- Make A 'Pitt' Stop At Fictional Pittsburgh Hospital On Max
TVBlog, Adam Buckman - Wednesday, January 8, 2025
The new medical series "The Pitt" might be the most proficient scripte ...
- 'Friends' Game Show Spinoff Is First Of Its Kind
TVBlog, Adam Buckman - Thursday, December 19, 2024
A new Max game show tests the knowledge of "Friends" superfans abo ...
- WBD-Comcast TV Deal: What About TV Network Un-Carriage?
TV Watch, Wayne Friedman - Tuesday, December 10, 2024
Comcast will distribute WBD's Max and Discovery+ platforms. One analyst says T ...
- Premium Streamers Slow Fall National TV Ad Spend By 30%
Television News Daily, Wayne Friedman - Tuesday, November 26, 2024
National TV marketing for streamers is down 29% to $149.2 million ...
- The Sports TV Search For Networks: What's The End Game?
TV Watch, Wayne Friedman - Friday, October 18, 2024
Unrivaled will start up in January - airing before the WNBA seas ...
- Apple TV+ To Launch On Prime Video
Television News Daily, Wayne Friedman - Thursday, October 10, 2024
Apple TV+ joins other premium streamers that exist as separate add-on channe ...
- Streamers' TV Ad Spend, Value Up 10% In Q3, Airings And Impressions Decline
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery's Max was largely responsible for the decline in airin ...
- WBD's Steinlauf To Exit, Ad Revenue Trends Worsening
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery Chief U.S. Advertising Sales Officer Jon Steinlauf is departin ...
- Streamers Now 'First Stop' For Consumers
Advanced TV Insider, Wayne Friedman - Wednesday, September 18, 2024
Nearly half of respondents say their "first stop" destination is one ...
- Can Warner Bros. Discovery, Like Paramount, Find A Suitor?
TV Watch, Wayne Friedman - Friday, August 16, 2024
Bernstein Research says equity has continued to decline at the company, wi ...
- Summer Premium Streamers' Ad, Promotion Spend Down 25%
Television News Daily, Wayne Friedman - Wednesday, August 14, 2024
TV marketing spend/media value was down by 25% from May 1-August ...
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand Names
TV Watch, Wayne Friedman - Thursday, August 8, 2024
HBO is a brand name that was removed from a newly creat ...
- Streaming Viewing Estimate: Flat To Slight Gains Through 2026
Television News Daily, Wayne Friedman - Tuesday, July 9, 2024
Peacock will be the exception to projections of flat to slight grow ...
- Paramount Seeks More Aggressive Streaming Merger Deal: CNBC
Television News Daily, Wayne Friedman - Tuesday, July 2, 2024
Paramount Global is looking to merge its streaming business with an existi ...
- First Presidential Debate Down 30%: 51.3M Viewers
Television News Daily, Wayne Friedman - Friday, June 28, 2024
The "CNN Presidential Debate" earned a collective 51.3 million Nielsen-measured viewers ...
- Netflix Ad Revenue Forecast To Hit $950M In 2024, Top Ad Dollars Per Viewer: eMarketer
Television News Daily, Wayne Friedman - Thursday, June 20, 2024
Netflix will average $70.44 in ad revenue per viewer -- well abo ...
- Max, Apple TV+ Have Most To Gain From Bundling, Survey Finds
Television News Daily, Wayne Friedman - Wednesday, May 29, 2024
Warner Bros. Discovery's Max is the most likely candidate to see upsi ...
- WBD Upfront: New Advanced Ad Products For Max, Film Sponsorship Push
Television News Daily, Wayne Friedman - Wednesday, May 15, 2024
WBD announced advanced ad products for its Max streamer at its upfro ...
- Warner Bros. Discovery Q1 Network Ad Revenues Sink 11%
Television News Daily, Wayne Friedman - Thursday, May 9, 2024
As pressure to cut costs at WBD continues, the company witnessed furth ...
- Disney-WBD Launch Streaming Bundle Including Disney+, Hulu, Max
Television News Daily, Wayne Friedman - Wednesday, May 8, 2024
The bundle packages the Disney+ and Hulu platforms with WBD's Max streame ...
- Paramount Global Sale 'Requires A Risk Taker': Analyst
Television News Daily, Wayne Friedman - Thursday, February 1, 2024
A sale of Paramount Global to any big legacy TV-based media ...
- Premium Streamers Slow TV Marketing Ad Spend, Down 18%
Television News Daily, Wayne Friedman - Thursday, February 1, 2024
National TV marketing was down 18% in ad spend and media val ...
- Amazon Prime Video, YouTube TV Lean Into Ad-Supported Options
MediaDailyNews, Karlene Lukovitz - Wednesday, January 10, 2024
Prime Video users can now add Max, Paramount+, AMC+ AVOD versions; YouTu ...
- Curse Counts Show TV Profanity Is Par For The Coarse
TVBlog, Adam Buckman - Wednesday, January 10, 2024
How much profanity is now on TV? Let someone else count t ...
- New Year Streaming Headaches: Bundle, Unbundle Or Bumble?
TV Watch, Wayne Friedman - Tuesday, January 2, 2024
It's mostly about the streaming-only bundle, seemingly in growing demand for mode ...
- Streaming Price Hikes: A Nightmare Or Just Easy Daydreaming?
TV Watch, Wayne Friedman - Thursday, December 21, 2023
Still looking for all that savings when it comes to moving ...
- Meet The New Boss, Same As The Old Boss: Selling New Streaming Bundles
TV Watch, Wayne Friedman - Thursday, December 7, 2023
WBD CEO David Zaslav is pushing for more bundling of all streami ...
- Verizon Bundles Netflix, Max Ad-Supported For $10 Per Month
MediaDailyNews, Karlene Lukovitz - Monday, December 4, 2023
Big streamers leveraging Verizon's large user base to pump up reach a ...
- TV-Based Network Streaming Platforms Have Low Consumer 'Demand' For Originals
Television News Daily, Wayne Friedman - Wednesday, November 15, 2023
Streaming services from TV-based network legacy media companies have the lowest consum ...
- Video Streamers Maintain Promo Ad Spend, Airings During Industry Strikes
Television News Daily, Wayne Friedman - Tuesday, November 14, 2023
EDO Ad EnGage estimates the business rose a collective 5% to $192 ...