- Gestalt: The New Commodity
Media Magazine, Christopher M. Schroeder - Tuesday, May 20, 2008
Wenda Millard, one-time Head of Sales at Yahoo and now president ...
- Free Agent: The Power of Multiplicity
Media Magazine, Lisa Seward - Tuesday, May 20, 2008
You know you're getting old when you start looking back at certa ...
- Discrepancy Revolution: IAB Issues Guidelines To Fix Online Media Buying Errors
Online Media Daily, Joe Mandese - Wednesday, May 28, 2008
As part of a broader push to improve the efficiency of interacti ...
- WorldNow Expands Client Base
Online Media Daily, - Wednesday, May 28, 2008
WorldNow is reporting a nearly 10% increase in distribution of its full-servi ...
- Initiative Takes Off Gloves, Raids Top Print Buyer From Starcom MediaVest Group
MediaDailyNews, Joe Mandese - Friday, May 23, 2008
In its first raid on Publicis' Starcom MediaVest Group since former MediaVe ...
- TD Ameritrade Taps MediaVest
MediaDailyNews, - Tuesday, May 20, 2008
Online stock broker and investment services company TD Ameritrade has selected Publici ...
- Burlington Coat Retains Initiative, Taps C-K For Creative
MediaDailyNews, - Monday, May 19, 2008
The Burlington Coat Factory Warehouse last week named Cramer-Krasselt its new creati ...
- On The Record: George Ivie, Media Rating Council
MediaDailyNews, Joe Mandese - Monday, May 19, 2008
For more than 40 years, the Media Rating Council has quietly serv ...
- MindShare Turns SoulShare, Puts Faith In Evangelicals
MediaDailyNews, Joe Mandese - Thursday, May 15, 2008
Madison Avenue is known for targeting the hearts and minds of U. ...
- MediaCom's Schmidt-Vogel To Head GroupM 'Trading'
MediaDailyNews, Joe Mandese - Tuesday, May 13, 2008
In a surprising reorganization, WPP Group's GroupM unit named Alexander Schmidt-Vogel glob ...
- OMD Continues Roll: Zooms With Zoombak, Picks Up Armour-Eckrich
MediaDailyNews, Joe Mandese - Thursday, May 8, 2008
OMD unit is on a bit of a roll. On the hee ...
- In Age-Old Debate -- Art Vs. Science -- Science Is Winning
Online Spin, Cory Treffiletti - Wednesday, May 7, 2008
In our world there's an ongoing debate over the concept of a ...
- Initiative Raids MediaCom's Gordon For National TV
MediaDailyNews, - Monday, May 5, 2008
Todd Gordon has joined Initiative USA as senior vice president-director of nation ...
- Havas Digital Expands Media Contacts Into Baltics
MediaDailyNews, - Monday, May 5, 2008
Media Contacts, the global interactive network of Havas Digital has opened offic ...
- How Does A Traditional Media Planner Make The Shift In A Digital World?
Online Media Daily, Cassandra Sims - Monday, May 5, 2008
Sent out your resume lately in response to ads for "Media Superviso ...
- The Media Plan of the Future
Around the Net In Media, Joan Voight - Friday, May 2, 2008
Assuming that media and communications will evolve nearly beyond recognition in t ...
- Ever The Malcontent, Starcom MediaVest Turns Attention To Consumer Intent
MediaDailyNews, Joe Mandese - Thursday, May 1, 2008
Starcom MediaVest Group has quietly created a massive consumer tracking study th ...
- Standard Operating Procedure
OMMA Magazine, kyle , Daisy Whitney - Wednesday, May 21, 2008
Standards for ad formats have always been, shall we say, loose. ...
- Ads Backwards
OMMA Magazine, Barry Lank - Wednesday, May 21, 2008
If you've got a captive audience before a broadband video kicks i ...