- Bundling And Discounts Are The New Battlegrounds For U.S. SVODs
Video Insider, Karlene Lukovitz - Tuesday, December 20, 2022
Services saturation means retention is the name of the game - a ...
- Sling TV Sees Q3 Gains, Hikes Price By $5
Digital News Daily, Karlene Lukovitz - Thursday, November 3, 2022
Sling's gain, after several quarters of losses, more than offset 183K loss ...
- Interactive Ad Platform Intros Lowest Price Verification For Shoppable Videos
Digital News Daily, Karlene Lukovitz - Tuesday, October 4, 2022
Brands can opt to have their videos highlight lowest-price local retailer wi ...
- Hormel Launches New Campaign Even As It Warns Of Turkey Supply Crunch Through Year-End
Marketing Daily, Steve Ellwanger - Tuesday, September 6, 2022
Hormel, whose profits have soared along with turkey prices, has launched ...
- Meat Alternatives' Latest Challenge: Inflation
CPG Insider, Steve Ellwanger - Friday, August 19, 2022
With prices that are usually several dollars per pound higher than re ...
- Consumers Disdain Brands That Skimp On Quality To Cut Costs
Research Intelligencer, - Tuesday, July 26, 2022
As inflation hits a 40-year high, many Americans said they'll stop buyi ...
- Disney Hikes ESPN+ Solo Sub 43% To Help Boost Bundle Uptake
Digital News Daily, Karlene Lukovitz - Monday, July 18, 2022
With a hefty $3 price jump,, ESPN+ solo is just $4 le ...
- FuboTV Moves Users Of Starter Plan To Pricier Tier, Stock Price Jumps
Digital News Daily, Karlene Lukovitz - Tuesday, April 5, 2022
The vMVPD will move users of the now-defunct cheapest plan to i ...
- Netflix, HBO Max Prices Well Above U.S. Users' Optimal $12 SVOD Price
Video Insider, Karlene Lukovitz - Tuesday, March 1, 2022
Netflix's new $15.50 price is also just shy of the $16 highest-acceptab ...
- Philo Raises New-Subscriber Fee For First Time Since Launch
Digital News Daily, Karlene Lukovitz - Wednesday, May 26, 2021
CEO says partner content fee hikes forced the $5 price increase f ...
- Media Kitchen's Julia Smaldone On Evolving OTT/CTV Pricing
Advanced TV Insider, Karlene Lukovitz - Friday, April 9, 2021
Legacy TV players with new streamers have advantages and disadvantages when ...
- First U.S. Disney+ Price Hike Kicks In March 26
Digital News Daily, Karlene Lukovitz - Thursday, March 25, 2021
The $1 per month price hike in the U.S., along with larg ...
- House Bill Would Help Small Publishers Negotiate With Platforms: Report
Digital News Daily, Karlene Lukovitz - Monday, February 22, 2021
The House Judiciary Committee's antitrust panel is set to release a bi ...
- AT&T Hiking DirecTV, U-Verse Prices; Lowering Costs Of Premium Add-Ons
Digital News Daily, Karlene Lukovitz - Friday, November 20, 2020
Increasing the platforms' ARPU probably won't hurt as AT&T reportedly explores selli ...
- Hulu Plus Live TV Implements Third Price Bump In Three Years
Video Insider, Karlene Lukovitz - Tuesday, November 17, 2020
The base package's monthly price is being bumped up by $10 ...
- Netflix Raises Most U.S. Prices; Standard Plan Up 8%, To $13.99
Digital News Daily, Karlene Lukovitz - Friday, October 30, 2020
Recognizing the economic bifurcation in the U.S., Netflix kept its Basic pl ...