- Kroger Bows 'In-Store Upfronts' For Cooler Screen Network
Digital News Daily, Karlene Lukovitz - Friday, June 16, 2023
Advertisers can vie for limited inventory on Kroger's digital cooler screens throu ...
- Meta, Microsoft Join AI Media Standards Group
Digital News Daily, Karlene Lukovitz - Thursday, June 15, 2023
Framework developed by the Partnership on AI presents recommendations for responsible creati ...
- Microsoft Broadens Focus On Carbon Neutral Ad Buying, Partners With Scope3
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 15, 2023
Microsoft partnered with Scope3 to offer its partners a way to redu ...
- FTC Will Try To Block Microsoft's Activision Blizzard Acquisition: Report
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 12, 2023
The FTC is set to file for an injunction that would enab ...
- Google, Microsoft, OpenAI Limit AI Chatbot Internet Users: Report
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 12, 2023
Google, Microsoft, and OpenAI have restricted access to their generative AI chatbo ...
- Microsoft Store Ads Will Serve In Bing Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 9, 2023
Microsoft Store Ads will now appear in Bing search results and wi ...
- Bing Adds Voice To Chat, Consumers Still Don't Get It
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, June 11, 2023
Bing users on desktop can now talk to the chatbot and ...
- LinkedIn Tests AI Prompts For Ad Generation In 'Campaign Manager'
Digital News Daily, Colin Kirkland - Thursday, June 8, 2023
LinkedIn's AI-generated copy suggestions use advanced OpenAI GPT models to leverage da ...
- Google Generative Search Experience Returns Answers In Half The Time
Performance Marketing Insider, Laurie Sullivan - Friday, June 9, 2023
Google Search generative AI takes a bit of getting used to, b ...
- Vivaldi Adds Bing Chat To Its Browser On Desktop And Android
Performance Marketing Insider, Laurie Sullivan - Thursday, June 8, 2023
For those who want to try Bing Chat but not through Bing ...
- Microsoft Advertising Updates Cross-Device Attribution
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 7, 2023
Microsoft Advertising plans to roll out a cross-device attribution model that wi ...
- Microsoft Will Serve Only Verified Ads Beginning August 1
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 6, 2023
Microsoft Advertising plans to enforce the ad-verification requirement August 1. All a ...
- Microsoft Agrees To $20 Million FTC Settlement Over Children's Privacy
Digital News Daily, Wendy Davis - Monday, June 5, 2023
Microsoft has agreed to pay $20 million to settle allegations that ...
- MicroStrategy, Microsoft Expand Partnership For AI-Enabled Analytics
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 6, 2023
The partnership will expand availability of MicroStrategy products powered by Microsoft Azur ...
- Microsoft Stops Support For Cortana In Windows
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 5, 2023
Microsoft's announcement of the end of support for Cortana in Windows ...
- Microsoft Inks Deal With Nvidia-Backed CoreWeave For AI Computing Power
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 1, 2023
Microsoft needs more ways to tap Nvidia's graphic processing units as dema ...
- Microsoft Creates Online Community for Mac Admins
Around the Net in Email, Ray Schultz - Thursday, June 1, 2023
Microsoft has created an online community for Mac admins using Microsoft 36 ...
- AdRoll Finds CPMs Fell On Average 33% In Q1 2023
Performance Marketing Insider, Laurie Sullivan - Thursday, June 1, 2023
AdRoll released its Q2 State of Digital Marketing Report, analyzing overall marketi ...
- Mapping Startup Raises $18M To Redefine Location-Based Content
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 31, 2023
User-generated social mapping platform Atly offers location-based content where users can crea ...
- OpenAI CEO, Others Back Warning Of Advanced AI 'Extinction' Risk
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 30, 2023
A statement signed by business leaders, policymakers, researchers and experts working wi ...
- Microsoft Ads Adds Traffic Data To Universal Event Tracking Tag
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 30, 2023
Microsoft Ads will begin to collect additional website data through its Univers ...
- Microsoft Calls For New Agency To Oversee And License AI
PolicyBlog, Wendy Davis - Thursday, May 25, 2023
"We need regulatory frameworks that anticipate and get ahead of the risks ...
- Omnicom's Wren Likens AI To 'War,' Discloses Betas With Microsoft, Google, Others
MediaDailyNews, Joe Mandese - Thursday, May 25, 2023
"We are partnering with them, and we will service them in wa ...
- Can Watermarks And Metadata Solve Generative AI Copyright Challenge?
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 24, 2023
Generative AI (GAI) for images, videos and other content could become t ...
- OpenAI CEO Sam Altman Shares ChatGPT 'A-ha' Moments
Performance Marketing Insider, Laurie Sullivan - Monday, May 22, 2023
Open AI CEO Sam Altman said it is very tempting to "anthropomorphiz ...
- Twitter Sends Microsoft Letter About Unauthorized Data Use
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 19, 2023
Twitter CEO Elon Musk has sent Microsoft CEO Satya Nadella a lett ...
- Microsoft Dynamic Remarketing Seen To Generate 146% Higher Conversion Rates
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 19, 2023
Dynamic Remarketing and Pinterest Import across the Microsoft Audience Network became general ...
- Microsoft Data Shows Changes To Bing Chat Queries And Click Paths
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 18, 2023
Microsoft shared data on engagement increases since the launch of its ch ...
- European Commission Greenlights Microsoft's $69B Purchase of Activision Blizzard
Digital News Daily, Colin Kirkland - Monday, May 15, 2023
The EU Commission has approved the acquisition -- now the biggest te ...
- Search Ads Cost Per Lead Rise, Conversions Fall
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 16, 2023
The cost of generating leads through search ads rose, while conversion rat ...