- KFC 'Brings Back' The Colonel, And Even The Word 'Fried,' For 75th Anniversary
Marketing Daily, Karlene Lukovitz - Wednesday, May 20, 2015
In the first TV spot, "The State of Kentucky Fried Chicken Address ...
- Say Goodbye To Online Ad Blockers
MediaDailyNews, Joe Broumand - Wednesday, May 20, 2015
If an ad is blocked during a particular user's visit then th ...
- Live Viewing (Of All Sorts) Way Up In Q1, Says FreeWheel Report
VidBlog, P.J. Bednarski - Wednesday, May 20, 2015
In what FreeWheel calls "the new living room," which is just wherev ...
- Do Students Really Learn From Instructional Videos?
Around the Net in Video, P.J. Bednarski - Tuesday, May 19, 2015
When students watch instructional videos, how much do they remember? Zaption, wi ...
- Viewability's Visibility: A Problem, A PR Issue, A Joke
VidBlog, P.J. Bednarski - Tuesday, May 19, 2015
Viewability, unfortunately for online video publishers and advertisers, just keeps getting mo ...
- Ad Within Porn Video Raises Cancer Awareness
Around the Net in Video, P.J. Bednarski - Monday, May 18, 2015
M&C Saatchi Sydney has teamed up with aptly-named Australian charity The Bl ...
- Young Turks Seek "Technological Woodstock" In Silicon Valley
Around the Net in Video, Gavin O'Malley - Monday, May 18, 2015
If not yet calling the shots, a new generation of mostly-male entreprene ...
- H&M Takes Millennial Brand Battle To Hiring Level
Marketing Daily, Sarah Mahoney - Friday, May 15, 2015
Called "Place of Possible," the campaign is using outdoor ads as we ...
- The Coming, Even Bigger Explosion In Streaming Video
VidBlog, P.J. Bednarski - Monday, May 18, 2015
How consumers get entertainment doesn't mean much to them, but for t ...
- Netflix Looks To China, Wants To Conquer The World By 2016
Around the Net in Video, P.J. Bednarski - Friday, May 15, 2015
Bloomberg reports that Netflix is in talks with companies including the Ja ...
- Israeli Start-Ups Were Key To AOL's Appeal To Verizon
Around the Net in Video, P.J. Bednarski - Friday, May 15, 2015
Two of the advertising related companies AOL acquired in the last coup ...
- Twitter Now Tries To Push Ad 'Binges'
Around the Net in Video, P.J. Bednarski - Friday, May 15, 2015
Twitter has displayed a link to "view more videos" after someone finish ...
- Trulia Uses Sitcom StarTo Show Humorous Side Of Home Buying
MAD, Larissa Faw - Thursday, May 14, 2015
Online real estate platform Trulia teamed with HelloWorld to introduce a multi-facet ...
- NEW! Lowe's Resurrects Great Painters To Promote Great Paint
Out to Launch, Amy Corr - Thursday, May 14, 2015
Lowe's recently added HGTV Home by Sherwin-Williams to store shelves, marking t ...
- Annoying Ads Online Or On TV: Pick Your Poison
VidBlog, P.J. Bednarski - Friday, May 15, 2015
Consumers seem to hate online ads more than they hate TV commercial ...
- AT&T Will Begin Offering Hulu
Around the Net in Video, P.J. Bednarski - Thursday, May 14, 2015
AT&T said Wednesday it will offer Hulu's streaming TV service to i ...
- Online Advertising Revenues Skyrocket Over Last Three Years
Around the Net in Video, P.J. Bednarski - Thursday, May 14, 2015
Global advertising revenue from online video doubled to $11.2 billion between 20 ...
- Are There Local YouTube Stars?
VidBlog, P.J. Bednarski - Thursday, May 14, 2015
If local stations really wanted to help themselves now, they could u ...
- Verizon Exec Says AOL's Ad Platform Is Important Addition
Around the Net in Video, P.J. Bednarski - Wednesday, May 13, 2015
Speaking to investors at the Jefferies TMT 2015 conference, John Stratton, Verizon ...
- Twitter Has Different Ad Plan For Periscope, Vine
Around the Net in Video, P.J. Bednarski - Wednesday, May 13, 2015
Twitter's plan to make money from Vine and
Periscope loo ...
- Apple TV's Upcoming Rebirth Is Pretty Buzzless
VidBlog, P.J. Bednarski - Wednesday, May 13, 2015
Next month, Apple is supposed to make a big announcement. It's like ...
- Verizon to Acquire AOL For $4.4 Billion
Around the Net in Video, P.J. Bednarski - Tuesday, May 12, 2015
Telecom giant
Verizon announced Tuesday it will be buying
AOL for $50 per shar ...
- Former Vevo Executive Joining Vadio
Around the Net in Video, P.J. Bednarski - Tuesday, May 12, 2015
Vevo's former CEO Rio Caraeff is striking up a similar tune, joini ...
- What Verizon's Cooking May Need A Pinch of AOL
VidBlog, P.J. Bednarski - Tuesday, May 12, 2015
This is Verizon acquiring a programming and advertising partner that it wi ...
- Masculinity Crisis Because Of Porn, Gaming, Says Psychologist,
Around the Net in Video, P.J. Bednarski - Monday, May 11, 2015
Psychologist, Stanford professor emeritus, Ted-talker
Phillip Zimbardo has made the warnings, whi ...
- At Upfronts, Networks Worried About Digital's Impact
Around the Net in Video, P.J. Bednarski - Monday, May 11, 2015
As broadcast upfronts begin today, the big four networks are increasingly concern ...
- Trend By Internet Start-Ups To Avoid IPOs, Wait For Buyout
Around the Net in Video, P.J. Bednarski - Monday, May 11, 2015
According to
Renaissance Capital, an institutional market research firm that tracks t ...
- Honda Brings Back 'The Fastest Seat In Sports' For IndyCar
Marketing Daily, Karl Greenberg - Friday, May 8, 2015
Now you can take one of Honda's open-wheel racers for a dri ...
- Expanding In U.S., Alibaba Takes 9% Flash Sale Stake In Zulily
Marketing Daily - Top of the News, Thom Forbes - Monday, May 11, 2015
Alibaba, the Chinese e-commerce juggernaut, has acquired a more than 9% sta ...
- Hulu's Aggressive Content Push Is Good News For CBS
Around the Net in Video, P.J. Bednarski - Friday, May 8, 2015
CBS owns 9% of "Seinfeld" which just got sold again in syndicati ...