- WPP Digital Acquires Stake In Real-Time TV Analytics Firm
MediaDailyNews, Joe Mandese - Thursday, June 17, 2010
Madison Avenue giant WPP Group has made another strategic investment in ...
- Correction: Rentrak Data to Come From 17 Million Sets, Geographic Breakdowns Available
MediaDailyNews, - Wednesday, June 16, 2010
A MediaDailyNews article on June 16 titled "Rentrak Pushes Ratings Data Fr ...
- Nielsen Data Pipeline Bursts, Threatens Media Ecosystem
MediaDailyNews, Don Seaman - Tuesday, June 15, 2010
A critical data pipeline in the Nielsen system burst late last nigh ...
- CNBC Digital Blossoms In May
MediaDailyNews, - Tuesday, June 15, 2010
According to the latest data from comScore Media Metrix, CNBC.com was visit ...
- WPP/GroupM Signs for Arbitron PPM Ratings, Diary Service
MediaDailyNews, Erik Sass - Tuesday, June 15, 2010
WPP/GroupM has signed a comprehensive deal for radio ratings from Arbitron, includi ...
- Rentrak Pushes Ratings Data From Dish
MediaDailyNews, David Goetzl - Tuesday, June 15, 2010
Rentrak will begin offering ratings culled from set-top boxes in approximately ...
- Nielsen Speeds Up Video Measurement
MediaDailyNews, Wayne Friedman - Tuesday, June 15, 2010
Las Vegas, NV - Nielsen will be ramping up its efforts wh ...
- World Cup Draws Record Univision Ratings
Around the Net In Media, Fern Siegel - Tuesday, June 15, 2010
Univision said Sunday that its broadcast of the opening match of t ...
- U.S. Viewers Loved World Cup Opening Match
MediaDailyNews, David Goetzl - Monday, June 14, 2010
Viewership for the U.S.' opening game of the World Cup on Saturd ...
- Nielsen: Americans Watch More TV, Smartphones on Rise
MediaDailyNews, David Goetzl - Friday, June 11, 2010
A new periodic Nielsen report shows the penetration of devices equipped f ...
- Nielsen, McKinsey Merge Social Media Practices, Begin Working With Select Pilot Clients
MediaDailyNews, Joe Mandese - Monday, June 14, 2010
Nielsen Co. and management consultant McKinsey & Co. this morning unveiled ...
- NHL Blackhawks Earns Best Cup Ratings
MediaDailyNews, Wayne Friedman - Thursday, June 10, 2010
The best TV viewing Stanley Cup game in 36 years went ...
- Internet Video To Hit 193 Mil Users By 2014
MediaDailyNews, Wayne Friedman - Wednesday, June 9, 2010
U.S. Internet video users will continue to climb in the next t ...
- 'Glee' Keeps Singing, NBA Gains
MediaDailyNews, Wayne Friedman - Wednesday, June 9, 2010
One of the big new shows for this season -- Fox's "Gle ...
- Broadcast Regulars Dip, 'Comic' Gets Modest Laughs
MediaDailyNews, Wayne Friedman - Tuesday, June 8, 2010
Broadcast networks' first big scripted salvo into the summer season was mo ...
- Quantcast Gets Accredited: Beats comScore, Nielsen To The Punch
Online Media Daily, Joe Mandese - Wednesday, June 9, 2010
Online audience measurement giants comScore and Nielsen have been in a neck-and-ne ...
- Zogby Poll: Web Users Troubled By Behavioral Targeting
Online Media Daily, Wendy Davis - Tuesday, June 8, 2010
The vast majority of U.S. residents are concerned about online tracking a ...
- NBA, NHL Register Hit Goal: Solid Numbers
MediaDailyNews, Wayne Friedman - Monday, June 7, 2010
Good news if you are a TV network with a major spor ...
- Aegis Unveils 'Team Epic,' Fuses Event And Experiential Marketing With Digital Media And Research
MediaDailyNews, Joe Mandese - Monday, June 7, 2010
Aegis Media today will unveil Team Epic, a new event and experienti ...
- Industry Researchers Claim Breakthrough For 'Prototyping' Unrated TV Networks
MediaDailyNews, Joe Mandese - Monday, June 7, 2010
A group of top media researchers believes it has come up wi ...
- Big NBA Rivalry Scores More Fans
MediaDailyNews, Wayne Friedman - Friday, June 4, 2010
The big NBA Finals Boston Celtics-Los Angeles Lakers rivalry hasn't disappointed. ...
- Context Rules New TV Audience Targeting Systems
MediaDailyNews, Joe Mandese - Friday, June 4, 2010
Context was king during a meeting of The Collaborative Alliance in N ...
- Social, Mobile Sparking Heavier Use Of Media, Especially TV/Internet
MediaDailyNews, Joe Mandese - Thursday, June 3, 2010
Heavy users of social or mobile media spend dramatically more time wi ...
- Ad Firm TRA Gets Cash Infusion From Intel, WPP
MediaDailyNews, David Goetzl - Wednesday, June 2, 2010
An Intel investment arm last week led a new round of financi ...
- 'Lost' Finale Found Fantastic Brand Recall Numbers
MediaDailyNews, Wayne Friedman - Tuesday, June 1, 2010
Here's another reason to advertise in a series-ending TV show -- big-ti ...
- 'Idol,' 'House' Keep Fox Tops
MediaDailyNews, Wayne Friedman - Friday, May 28, 2010
Despite some lower ratings for its heavyweight show "American Idol," Fox gain ...
- BIA/Kelsey: Radio Rebound in 2010
MediaDailyNews, Erik Sass - Thursday, May 27, 2010
Better-than-expected first-quarter ad revenues have prompted BIA/Kelsey to revise its forecast f ...
- Bragging Rights: 'WSJ' Audience Booms, 'NYT' Flat, 'USA Today' Sinks
MediaDailyNews, Erik Sass - Wednesday, May 26, 2010
A strategy of aggressive promotion and new distribution partnerships has paid o ...
- Finales Of Hit Shows Off Season Marks
MediaDailyNews, Wayne Friedman - Tuesday, May 25, 2010
More network prime-time shows are not only seeing ratings results down fr ...
- Broadcast's Youth Market Starts At 44
Around the Net In Media, Fern Siegel - Monday, May 24, 2010
The median age of viewers of regular prime-time fare is nearing ...