- Pinterest Offers Brands Ad Updates, Festival Season Hub
MediaDailyNews, Colin Kirkland - Thursday, November 21, 2024
The company says alpha testers are seeing a 12.7% increase in conversio ...
- Pinterest Holiday Ads Take Aim At Predictable Gifts
Marketing Daily, Sarah Mahoney - Tuesday, November 12, 2024
The platform's gift-giving campaign wants to save the world from beard oi ...
- Pinterest Hits User Highs in Q3, Sees Slump In CPG Brands
MediaDailyNews, Colin Kirkland - Friday, November 8, 2024
Pinterest's latest performance update shows a record high in usage, with ...
- Maybelline Updates Jingle For TikTok Era To Cross Global Boundaries, Generations
Performance Marketing Insider, Laurie Sullivan - Friday, October 25, 2024
How do you update something as powerful and influential as the 19 ...
- Digital Ad Spend Grew 8.9% In Third Quarter, Piper Sandler Says
Research Intelligencer, Robert Williams - Monday, October 7, 2024
TikTok saw the strongest growth in ad spend, with about 27% v ...
- Pinterest Debuts AI, Automation Ad Performance Campaign Features
MediaDailyNews, Laurie Sullivan - Tuesday, October 1, 2024
While October signals a start to the holiday shopping season, as consume ...
- Developing The U.S. Social Commerce Ecosystem: Q&A With Orca Founders
MediaDailyNews, Colin Kirkland - Tuesday, September 17, 2024
Founders of social commerce firm Orca, which sold the first product ...
- The TikTok Shop Effect In Search No One Wants To Discuss
Performance Marketing Insider, Laurie Sullivan - Friday, August 30, 2024
Social media companies have turned into search engines, but brands and influence ...
- X Touts Misleading Engagement Stats, Ad Buys See 'Drastic Drops'
MediaDailyNews, Colin Kirkland - Thursday, July 18, 2024
In June, X advertising saw month-over-month and year-over-year declines, with click-through-rates do ...
- With Pop-Ups And Pinterest, Primal Kitchen Celebrates Summer
CPG Insider, Sarah Mahoney - Friday, July 12, 2024
The Kraft Heinz-owned condiment company is using experiences to win new flav ...
- Digital Ad Demand Still Healthy, But Slightly Behind Last Quarter
Marketing Daily, Sarah Mahoney - Monday, July 8, 2024
Wedbush's latest research finds that search and CTV gains outpace social a ...
- Google Prepares To Roll With AI-Generated Insights, Budgeting And Planning Tools
MediaDailyNews, Laurie Sullivan - Wednesday, June 26, 2024
Google has created new tools based on AI to support full-funnel a ...
- Pinterest To Gen Z: All Is 'Possible'
MAD, Fern Siegel - Friday, June 7, 2024
The campaign is grounded in real stories and experiences from Pinterest user ...
- Pinterest Launches 'Hidden Healing Fund' With Showtime/MTV Studios
MediaDailyNews, Colin Kirkland - Friday, May 31, 2024
In recognition of Mental Health Awareness month, Pinterest has a announced t ...
- Pinterest Adds SMBs To Its 'Inclusion Fund'
MediaDailyNews, Colin Kirkland - Wednesday, May 29, 2024
Pinterest has expanded its Creator Inclusion Fund -- now simply called t ...
- 'Real Simple' Makes Buying Real Simple: Magazine Launches Shoppable Issue With Pinterest
Publishing Insider, Ray Schultz - Wednesday, May 15, 2024
Publisher Dotdash Meredith shows it is willing to experiment with new technolog ...
- Trust In Google Ads Down, PPC Report Cites AI As Top Priority
Performance Marketing Insider, Laurie Sullivan - Friday, April 5, 2024
The State of PPC Global Report 2024 provides insights to better understa ...
- Pinterest Shares Ranking Secrets As It Shifts Signals
Performance Marketing Insider, Laurie Sullivan - Friday, March 29, 2024
Encouraging other companies to do the same, Pinterest released insights on h ...
- Pinterest Launches Its First Streaming Show With Media Company Tastemade
MediaDailyNews, Colin Kirkland - Wednesday, February 21, 2024
Pinterest's first streaming show, "Deliciously Entertaining," will further expand its roster ...
- Pinterest Campaign Turns Up The 'P' In Performance
MediaDailyNews, Laurie Sullivan - Wednesday, February 21, 2024
"It's a literal takedown of doing something high-performance," said Xanthe Wells, Pintere ...
- Pinterest Announces Major Ad Deal With Google
MediaDailyNews, Laurie Sullivan - Friday, February 9, 2024
Pinterest announced a new ad deal with Google as the social platfo ...
- Tech Industry Battles Ohio Over Regulations On Teens' Social Media Use
MediaDailyNews, Wendy Davis - Tuesday, January 30, 2024
The tech industry is pressing a federal judge to block an Oh ...
- Judge Blocks 'Troublingly Vague' Ohio Social Media Law
MediaDailyNews, Wendy Davis - Wednesday, January 10, 2024
A federal judge in Ohio has issued an emergency restraining order blocki ...
- Adults Are More Likely Than Teens To Support Social Media Limits
Research Intelligencer, Robert Williams - Friday, November 3, 2023
The debate over limits on social media comes amid growing worries abo ...
- Pinterest Reports Q3 Uptick In Global Users, Advertisers Gain Reach
MAD, Fern Siegel - Wednesday, November 1, 2023
The social network reported $763 million in revenue for the quarter. Ge ...
- Pinterest Turns Profitable, Reports Q3 Revenue Reached $763M
MediaDailyNews, Laurie Sullivan - Monday, October 30, 2023
Advertisers couldn't ask for much more from Pinterest, which on Monday report ...
- Pinterest Keeps Experimenting With Retail
Marketing Daily, Sarah Mahoney - Friday, October 20, 2023
The social media platform is bringing "It's Possible" to the next phas ...
- Baird Revises 2023 Online Ad Forecast To $237B
MediaDailyNews, Laurie Sullivan - Friday, October 20, 2023
Baird Equity Research updated its multi-year online ad industry forecast for 202 ...
- Pinterest CEO Pledges A Safer Platform For Users, Advertisers
MediaDailyNews, Laurie Sullivan - Wednesday, September 13, 2023
"If we don't come through on this pledge - if we don ...
- 45% Of U.S., U.K. Advertisers Have Used Same Ad Approach For Past 5 Years
Performance Marketing Insider, Laurie Sullivan - Thursday, August 31, 2023
Seventy-four percent of ad budgets have been impacted by the economic downtur ...