- Twilio Gives Zipwhip A Stay Of Execution - It Will Close At The End Of 2023
Email Marketing Daily, Ray Schultz - Wednesday, November 2, 2022
Zipwhip, acquired by Twilio for $850 million last year, was originally suppos ...
- TV Networks' Twitter Show Promotion: Can A 'Hellscape' Be A Good Thing?
TV Watch, Wayne Friedman - Wednesday, November 2, 2022
What if all those TV networks that have Shonda Rhimes shows li ...
- Will Twitter Be The Search Engine For Elon Musk's 'App X' Dream?
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 28, 2022
"The potential as a search engine is huge, and mostly unrecognized, exce ...
- Uber's Retail Media Network Should Act Like TV Streamers -- Offering Free Stuff
TV Watch, Wayne Friedman - Thursday, October 27, 2022
The Uber ad network boosts the whole idea of the "retail med ...
- 65% Of U.S. Shoppers Say They Will Spend Less This Christmas
Digital News Daily, Colin Kirkland - Tuesday, October 25, 2022
Price will be the main factor in purchase decisions for 57% ...
- Have A Merry Opt-Out: Consumers Like Being Able To Unsubscribe From Holiday Emails
Email Insider, Ray Schultz - Tuesday, October 25, 2022
Over half of all shoppers ignore holiday or special events messaging, Capter ...
- Google Email Spam Filters Focus Of Latest RNC Lawsuit
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 24, 2022
The RNC filed a lawsuit against Google that alleges that it suppress ...
- Paubox Adds HIPAA-Compliant Email Tools To Marketing Suite
Email Marketing Daily, Ray Schultz - Friday, October 21, 2022
The new offerings will help healthcare providers conduct email drip campaigns, t ...
- D.C. AG Warns Consumers To Encrypt Abortion Messages
Digital News Daily, Wendy Davis - Wednesday, October 19, 2022
"If you do need to discuss sensitive information in texts or onli ...
- Despite Inflation, Consumers Hope To Support SMBs This Holiday Season
Email Marketing Daily, Ray Schultz - Thursday, October 20, 2022
Email is the preferred channel for digital shoppers, followed by SMS/text, Consta ...
- 41% Of Consumers Have Changed Voting Beliefs After Seeing A Political Ad: Survey
Television News Daily, Wayne Friedman - Wednesday, October 19, 2022
The study also found "accuracy" was a primary factor in engaging politic ...
- TikTok Announces New User Safety Requirements For Livestreaming
Digital News Daily, Colin Kirkland - Monday, October 17, 2022
TikTok has announced safety updates to its livestreaming feature, TikTok LIVE ...
- Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn't Easy
TV Watch, Wayne Friedman - Friday, October 14, 2022
A growing number of fact-checking news sites help voters evaluate and understa ...
- WhatsApp Should Stop Accusing Carriers Of Snooping On Texts, Ad Watchdog Says
Digital News Daily, Wendy Davis - Wednesday, October 12, 2022
"The overarching takeaway of 'Doubt Delivered' is one of casual and persiste ...
- Roblox And Discord Singled Out In New Child Safety Lawsuit
Digital News Daily, Colin Kirkland - Thursday, October 6, 2022
Roblox, Discord, Facebook, and Snapchat are being sued for allegedly harming childr ...
- Klaviyo And Wix.com Integrate To Drive Personalization
Email Marketing Daily, Ray Schultz - Thursday, October 6, 2022
Klaviyo has formed an integration with Wix.com, an SaaS platform for managi ...
- FCC Proposes Mandatory Blocking To Combat Text Spam
Digital News Daily, Wendy Davis - Tuesday, September 27, 2022
"Unwanted text messages present the same problems as unwanted calls -- th ...
- Political Ads Score Higher 'Viewability,' 'Attention': TVision
Television News Daily, Wayne Friedman - Monday, September 26, 2022
For "in-view" TV watchers -- in the room while an ad ai ...
- Sinch Partners With Zapier For New App Engagement Service
Email Marketing Daily, Ray Schultz - Wednesday, September 21, 2022
Email on Acid parent Sinch will deliver a range of messaging channe ...
- Expert Reveals How Fossil Fuel Marketers 'Over-Index' Their Green Reputations
MediaDailyNews, Joe Mandese - Friday, September 16, 2022
"Over-indexing is unethical and it needs to be policed," Generous Ventures' Christi ...
- Millennials Go Shopping, Mostly On Their Phones - And They Like Discount Emails
Email Insider, Ray Schultz - Wednesday, September 14, 2022
Millennials do almost all of their e-commerce buying online, more than th ...
- OneSignal Now Offered Through Google Cloud Marketplace
Email Marketing Daily, Ray Schultz - Tuesday, September 13, 2022
The availability of the customer messaging and engagement platform in the Goog ...
- Emojis Are Changing How People Converse Online, Study Shows
Research Intelligencer, Rob Williams - Tuesday, September 13, 2022
Almost three quarters of Gen Z emoji users are willing to b ...
- Why The $440M Juul Settlement Is Unlikely To Snuff Out E-Cigarettes
Marketing Daily, Todd Wasserman - Thursday, September 8, 2022
The federal crackdown has done little to diminish the appeal of e-cigarette ...
- Intuit Mailchimp Markets Email Services Based On Precise Data Targeting
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 7, 2022
Intuit Mailchimp launched a brand campaign Wednesday with a message highlighting t ...
- Tom Brady Says 'Don't Be Like Me' In New Under Armour Ads
Marketing Daily, Sarah Mahoney - Wednesday, September 7, 2022
Actor Morgan Freeman narrates the NFL's letter to young athletes. ...
- Fast Simon Teams Up With Attentive To Drive Personalized SMS And Email
Email Marketing Daily, Ray Schultz - Wednesday, August 31, 2022
The arrangement allows retailers to create search-and-browse abandonment journeys and to determi ...
- Marketers Should Avoid Politically Framing Messages In Ads, Collage Group Says
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 18, 2022
The survey suggests White, Hispanic, Black and Asian-American consumers respond to econom ...
- New Political Parties? Political Ad Money May Tell A Different Story
TV Watch, Wayne Friedman - Friday, August 19, 2022
Could a third party succeed? Not only is there ever-widening polarization betwe ...
- Meta Invests In Singaporean App That Helps Merchants Sell On WhatsApp
Digital News Daily, Colin Kirkland - Monday, August 15, 2022
Meta's WhatsApp has become the most popular social-messaging app in the worl ...