- Google Launches Round 2 Marketing Experiments With Agencies And Brands
Mobile Marketing Daily, Steve Smith - Monday, March 11, 2013
Following up on last year's challenge for marketers to refresh legendary bra ...
- Mobile Payments in Search of Customers at SXSW
MobileShopTalk, Chuck Martin - Monday, March 11, 2013
Mobile payments solutions were in display at SXSW as concession stands we ...
- PayPal Offers Payment SDK To Mobile Developers
MoBlog, Steve Smith - Monday, March 11, 2013
PayPal continues its push to become a player in mobile payments ...
- Search-Based Mobile Ad Targeting Up In 2012
Online Media Daily, Mark Walsh - Friday, March 8, 2013
The top mobile search categories didn't necessarily attract the most ad dolla ...
- Ad-Tracking Tool For Android
Raw, Mark Walsh - Monday, March 11, 2013
WhatRunsWhere, which allows marketers and agencies to track competitors’ online and mobi ...
- Rovio Launching Cartoon Channel
Raw, Mark Walsh - Monday, March 11, 2013
“Angry Birds” creator Rovio Entertainment on Monday
announced plans to introdu ...
- Technology Making "Major Impact" on Teaching
Research Brief, Jack Loechner - Monday, March 11, 2013
According to a survey, by Pew Research, of teachers who instruct Americ ...
- Culture More Important Than Cluster
Show Daily, Laurie Sullivan - Monday, March 11, 2013
Bonin Bough from the Oreo brand believes marketers need to look ...
- Is SEO Or Marketing Bullshit?
Show Daily, Laurie Sullivan - Sunday, March 10, 2013
"Are you saying SEO is bullshit," asks Guy Kawasaki to which Am ...
- SXSW: Guy Kawasaki Talks With Amit Singhal
Show Daily, Laurie Sullivan - Sunday, March 10, 2013
The head of Google Search Amit Singhal, senior vice president of sear ...
- SXSW: Intent Becomes The Primary Factor In Behavior
Show Daily, Laurie Sullivan - Sunday, March 10, 2013
Form factors on hardware and page design online are part of wh ...
- South Africa Leads U.S. Online Payment Trends
Show Daily, Laurie Sullivan - Saturday, March 9, 2013
South Africa shows many of the trends happening in the U.S. So ...
- Where Mobile Infrastructure Leapfrogs U.S.
Show Daily, Laurie Sullivan - Saturday, March 9, 2013
Nations like Africa that are building a new communications infrastructure have beg ...
- Mobile Wreaking Havoc On 8-Hour Day
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 8, 2013
Nearly two-thirds of full-time workers own smartphones, up from 48% just t ...
- Northwestern Mutual Ensuring More Tournament Exposure
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 8, 2013
Now in its second year as a corporate partner of the NCA ...
- Many Marketers Lacking Mobile Strategy
Marketing Daily, Aaron Baar - Thursday, March 7, 2013
"Mobile is a different animal than the traditional, PC-based Web," Dan Kimbal ...
- Cisco, Intel Imagine Multi-Screen TV Advertising In Future
MediaDailyNews, Laurie Sullivan - Thursday, March 7, 2013
Cisco Systems and Intel -- major electronics companies -- are separately worki ...
- Google Suggests Eliminating Friction to Advance Commerce
MobileShopTalk, Chuck Martin - Friday, March 8, 2013
Google sees eliminating friction along the way through mobile commerce to ma ...
- Mobile Search-Targeted Campaigns Up In 2012
Raw, Mark Walsh - Friday, March 8, 2013
The top mobile search categories didn’t necessarily attract the most ad dolla ...
- Mobile, Social Take the Stage at SXSW
Show Daily, Chuck Martin - Friday, March 8, 2013
Mobile and social were big topics during the OMMA part of SX ...
- Mobile Video Consumption Is Only Going To Grow
Video Insider, Jamie Goin - Friday, March 8, 2013
Of late, executives and pundits in the digital video industry have be ...
- Is Google Behind EU's $732M Microsoft Fine?
Around the Net In Online Marketing, Gavin O'Malley - Thursday, March 7, 2013
Adding insult to financial injury, Google and mobile operating system maker Ope ...
- Texas Tackles Tough Mobile Privacy Standards
Around the Net In Online Marketing, Gavin O'Malley - Thursday, March 7, 2013
Texas state legislators are trying to pass two distinct mobile privacy bill ...
- Meh! Marketers And Agencies Underwhelmed By Mobile Executions
Mobile Insider, Steve Smith - Thursday, March 7, 2013
Even marketers give themselves only average marks in their mobile executions, whi ...
- Tablets Trump Smartphones Yet Again
MobileShopTalk, Chuck Martin - Thursday, March 7, 2013
Yet another piece of research, this one based on a very lar ...
- How Up-Lifting Was That In-App Brand Campaign, After All?
MoBlog, Steve Smith - Thursday, March 7, 2013
The familiar brand effect measurement regimen has been introduced into Nielsen's produ ...
- Multiple Screens Force Ad Industry To Revamp Rich Media Ads
Online Media Daily, Laurie Sullivan - Wednesday, March 6, 2013
Some 51% of ad agencies have seen an increase in demand f ...
- New In-App Ad Rules, Nielsen Debuts Mobile Brand Effect
Online Media Daily, Mark Walsh - Wednesday, March 6, 2013
New guidelines governing measurement of ads within mobile applications were issued tod ...
- Android Slips, iOS Gains In U.S. Share
Online Media Daily, Mark Walsh - Wednesday, March 6, 2013
Android lost ground in the U.S. smartphone market at the start ...
- New Tool Aligns Tweets With TV Shows
Raw, Mark Walsh - Thursday, March 7, 2013
When Twitter announced launching its ads API last week, it opened t ...