- Bubly Unveils Color-Changing Cans In Team-Up With 'Super Mario Galaxy Movie'
Marketing Daily, Teresa Buyikian - Monday, February 23, 2026
Bubly sparkling water has partnered with Illumination and Nintendo's movie on n ...
- Netflix Global Ad Prospects: Growing Non-English Content?
Advanced TV Insider, Wayne Friedman - Thursday, February 19, 2026
For the first time, non-English-language original titles made up the majority ...
- 'Wuthering Heights' Soars To $40M Opening Weekend
MediaDailyNews, Wayne Friedman - Monday, February 16, 2026
Warner Bros. spent $30 million to $45 million for "Heights" in overa ...
- Marketing For 'Melania'? Across The Political, Messaging Divide
TV Watch, Wayne Friedman - Friday, February 6, 2026
A local theater used a line from "The Art of War" ...
- Amazon Spends $35M To Promote 'Melania'
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, January 29, 2026
At least one Craigslist ad offered "to pay people as much ...
- Theatrical Revenue Impacted By Storm, Hits $56M Weekend Low
MediaDailyNews, Wayne Friedman - Monday, January 26, 2026
It's the first weekend of 2026 to not exceed totals for 202 ...
- Peacock's 'Love Island USA' Scores Highest Seasonal Streaming Viewing
Television News Daily, Wayne Friedman - Thursday, January 22, 2026
The show earned 18 billion minutes streamed for its most recent (sevent ...
- Volkswagen ID. Buzz Appears In Movie Despite Production Pause
Marketing Daily, Tanya Gazdik - Sunday, January 18, 2026
The placement -- which was likely inked many months ago -- com ...
- More Netflix Dominance: Streamer's Massive Global Film Deal With Sony
TV Watch, Wayne Friedman - Monday, January 19, 2026
Upcoming Sony theatrical releases include "Spider-Man: Brand New Day," sequels to "T ...
- Cineverse, GameStop Promote 'Return To Silent Hill' Film
Marketing Daily, Danielle Oster - Thursday, January 15, 2026
The entertainment company partnered with the gaming retailer for a "Silent Hi ...
- Theatrical Gains In 2025: Did Specific Audiences Help?
TV Watch, Wayne Friedman - Thursday, January 15, 2026
The AARP says 81% of adults 18 and older believe movies a ...
- Apple TV Touts Strongest Month Ever, Driven By 'Pluribus,' 'F1' Viewing
Television News Daily, Wayne Friedman - Monday, January 12, 2026
Apple TV has amassed 672 awards and 3,085 nominations. Apple SVP ...
- Paramount's Possible Sports Spin For WBD Deal?
TV Watch, Wayne Friedman - Wednesday, January 7, 2026
WBD's TNT Sports is still a significant - but now smaller ...
- Arrival Of Golden Globes Marks Start Of 3-Month Awards Season
TVBlog, Adam Buckman - Tuesday, January 6, 2026
It is time once again for the Golden Globes, the awards sh ...
- Beyond Warner Bros. Discovery: What Are The Next Legacy Media Targets?
TV Watch, Wayne Friedman - Wednesday, December 31, 2025
As the linear TV business declines further, should we be thinking abo ...
- Adidas Expands Youth-Centric Minecraft Product Launch For Holidays
MediaDailyNews, Colin Kirkland - Monday, December 29, 2025
The holiday product collection in partnership with Minecraft marks an IRL expansi ...
- Disney's 'Avatar,' 'Zootopia' Dominate Holiday Weekend Box Office
MediaDailyNews, Wayne Friedman - Monday, December 29, 2025
Disney's global box-office sales exceeded $6 billion for the year - t ...
- Streamers Loom As Movie Theaters Seek Gains In 2026
Advanced TV Insider, Wayne Friedman - Wednesday, December 24, 2025
Cinema United says "movie theaters connected with a wide range of consume ...
- Callen, Disney+ Celebrate 35 Years Of 'Home Alone'
MAD, Fern Siegel - Thursday, December 11, 2025
Nationwide activations pay tribute to the holiday movie. ...
- Disney Strikes $1B Deal With OpenAI, Licenses Iconic Characters
Television News Daily, Wayne Friedman - Thursday, December 11, 2025
Disney's $1 billion deal with OpenAI would allow fans to create short-fo ...
- A Combined Paramount-WBD: Regulatory Question Marks
TV Watch, Wayne Friedman - Tuesday, December 9, 2025
A combined Paramount-WBD company could have more leverage over movie-theater chains ...
- Netflix-Warner Bros.: Theater Owners Want A Better Movie Ending
TV Watch, Wayne Friedman - Monday, December 8, 2025
Legacy movie theater owners don't like the $83 billion deal with Netfl ...
- 'Five Nights At Freddy's 2' Keeps Movie Biz Going Strong
MediaDailyNews, Wayne Friedman - Sunday, December 7, 2025
Universal has spent a modest $4.64 million for the entire "Five Night ...
- Crunchyroll Invites Viewers To 'Choose Unordinary'
Marketing Daily, Danielle Oster - Thursday, December 4, 2025
The global campaign centers around an ad made with hand-drawn animation, positioni ...
- Give Big TV Shows More Spin Via... Movie Theaters?
TV Watch, Wayne Friedman - Thursday, December 4, 2025
The limited theater showing of the "Stranger Things" finale on December ...
- TV, Movie Discovery Continue To Benefit From Social Media
Advanced TV Insider, Wayne Friedman - Wednesday, December 3, 2025
S&P Global Market Intelligence research finds 73% of Gen Zers get bett ...
- Burger King Launches SpongeBob SquarePants Menu
Marketing Daily, Teresa Buyikian - Monday, December 1, 2025
The new menu includes SpongeBob's Krabby Whopper and Mr. Krabs' Cheesy Bac ...
- Strong Movie Holiday Weekend Doesn't Ease Drama For All Film Partners
TV Watch, Wayne Friedman - Tuesday, December 2, 2025
After a big movie weekend, looking at overall business, two major theat ...
- Entertainment Industry, Publishers, Others Side Against AI Company In Copyright Battle
MediaDailyNews, Wendy Davis - Friday, November 28, 2025
"The unlicensed, unchecked use of copyrighted works for AI training is n ...
- 'Zootopia 2' Gives Thanks For Record $156M Weekend
MediaDailyNews, Wayne Friedman - Sunday, November 30, 2025
With an estimated $17.6 million national TV ad spend, per EDO ...