- Correction: Nielsen Did Not Acquire NetRatings Until 2007
Online Media Daily, - Tuesday, July 13, 2010
A story in the July 7th edition of Online Media Daily ( ...
- World Cup Final Best Soccer Ratings Ever
MediaDailyNews, Wayne Friedman - Monday, July 12, 2010
U.S. viewership of the World Cup final in South Africa on Sunda ...
- Gray Signs For Local Rentrak Ratings
MediaDailyNews, David Goetzl - Monday, July 12, 2010
Rentrak, which strives to sell a measurement product for local markets mo ...
- Study Finds Mobile, iPads Fastest Growing Media Among Ad Execs
Online Media Daily, Joe Mandese - Tuesday, July 13, 2010
Nearly half (46%) of ad executives - both marketers and agency med ...
- 'Fourth Screen' Report Gets Fitter: Adds Big Retailers, Begins Showing Seasonal Trends
MediaDailyNews, Joe Mandese - Monday, July 12, 2010
As the category's name might imply, health club networks are getting fitte ...
- LeBron James' Heat Shoots 7.3 Rating
MediaDailyNews, Wayne Friedman - Friday, July 9, 2010
ESPN said LeBron James' "Decision" -- that he is leaving the Clevela ...
- MediaVest Signs Charter For iMonitor: Tracks iAds, App-Based Publications
Online Media Daily, Joe Mandese - Monday, July 12, 2010
First there was the iPad. Then the iAd. Now, to keep tra ...
- World Cup Trumps Wimbleton Ratings
Around the Net In Media, Fern Siegel - Thursday, July 8, 2010
Wimbledon seemed like an afterthought this year, given the attentiion the Wor ...
- Rentrak Provides Metrics, Data To Better Target Consumers
MediaDailyNews, David Goetzl - Wednesday, July 7, 2010
Rentrak is making a bid to offer the elusive single-source metric ...
- World Cup Sponsors Generate Higher Likability, Brand Recall
MediaDailyNews, Wayne Friedman - Wednesday, July 7, 2010
Big marketers targeting U.S. and U.K viewers during the World Cup a ...
- Nielsen Reorganizes Digital Team As Part Of Major Push To Integrate Set-Top Data
MediaDailyNews, Joe Mandese - Wednesday, July 7, 2010
As part of a push to accelerate the role digital set-top da ...
- Online Measurement Guru Bhatia Out As Nielsen Reorganizes Digital Team
Online Media Daily, Joe Mandese - Wednesday, July 7, 2010
Manish Bhatia, one of the pioneers of online audience measurement, and t ...
- Conan Beats Leno In Late-Night Ratings
Around the Net In Media, Fern Siegel - Monday, July 5, 2010
Four months after taking back the "Tonight Show," Jay Leno's ratings a ...
- OOH Viewing Kicks Up World Cup Stats
Around the Net In Media, Fern Siegel - Thursday, July 1, 2010
Out-of-home viewing has given ESPN/ABC's 2010 FIFA World Cup coverage a 4 ...
- Nielsen Brings 'Live' Local Ratings Back From Grave
MediaDailyNews, Joe Mandese - Friday, July 2, 2010
In a development that is sure to please major advertisers and agenci ...
- U.S. Viewing Scores World Cup Record
MediaDailyNews, Wayne Friedman - Thursday, July 1, 2010
U.S. viewing of the World Cup soccer event has reached all-time reco ...
- comScore Goes Mobile, Acquires Nexius Wireless Unit
Online Media Daily, - Friday, July 2, 2010
Digital media research giant comScore Thursday said it acquired a division ...
- Fox News Channel Dominates 2Q Ratings
Around the Net In Media, Fern Siegel - Thursday, July 1, 2010
Welcome to the mainstream media. The most popular cable news channel ...
- Carat, MPG Using New Method To Buy 'Unmeasured' Nets In Cable Upfront
MediaDailyNews, Joe Mandese - Thursday, July 1, 2010
In a move that could significantly expand the number of networks vyi ...
- Madison Ave.'s Next Killer App May Be, Well, An App
Online Media Daily, Joe Mandese - Wednesday, June 30, 2010
As the ad industry waits with anticipation for Apple to unleash ...
- Most Traditional Media Sites Had A Weak Spring Break
Around the Net In Media, Fern Siegel - Tuesday, June 29, 2010
After a strong March, consumer magazines online went into a spring swo ...
- 57% of U.S. Net Users Visit Newspaper Sites
MediaDailyNews, Erik Sass - Monday, June 28, 2010
123 million Americans -- representing 57% of a total 215.7 million U. ...
- USA/Ghana Match Breaks TV Record
MediaDailyNews, Wayne Friedman - Monday, June 28, 2010
Nielsen confirmed that final ratings of Saturday's USA-Ghana soccer match make ...
- 'Rookie' Show Beats Veterans
MediaDailyNews, Wayne Friedman - Friday, June 25, 2010
Finally, one network -- ABC -- had something to cheer about wi ...
- Viewers Wooed By ABC's 'Bachelorette'
MediaDailyNews, Wayne Friedman - Tuesday, June 22, 2010
Closing in on the end of the first month of summer revea ...
- Arbitron Acquires IMMI, Unveils Next-Gen PPM Device
MediaDailyNews, Erik Sass - Monday, June 21, 2010
Arbitron revealed two major additions to its radio ratings capabilities on Monda ...
- Rentrak Plans To Seek MRC Approval For TV Essentials
MediaDailyNews, David Goetzl - Monday, June 21, 2010
As media researchers grapple with the colossal, cumbersome data from set-top boxe ...
- Lakers Beat Celtics, NBA Slam Dunks Finals Ratings
MediaDailyNews, Wayne Friedman - Friday, June 18, 2010
The Los Angeles Lakers beat their archrival Boston Celtics to win t ...
- MSNBC, CNBC Sites See Record Traffic
Around the Net In Media, Fern Siegel - Thursday, June 17, 2010
A pair of NBC Universal digital properties enjoyed record traffic surges th ...
- Advertisers Target Too Narrow An Audience
MediaDailyNews, Wayne Friedman - Wednesday, June 16, 2010
Las Vegas, NV - Which half of your advertising is working? Whatev ...