- Presentations Go Mobile
Research Brief, Jack Loechner - Friday, April 29, 2011
According to the new SlideRocket Presentation Index, mobile presentation views have skyrocket ...
- Come To The Auto Show Hungry!!
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 22, 2011
Well, while I was looking at Gene Simmons at the Auto Show ...
- Barnum's Animals Expands Lilly Pulitzer Program
Marketing Daily, Karlene Lukovitz - Thursday, April 21, 2011
After a successful first run last year, Kraft Foods' Barnum's Animals Cracke ...
- Daily Deals Anticipated By Consumers
Research Brief, Jack Loechner - Friday, April 22, 2011
According to research from Yahoo! Mail and Ipsos OTX MediaCT, reported ...
- NBC Preempts Late-Night To Push 'Voice'
MediaDailyNews, Wayne Friedman - Wednesday, April 20, 2011
NBC, which is heavily marketing "The Voice," will do an unusual late-nig ...
- Study: Green Gap Is Bigger Than Ever
Marketing Daily, Sarah Mahoney - Tuesday, April 19, 2011
As thousands of companies try to link their marketing messages to Ear ...
- American Airlines, British Airways Partner On Promo
Marketing Daily, Tanya Gazdik - Thursday, April 14, 2011
Oneworld alliance members American Airlines and British Airways are launching the Mil ...
- Hey, cable networks! Too many promos!
Show Daily, Wayne Friedman - Tuesday, April 12, 2011
During a panel discussion at the Re:Vision event, one featuring some colle ...
- Here's The Deal: Buy A Volvo, See Sweden
Marketing Daily, Karl Greenberg - Friday, April 8, 2011
If the idea of a sm"rgås is enough to get you ...
- Chains Cooking Up Photo-Sharing Contests
Marketing Daily, Karlene Lukovitz - Thursday, April 7, 2011
Chipotle's "Wrap What You Love" contest is an extension of the chain ...
- Kawasaki Kicks Into Fifth Gear For Spring
Marketing Daily, Karl Greenberg - Wednesday, April 6, 2011
Kawasaki is twisting the throttle all the way and kicking it ...
- Target Offers $50K Makeover In Earth Month Promo
Marketing Daily, - Wednesday, March 30, 2011
Target, in a promotion tied to Earth Month, is wooing consumers wi ...
- Samsung Promo Leverages March Madness
Marketing Daily, Aaron Baar - Thursday, March 24, 2011
For the four-week promotion, Samsung's TV division is blanketing SB Nation's NC ...
- New Seafood Brand Lets You Track Your Snapper
Marketing Daily, Sarah Mahoney - Tuesday, March 22, 2011
In response to last year's massive oil spill in the Gulf ...
- State Farm Promo Invites People To Call 'Shotgun'!
Marketing Daily, Tanya Gazdik - Monday, March 21, 2011
The promotion is unique in that instead of just getting consumers ...
- AMC Partners With Hudson News To Promote 'Killing'
MediaDailyNews, - Monday, March 14, 2011
AMC has kicked off a promotional campaign for the network's newest origin ...
- Terra Chips, JetBlue Mark National Potato Chip Day
Marketing Daily, Karlene Lukovitz - Friday, March 11, 2011
The Hain Celestial Group chips brand and the airline, which have h ...
- Burger King Offering Stackers Starting At $1
Marketing Daily, - Wednesday, March 9, 2011
Burger King is enhancing its value menu by offering stackers -- whi ...
- Southern Comfort Mardi Gras Promo Taps Foursquare
Marketing Daily, - Monday, March 7, 2011
Brown-Forman's Southern Comfort brand is celebrating its roots during Mardi Gras wi ...
- GoldRun's 'Con' Promotes A&E's 'Breakout Kings'
MediaDailyNews, - Thursday, March 3, 2011
Augmented reality platform GoldRun teamed with A&E Network to launch the "Cat ...
- Deal-A-Day Sites To Reach $4B By 2015
Online Media Daily, Gavin O'Malley - Thursday, March 3, 2011
Over the next four years, spending on domestic "deal-a-day" offers will approa ...
- Rhapsody Promo Offers 2 Months' Free Trial
Marketing Daily, Aaron Baar - Tuesday, March 1, 2011
"We're seeing the momentum our business has gained with the explosion ...
- McD's, Dunkin' Pair Social Media With Item Intros
Marketing Daily, Karlene Lukovitz - Monday, February 28, 2011
McDonald's is employing a cause-related promotion on Foursquare to promote its n ...
- Snoop Dogg Adds G's In Samsung Promotion
Marketing Daily, Aaron Baar - Wednesday, February 23, 2011
"Snoop is a direct bull's-eye hit for our core customer target," B ...
- Empower The Simple Email Signature
Marketing Daily, Len Stein - Wednesday, February 16, 2011
Few companies make effective use of this powerful, low-cost, and versatile marketi ...
- Lowe's TV Ads Promote Tax Refund Card
Marketing Daily, Sarah Mahoney - Thursday, February 10, 2011
"Tax refund time is a point on the calendar when retailers real ...
- Sam's Club Offers Free Roses With Diamonds
Marketing Daily, - Thursday, February 10, 2011
In an effort to boost its diamond business, Sam's Club will thr ...
- TaylorMade Turns N.Y.'s Lexington Avenue White
Marketing Daily, - Wednesday, February 9, 2011
Golf company TaylorMade is putting a driving range in Manhattan on Thursda ...
- T-Mobile Offers Free Valentine's Day Phones
Marketing Daily, - Monday, February 7, 2011
As part of a Valentine's Day promotion, T-Mobile will offer all ...
- Schick Razors Promotion Plays It Smooth
Marketing Daily, Tanya Gazdik - Monday, February 7, 2011
Schick disposable razors is launching a promotion tied to the Harmonix Mus ...