- Derelict Security: Most Firms Suffered Phishing Attacks Last Year
Email Insider, Ray Schultz - Wednesday, February 28, 2024
Microsoft 365 accounts were vulnerable to phishing attacks, Egress says in i ...
- AI Replaces Keywords, Gives Advertising Insight Into Black Box Data
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 28, 2024
An AI-based platform built by NetElixir has the ability to verify performan ...
- Microsoft-Backed Mistral Unveils AI Model That Can 'Reason'
Media 3.0, Laurie Sullivan - Tuesday, February 27, 2024
A Microsoft-backed generative AI firm has unveiled a new model that c ...
- Microsoft Approached Apple With Offer To Sell Bing Search Engine
MediaDailyNews, Laurie Sullivan - Sunday, February 25, 2024
Google's antitrust case against the U.S. Justice Department was unsealed Friday, reveali ...
- Microsoft Plans To Sunset Its Publisher Feature
Publishers Daily, Ray Schultz - Monday, February 19, 2024
But it won't happen for over two years, Microsoft says. ...
- OpenAI Reportedly Building A Search Engine Partially Powered By Bing
MediaDailyNews, Laurie Sullivan - Wednesday, February 14, 2024
ChatGPT will have the ability to retain information from one exchange ...
- Microsoft-Backed OpenAI Tools Being Used By Hackers In China, Iran, Russia
MediaDailyNews, Laurie Sullivan - Thursday, February 15, 2024
State-affiliated hackers from Russia's military intelligence, Iran's Revolutionary Guard, and Chinese a ...
- Memory - Remember That Word
Performance Marketing Insider, Laurie Sullivan - Thursday, February 15, 2024
Memory has been a theme this week in relation to announcements arou ...
- Apple iMessage, Microsoft Edge, Bing Are Not Gatekeepers, EU Declares
MediaDailyNews, Laurie Sullivan - Tuesday, February 13, 2024
Strict new European Union rules that will go into effect March ...
- Microsoft Back In The Big Game With Copilot Ad
MediaDailyNews, Laurie Sullivan - Wednesday, February 7, 2024
Microsoft will run the first Super Bowl ad in four years ...
- Microsoft Enhanced Conversions Gets New Privacy-Compliant Data Options
MediaDailyNews, Laurie Sullivan - Wednesday, February 7, 2024
Similar to LinkedIn's ad-targeting options, this feature allows marketers to target potenti ...
- Google Joins C2PA Steering Committee, Adobe General Counsel Calls It 'Major Milestone'
Performance Marketing Insider, Laurie Sullivan - Thursday, February 8, 2024
The C2PA's Content Credentials, which act like a nutrition label for digit ...
- AI Coach: Microsoft Works With Newsrooms To Help Them Use The New Capability
Publishing Insider, Ray Schultz - Tuesday, February 6, 2024
Microsoft is collaborating with Semafor and other journalistic support groups. ...
- Microsoft Endorses Controversial Kids Safety Bill
MediaDailyNews, Wendy Davis - Tuesday, January 30, 2024
Microsoft on Tuesday endorsed the Kids Online Safety Act, a controversial bi ...
- Microsoft Search, News Advertising Revenue Up 8% In Q4
MediaDailyNews, Laurie Sullivan - Tuesday, January 30, 2024
Microsoft reported strong quarterly results Tuesday, boosted by its investment in A ...
- Google, Microsoft Mention AI More Than 100 Times On Earnings Calls
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 31, 2024
Margin improvements were a focus as Google and Microsoft independently spoke abo ...
- How Much Do Amazon, Google, Microsoft Spend And Earn From AI?
Performance Marketing Insider, Laurie Sullivan - Monday, January 29, 2024
With earnings seasons getting underway, analysts are pushing to give investors mo ...
- FTC Probing Big Tech/AI Partnerships
MediaDailyNews, Wendy Davis - Thursday, January 25, 2024
The Federal Trade Commission said Thursday it is investigating how partnerships betwe ...
- OpenAI Looks To Build Its Own Chips -- And Why That Matters
MediaDailyNews, Laurie Sullivan - Friday, January 19, 2024
OpenAI CEO Sam Altman wants to address the semiconductor chip shortage ...
- Google Has A Deep Spammy Side - Despite AI
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 17, 2024
Researchers set out to answer the question of whether search results a ...
- AI Models Can Deceive, Research Finds
MediaDailyNews, Laurie Sullivan - Monday, January 15, 2024
Research from Anthropic demonstrates that AI like OpenAI's GPT-4 can be train ...
- How Much Is AI Training Data Worth?
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 16, 2024
"Nobody really exactly knows," Marc Benioff, Salesforce CEO who also owns "Tim ...
- Google Betting On Retailers Adopting Cloud GAI Products
MediaDailyNews, Laurie Sullivan - Friday, January 12, 2024
As Generative AI impacts customer experiences, retailers will rely more on Googl ...
- VC 'Unstealthing' Strategy Requires Strong Marketing
MediaDailyNews, Laurie Sullivan - Sunday, January 14, 2024
One venture capitalist says most startups in 2024 will likely not g ...
- Microsoft Moves Generative AI Into Its Creative Retail Media Platform
MediaDailyNews, Laurie Sullivan - Thursday, January 11, 2024
Microsoft has introduced the Retail Media Creative Studio supported by generative ...
- Walmart Expands Generative AI Search Experiences
MediaDailyNews, Laurie Sullivan - Wednesday, January 10, 2024
Walmart opened up access to a generative AI tool that allows shoppe ...
- Microsoft Expands Omnicom, Automotive, AI Collaborations At CES
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 9, 2024
Several announcements at CES will change the way advertisers work with Microso ...
- Disney Might Be Taking A Cue From Microsoft - And That Isn't So Bad
TV Watch, Wayne Friedman - Monday, January 8, 2024
The Walt Disney deal with ValueAct Capital -- an "information-sharing" agreement ...
- Ad Industry Loses 30-Year-Old Tool
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 2, 2024
Welcome to 2024 and the next phase in cookieless ad targeting: ...
- What NYT's Copyright Lawsuit Means For Microsoft And Google
MediaDailyNews, Laurie Sullivan - Wednesday, December 27, 2023
Several months after Microsoft made a commitment to legally back users ...