selling real ice. The co-branded packages of i ...
- Skinnygirl Launches Interactive TV CampaignIn the latest twist on its new "Drink Like a Lady" campaig ...
- MediaCom Hires Fierman As Global CMOMediaCom, the WPP media agency, has appointed Stephanie Fierman as its fir ...
- Marketers Need To Define Mothers In Broader TermsTo always and only talk to moms as moms misses the poin ...
- DoubleClick Reaches For Total Online Advertising FunnelGoogle has stepped up efforts to re-engineer systems that plan, buy, se ...
- Blue Calypso Taps Ogle As New Chairman/CEODigital marketing company Blue Calypso has named former Motorola Mobility Chief Marketi ...
- Church's Chicken Names Crews EVP, CMORobert Crews has been named EVP and CMO of Church's Chicken, reporti ...
- P&G Re-Charges "Everyday" Program P&G's "everyday" marketing program that wraps tips and, special offers and sampl ...
- ROI Important For National Brands At Local Ad LevelThe Marketing team at Balihoo recently concluded a study of marketing professiona ...
- Women More Likely To 'Cheat' FinanciallyGender makes a difference when it comes to financial "infidelity," according ...
- Consumers' Web Experience On UpswingConsumers are having more favorable Web site experiences, according to a large-sca ...
- Wild Turkey Partners With Troops-Support NonprofitWild Turkey Bourbon has formed a multi-faceted partnership with Operation Once ...
