- X Offers Shopify Merchants Free Ads
MediaDailyNews, Colin Kirkland - Wednesday, November 27, 2024
X has begun running full-screen promotions for its Premium account offerings, includi ...
- Pinterest Offers Brands Ad Updates, Festival Season Hub
MediaDailyNews, Colin Kirkland - Thursday, November 21, 2024
The company says alpha testers are seeing a 12.7% increase in conversio ...
- Meta Delivers Ad Updates For The Holidays
MediaDailyNews, Colin Kirkland - Tuesday, September 17, 2024
Meta is rolling out new ad offerings for the holiday season, includi ...
- Valpak Rebrands Clipper Into Coupon Model, Links To Digital Wallets
MediaDailyNews, Laurie Sullivan - Friday, August 30, 2024
Groupon coupon codes for dining and entertainment discounts took many iterations ...
- Happy Back-To-School: Sales Solid In July, But Will They Continue?
Email Insider, Ray Schultz - Friday, August 16, 2024
Apparel sales were strong as parents spent on new items for fa ...
- Meta Automatically Suggests Offers In Ads
MediaDailyNews, Colin Kirkland - Tuesday, July 23, 2024
Meta is introducing a new hands-off way for marketers to include a ...
- Gen Z Spells It Out: They Like Email, Special Offers, But Worry About Economy
Email Insider, Ray Schultz - Thursday, April 25, 2024
Free postage and gifts are favored by Gen Z, Sheer ID report ...
- Gimme Coupons: Consumers Will Sign Up For Emails To Get Them
Email Insider, Ray Schultz - Thursday, February 8, 2024
Email is by far the most-preferred channel for coupons and special offer ...
- Email With A Caveat: Consumers Prefer It, But Heartily Dislike Spam
Email Insider, Ray Schultz - Thursday, January 25, 2024
Brands must be ready to comply with new rules from Gmail a ...
- Instacart Campaign Bottles Up Lemon And Tunisia For Limited Edition Cashback Fragrance
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 6, 2023
The giveaway campaign for the Cashe fragrance highlights the company's credit car ...
- Saleing Into Summer: Most Consumers Want Email Offers Now
Email Insider, Ray Schultz - Monday, April 3, 2023
Email is the most popular channel, but most people say they g ...
- Valpak Will Give Cash Prizes To Drive Performance, Plans Data And Analytics Support
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 31, 2023
Valpak announced Monday that 1,000 consumers will find a $10 cash pri ...
- Shoppers Want Inventory, Price Breaks And Fast Delivery This Year: Oracle
Email Marketing Daily, Ray Schultz - Wednesday, October 26, 2022
Email has taken a leap as the channel serving the most compelli ...
- eBay Ads Holiday Survey Reveals Search And Purchase Patterns
Performance Marketing Insider, Laurie Sullivan - Thursday, September 22, 2022
Despite record-setting inflation rates and other economic challenges, shoppers still plan ...
- U.S. Shoppers Say: We Like Being Called Cheap
Email Marketing Daily, Ray Schultz - Monday, June 13, 2022
Seventy percent of consumers are confident they can find a bargain ...
- Analysis Uncovers Demos, Affinities Of Streaming Free-Trial Junkies
Video Insider, Karlene Lukovitz - Tuesday, May 24, 2022
Some insights from AI company Helixa may help streaming services keep the ...
- Disney Quietly Intros $2.99 Disney+ Hulu Add-On To Boost Growth
Digital News Daily, Karlene Lukovitz - Thursday, March 17, 2022
In another low-profile volume driver, Disney recently integrated Disney+ and ESPN+ in ...
- Email Whiplash: Consumers Are Stressed By The Sheer Volume Of Messages
Email Insider, Ray Schultz - Wednesday, February 23, 2022
Online shopping is the main inbox activity -- especially among women, Edis ...
- FuboTV Drops Quarterly Billing Experiment (Again)
Video Insider, Karlene Lukovitz - Tuesday, February 15, 2022
The timing is intriguing: The vMVPD suspended the monthly payment term opti ...
- DirecTV Stream's 1st Free Trial Looks To Capitalize On FuboTV, Hulu Offer Changes
Digital News Daily, Karlene Lukovitz - Friday, February 11, 2022
Offer comes as fuboTV requires new subscribers to commit to quarterly minim ...
- Horse Trade: Most Consumers Will Share Email And Other Data For Benefits
Email Insider, Ray Schultz - Thursday, January 13, 2022
But many are bothered by excessive messaging and privacy issues, Treasure Da ...
- Algolia Valuation Reaches $2.25 Billion With $150M Series D Funding
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 28, 2021
Algolia also added seven leaders to its executive suite in the la ...
- Apple TV+ Faces Crucial Test As Lengthy Free Trials End, New Offer Commences
Digital News Daily, Karlene Lukovitz - Monday, June 28, 2021
As of July, the streamer will begin billing the first wave ...
- Service Helps CPGs Determine Best Email Offer Based On Price Sensitivity
Email Marketing Daily, Ray Schultz - Thursday, June 24, 2021
RevTrax helps clients place the best offer at the point of ope ...
- YouTube TV Tries Discounted Offers
Digital News Daily, Karlene Lukovitz - Tuesday, April 13, 2021
Under fire for hiking its monthly sub price by $15 last yea ...
- Free Streaming Trials Continue To Dwindle: Sling TV Latest To Curtail The Offer
Video Insider, Karlene Lukovitz - Tuesday, March 16, 2021
Amid mounting competition and costs, free trials are increasingly being dropped ...
- Microsoft Lets Advertisers Highlight Deals With Promotion Extensions
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 3, 2020
Microsoft Promotion Extensions, which launched on Tuesday, allow brands running ads ...
- Email Metrics Rise During The COVID-19 Pandemic
Around the Net in Email, Ray Schultz - Friday, October 9, 2020
Discount offers have driven up email open rates during the COVID-19 pandemi ...
- Loyalty: Gen Z, Gen X, Millennial, Baby Boomer Habits Change As Pandemic Continues
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 23, 2020
While discounts, free samples, and offers remain the main drivers of loyal ...
- New Tool Supports Personalization Across Owned And Paid Media, Company Says
Email Marketing Daily, Ray Schultz - Monday, September 21, 2020
RevTrax is offering a product that helps brands determine whether consumers a ...