- MTV Struts With 'Jersey Shore'
MediaDailyNews, Wayne Friedman - Saturday, August 7, 2010
MTV doesn't get too many big wins when it comes to i ...
- Nielsen: DVR Playback Doubles, More Ads Watched
MediaDailyNews, Wayne Friedman - Thursday, August 5, 2010
New data from Nielsen says DVR playback has doubled within the yea ...
- TBS Late-Night Worries: 'Lopez' Slips, 'Conan' Must Score
MediaDailyNews, Wayne Friedman - Thursday, August 5, 2010
Conan O'Brien has his work cut out on TBS -- especially wh ...
- Time Travel: Broadcast Nets Record DVR Increase Rates
MediaDailyNews, Wayne Friedman - Wednesday, August 4, 2010
New data shows that in virtually every broadcast prime-time program, added D ...
- Rentrak Expands Data Base, Adds Charter
MediaDailyNews, David Goetzl - Tuesday, August 3, 2010
Fighting some perceptions that its emerging set-top-box (STB) measurement service may dr ...
- 'Idol' Pushes Marketing/Promo Effort, Final Judges Still Unknown
MediaDailyNews, Wayne Friedman - Monday, August 2, 2010
The big news about TV's biggest show concerns its judges for ne ...
- Digital, Social Media Shift Research Agenda Back To U.S.
MediaDailyNews, Joe Mandese - Tuesday, August 3, 2010
The global media research agenda, which arguably has been dominated by Weste ...
- 'Jersey Shore' Makes Big Splash With 12-34s
MediaDailyNews, - Monday, August 2, 2010
MTV's "Jersey Shore" season 2 premiere boasts the top cable telecast ...
- Digital Data Reveal Higher Commercial Tune-Away For Low-Rated Shows,Other Patterns Emerge
MediaDailyNews, Joe Mandese - Monday, August 2, 2010
TV viewers tune away twice as much during commercial breaks in sho ...
- Nielsen Battles Rentrak, Clarifies Set-Top Data, 'Hybrid' Measurements
MediaDailyNews, David Goetzl - Friday, July 30, 2010
Despite Rentrak attracting clients for its new local-market measurement service that us ...
- Broadcasters Balk: Big Nets Want Nielsen To Wait On Weights
MediaDailyNews, Joe Mandese - Friday, July 30, 2010
Based on conversations with its biggest customers - the major broadcast networ ...
- Nielsen Watch: Research Giant Redefines Businesses, Reports Healthy Gains
MediaDailyNews, Joe Mandese - Friday, July 30, 2010
Like the industries it measures - media and marketing - Nielsen C ...
- CNN's Ratings Woes Continue
Around the Net In Media, Fern Siegel - Wednesday, July 28, 2010
While CNN is spending much of its time focusing on jump starti ...
- 'Master Chef' Cooks Up Hot Ratings
MediaDailyNews, Wayne Friedman - Wednesday, July 28, 2010
A couple of new summer reality shows went at it on Tuesd ...
- Nielsen: 'I'm A PC,' Confirms Inability To Measure TV On Apple Computers
MediaDailyNews, Joe Mandese - Wednesday, July 28, 2010
Important revelations related to Nielsen's plan to begin reporting ratings for ...
- Consultant Woolfson Takes Top Cable Ad Research Post
MediaDailyNews, Joe Mandese - Wednesday, July 28, 2010
David Woolfson, a long-time TV industry research consultant, and a former Niels ...
- Clients Weigh In On Nielsen Plan To Give Less 'Weight' To Internet Households
MediaDailyNews, Joe Mandese - Tuesday, July 27, 2010
Nielsen will huddle with clients this morning to discuss a controversial pl ...
- Rentrak Adds Florida Markets
MediaDailyNews, David Goetzl - Monday, July 26, 2010
Rentrak has inked a deal in the Fort Myers, Fla. market, continui ...
- 'Mad Men' Draws Highest Numbers Yet
MediaDailyNews, David Goetzl - Monday, July 26, 2010
"Mad Men's" 40th episode proved to be its most-watched Sunday. The deb ...
- Univision Beats Big 4 Nets This Summer
Around the Net In Media, Fern Siegel - Monday, July 26, 2010
Between World Cup buzz and a pair of hit novelas, it's be ...
- TV Audiences Age, Networks Don't Care
Around the Net In Media, Fern Siegel - Thursday, July 22, 2010
Ten years ago, ABC and NBC had a median age audience ...
- Gas Station TV Hits 27 Million Impressions
MediaDailyNews, - Thursday, July 22, 2010
A recent report by Gas Station TV, an OOH television network, sho ...
- Arbitron Begins New Minority Recruiting Push
MediaDailyNews, Erik Sass - Thursday, July 22, 2010
As promised, Arbitron has begun an in-person recruiting program targeting markets wi ...
- Strong Signal: Nielsen Finds Radio Audiences Stable
MediaDailyNews, Erik Sass - Wednesday, July 21, 2010
Radio presents a textbook case of a mature medium, judging by t ...
- Analyze This: Cadreon TV Teams With Visible World
MediaDailyNews, David Goetzl - Wednesday, July 21, 2010
IPG's Cadreon unit is expanding into advanced advertising on television, adding servic ...
- ABC's 'Bachelorette,' 'Beauty' Shine Bright
MediaDailyNews, Wayne Friedman - Tuesday, July 20, 2010
Where ABC suffered on Sunday with its two original episode scripted sho ...
- Video Metrix Drills Into Online TV, Ad Data
MediaDailyNews, Wayne Friedman - Friday, July 16, 2010
Video Metrix 2.0, coming from Internet researcher comScore, adds to the compl ...
- Hulu Gets Twice As Many Ad Views As YouTube
Online Media Daily, Mark Walsh - Thursday, July 15, 2010
Hulu has an audience less than 20% the size of YouTube's b ...
- MRC Approves Nielsen LPMs
MediaDailyNews, David Goetzl - Wednesday, July 14, 2010
Nielsen said the industry group that evaluates media-measurement techniques has granted accreditati ...
- 'Rizzoli & Isles' Cops Big Cable Debut
MediaDailyNews, Wayne Friedman - Tuesday, July 13, 2010
TNT's new drama "Rizzoli & Isles" rocketed to eye-popping numbers in i ...