Tag results for "multicultural"
- FreeWheel's Beeswax, Direct Digital Partner To Expand Multicultural ReachThe Colossus SSP has been integrated into the Beeswax programmatic buying platf ...
- Multicultural Advertising Pioneer Norma Orci Has DiedNorma and her husband Hector Orci co-founded La Agencia de Orci ...
- Unilever's USA President Brings Purpose & Passion To Corporate America"When I came into corporate America...the first thing I did was thi ...
- Follow the Data, Follow the Demo: The Power of Serving the UnderservedDespite two decades of online behavioral evidence, brands continue to leave mon ...
- Bonchon's VP of Marketing's Well Deserved Just Desserts"Don't you ever thank somebody else for the work that you di ...
- A Pharma Strategy & Forecasting Expert's Prescription for Success"I always feel that responsibility of representing this field...I feel that on ...
- UniWorld, Monsoon Team Up To Create New Multicultural Agency Serving CanadaThe two shops have formed a partnership to create a third agen ...
- Match Group's BLK Dating App Launches "Break the Bank 2.0: Black Tax Giveaway"The initiative aims not only to provide financial support to those affect ...
- 305 Worldwide Taps Lorenzo To Lead CreativeLorenzo joins 305 Worldwide after serving as SVP, group director at agen ...
- Jo Muse, 'Father of Multicultural Advertising,' Dies At 72Muse co-founded Muse Cordero Chen, considered by many to be the fir ...
- ANA Finds 3-to-1 Gap Between Interest And Actual Investment In Diverse Suppliers"One hypothesis about the gap between interest and investment is that ma ...
- GM Highlights HBCU Commitment In First Work From Majority"We wanted to show the stories that few get to witness: t ...
- 5% SolutionsWhat is it about the problem-solving power of the number 5%? T ...
- GroupM Pledges 5% Share Of Ad Spending To Diverse-Owned Media OutletsThe agency also hired Dentsu's Cynthia Morgan Jenkins as head of suppli ...
- P&G's Pritchard: It's Not About Media Weight, Tells ANA How To Punch Above ItLike any good fighter, the answer is better reach, and Pritchard sa ...
- Momentive Adds Survey Features To Survey MonkeyOne new tool is a multilingual email collector that lets users ...
- Mirriad Ups Hernandez To Head Of Multicultural MarketplaceMirriad Multicultural Marketplace enables brands and agencies to invest in minority-owned, operate ...
- Loyalty is Glocal: KFC's Data-Driven Value ExchangesWhat drives consumer loyalty to dining brands? A global view suggests the ...
- Becoming Relevant via Cultural MomentsLike many brands today, H&R Block wanted to boost their perception wi ...
- Magna Finds Culture Eats General-Market Audio Strategies For BreakfastAn in-depth study the IPG Mediabrands agency conducted with audio giant S ...
- Orci Joins The Ant Society As Managing PartnerAgency veteran Roberto Orci earlier was president of Acento Advertising and ...
- Marketers Should Consider These Social Issues Before Reaching Out To ConsumersA Collage Group study on multicultural Americans found 65% of Americans overa ...
- 'Uncomfortable Truth' Campaign Is Best In Show At This Year's ANA Multicultural Excellence AwardsOut of this year's 45 winners, Procter & Gamble was the mo ...
- Havas Media Taps Bonuccelli To Lead New Multicultural PracticeThe practice will focus on "meaningfully" engaging Hispanic, African American, Asian Americ ...
- P&G's Pritchard Pulls A Bait-and-Switch, Calls For End Of 'General Market'"We need to break the [general market] media reach habit," he sa ...
- CafeMedia, Colossus SSP Partner For Ad Net Supporting Minority, Women, Veteran-Owned SitesCafeMedia/AdThrive and Direct Digital Holdings' Colossus SSP have officially announced a partnersh ...
- Using Zero-Party Multicultural Data To Connect Authentically With ConsumersAs the U.S. becomes a multicultural majority, the need to authentically rea ...
- Younger Muslims In Southeast Asia Drive Demand For Halal MarketingMost Muslims surveyed in Indonesia and Malaysia said advertising that shows Musli ...
- Horizon Media's 305 Worldwide Bolsters Leadership TeamThe agency has added three agency veterans to oversee and further devel ...
- Claritas Data Reveals Insights On Underserved, Diverse Latin And Hispanic MarketsHispanic consumers make up 23.2% of the Millennial population in the U. ...
