Tag results for "media buying"
- PayPal Launches Personalized Ads In UKPayPal Ads based on privacy has launched in the U.K. The servi ...
- Microsoft 50-Year Celebration Disrupted By Pro-Palestinian EmployeeMicrosoft AI CEO Mustafa Suleyman was rudely interrupted during a 50-year celebrati ...
- Skai Unveils AI Agent For Commerce MediaAcosta Group, Advantage Solutions, Tinuiti, and WaterWipes are among the first ...
- Google Confirms Key AI Developer To Step DownReplacing Hsiao will be Josh Woodward, who leads Google Labs and overs ...
- Google, Roblox Expand Immersive Ads Partnership, Add MeasurementMeasurement tools and partnerships were added with IAS and Kantar as we ...
- CIMM To Assess Economic Impact Of New Ad CurrenciesThe study is expected to presume the marketplace will consolidate from ...
- Inside Jellyfish's AI Agents For Media BuyingJellyfish recently announced the use of AI agents across Google, Meta a ...
- LinkedIn Campaign Manager Gets Performance ImprovementsMeasurement and optimization to track performance across multiple campaigns and ad accoun ...
- Musk Sells X To xAI For $45BMusk announced Friday on his X platform that the social media si ...
- Similarweb Acquires The Search MonitorThe companies have independently supported data, optimization and advertising and together ha ...
- To MCP Or Not To MCP, That Is The Question Google Is Crowdsourcing About AIIn the comments section of the Google CEO's X thread, many shar ...
- Reddit Follows Google, Updates Ads Manager For SMBsReddit released several Ads Manager features Monday morning aimed at making ...
- Tariffs Are Coming - Is TV's Upfront Heading South?Tariffs are threatening to hit in April. Guess what that might me ...
- Microsoft Calls Out 'Shadow AI,' Offers Ways To Protect DataA series of steps Microsoft introduced aims to help security teams with ...
- Perplexity Partners With Agentic Commerce Platform To Change ShoppingPerplexity can connect brands and retailers to any ecommerce merchant or n ...
- Google's Next Step In AI: ReasoningGoogle released what it calls a thinking model that takes users in ...
- We Are Witnessing The Next Phase Of Digital AdvertisingAlphabet, Amazon and Microsoft are projected to spend over $250 billion ...
- DoorDash Adds Sponsored Ads, Expands Retail Media NetAdvertising has become a major focus for DoorDash as it finds wa ...
- Bayer, Coors, Jack Daniels Created Top-Performing AdsLeading brands in this year's report combined timing, relevance and context ...
- iSpot Scales 'Outcomes,' Paramount Is First ClientiSpot says brands can see conversion-rate tracking - specifically which programs, daypar ...
- AI's Playground Closes Door On DeepSeek At LaunchMod Op launched a playground for advertisers looking to explore AI technolo ...
- Google DOJ Trial: Mozilla President Suggests Some RemediesCompetition is key to Mozilla's vision of the internet. But remedies bas ...
- Google AI-Powered Email Update Raises Privacy ConcernsArtificial intelligence continues to raise privacy implications as companies like Google a ...
- Google AI Search Tries To Act Like ChatGPT, But Missing Links Will Tank Web TrafficGoogle has expanded access to its AI Mode search beyond Google O ...
- Google Test Shows Content Has No Measurable Impact On Ad RevenueThe test was done in response to a "number of inaccurate repor ...
- Fake Semrush SEO Scam Hits Google AdsA new phishing campaign is targeting SEO professionals with malicious Semrush Goog ...
- Survey Details Digital Salaries, What Influences Annual PayGlobal survey results from NP Digital were broken out by region a ...
- IAB Benchmarks AI Adoption, Evolving Impact On AdvertisingDespite the multitude of challenges AI brings to the ad industry, technolo ...
- What Google, Microsoft AI Can SeeGoogle and Microsoft have begun to roll out AI multimodal models wi ...
- IAB Tech Lab Debuts Server-Side Ad SolutionThe new framework shifts power back to publishers, the IAB claims. ...
