- Dove And Leibovitz Say 'Real Beauty' Ads Were Not Altered
Around the Net In Brand Marketing, Thom Forbes - Friday, May 9, 2008
In a joint statement provided by Unilever regarding its "Campaign for Re ...
- Jockey Brand To Be Featured In 'Modern Marvels'
Marketing Daily, - Friday, May 9, 2008
Jockey will be featured in an upcoming episode of the History Channel ...
- Scotts Miracle-Gro Takes A Page From Nike In New Ads
Marketing Daily, Karl Greenberg - Friday, May 9, 2008
[Packaged Goods] "What we have done in the past is much mo ...
- Report Says U.S. Has Not Lost Its Touch For New Products
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 8, 2008
America's lead in creating new products and services has remained remarkably resilie ...
- Retoucher Says He Prettied-Up Dove's 'Real Beauty' Pictures
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 8, 2008
In a May 12 profile in The New Yorker posted online, Pasc ...
- Cindy Crawford To Promote P&G's PUR
Marketing Daily, - Thursday, May 8, 2008
The ex-model will support Procter & Gamble's PUR water filtration system ...
- Brooke Shields' Family Stars In Royal Velvet Ads
Marketing Daily, Nina Lentini - Thursday, May 8, 2008
[Packaged Goods] The campaign, which will coincide with the launch of t ...
- P&G's Billion-Dollar Brands
Marketing Daily, - Monday, May 5, 2008
Always feminine products Ariel detergent Actonel osteoporosis treatment Bounty towels Braun applianc ...
- Colgate-Palmolive Targets African-Americans With 2 Promos
Marketing Daily, Aaron Baar - Tuesday, May 6, 2008
[Packaged Goods] Although executives say the timing of the two efforts ...
- Nestle's Purina Extends LongLiveYourDog.com
Marketing Daily, Karl Greenberg - Tuesday, May 6, 2008
[Packaged Goods] The videos, on the site's "Dog Park" area, will al ...
- MARK HOSBEIN
People on the Move, - Tuesday, May 6, 2008
Nielsen Business Media named MARK HOSBEIN as senior vice president of marketin ...
- Cause Efforts Draw Fire At Unilever, P&G
Around the Net In Brand Marketing, Thom Forbes - Monday, May 5, 2008
High-profile stances on social causes can have unintended consequences as "ethical marketin ...
- P&G Sues Rival J&J Over Teeth-Whitening
Around the Net In Brand Marketing, Thom Forbes - Monday, May 5, 2008
...
- Under Pressure, Unilever Agrees To Buy Certified Palm Oil
Around the Net In Brand Marketing, Thom Forbes - Friday, May 2, 2008
Following protests across Europe last month, Unilever says it will start buyi ...
- P&G Marketing Up 9%; Earnings Jump Overseas
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 1, 2008
Procter & Gamble increased marketing spend by 9% and watched its earnin ...
- Gillette Fusion's 'Rules Of The Game' Returns
Marketing Daily, - Thursday, May 1, 2008
The interactive quiz show highlighting the rules of golf returns for ...
- P&G's Gillette, MLB To Present Rookie Awards
Marketing Daily, - Thursday, May 1, 2008
Fans will have a voice in determining these officially sanctioned Major Leag ...
- P&G Asks Viewers To Vote on Controversial TV Programming
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 30, 2008
...
- Post-It Notes Contest Seeks Unique Uses
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 30, 2008
...
- Scotts Miracle-Gro Products Get Yanked
Marketing Daily, - Monday, April 28, 2008
The world's largest lawn and garden products company just got an unseasonab ...
- Plastic-Bottle Scare Is A Boon For Some
Around the Net In Brand Marketing, Thom Forbes - Friday, April 25, 2008
...
- Gen Y Meets Duran Duran: Unilever Remakes '80s With Pussycat Doll
Marketing Daily, Sarah Mahoney - Thursday, April 24, 2008
[Packaged Goods] The new song, which debuted online earlier this month, ...
- P&G's Gillette Launches Fatherly Promo
Marketing Daily, - Wednesday, April 23, 2008
"Play a Champion with Dad" runs through Aug. 15 and offers fi ...
- WD-40 Puts An End To The Lost Little Red Straws
Marketing Daily, Nina Lentini - Wednesday, April 23, 2008
[Packaged Goods] Five years in the making, all 8-, 11- and 12-oun ...
- CPGs Watch as Clorox Crashes the Green Party
Around the Net In Brand Marketing, Thom Forbes - Monday, April 21, 2008
...
- Procter & Gamble Runs its Own Web Shows
Around the Net In Brand Marketing, Thom Forbes - Monday, April 21, 2008
...
- Perfume Marketers Wrinkle Their Noses At Bloggers' Comments
Around the Net In Brand Marketing, Thom Forbes - Friday, April 18, 2008
...
- P&G Will Roll Out More Mr. Clean Performance Car Washes
Around the Net In Brand Marketing, Thom Forbes - Thursday, April 17, 2008
Two Mr. Clean Performance Car Wash outlets built on the iconic bra ...
- Redken Launches Online Network For Salon Pros
Marketing Daily, - Thursday, April 17, 2008
The first-ever online social networking community for salon professionals is for tho ...
- Unilever's Dove Refreshes Consumer Web Site
Marketing Daily, - Thursday, April 17, 2008
The former Dove.com is now, at least formally, the Dove Digital Channel- ...