- Schick Razors Promotion Plays It Smooth
Marketing Daily, Tanya Gazdik - Monday, February 7, 2011
Schick disposable razors is launching a promotion tied to the Harmonix Mus ...
- Kraft Snacks Warm Fans Up For The Big Game
Marketing Daily, Karlene Lukovitz - Thursday, February 3, 2011
"As part of our strategy to step up our investment in o ...
- Yumnuts Offers Giveaway For Valentine's Day
Marketing Daily, - Wednesday, February 2, 2011
Yumnuts is offering consumers a chance to celebrate the person that th ...
- Mattel, General Mills Fuel Hot Wheels Fantasy
Marketing Daily, Sarah Mahoney - Wednesday, February 2, 2011
"The four cars are unique and exclusive to General Mills," Ed Horas ...
- Piaggio Bows Helmet Promo, Facebook Contest
Marketing Daily, - Tuesday, February 1, 2011
The "Vespa Helmets are for Everything" promotion runs from Jan. 27 ...
- Best Buy Continues Super Bowl Push On Big Screens
Marketing Daily, - Tuesday, February 1, 2011
The Minneapolis-based retailer, which claims to be the only store that offe ...
- NBA Reaches Out to Kids Via Cartoon Network
Marketing Daily, Karl Greenberg - Monday, January 31, 2011
The NBA has launched its first major, integrated campaign aimed at marketi ...
- Turbo Tax Owns NBC Sunday For 'All-Star' Push
MediaDailyNews, Wayne Friedman - Friday, January 28, 2011
With the big tax return selling season here, Turbo Tax decided ...
- Kia Pulls Out Stops To Promo '11 Optima
Marketing Daily, Karl Greenberg - Tuesday, January 25, 2011
This year, Kia is taking a page out of sibling Hyundai's big-voice ...
- Purina To Owners: Go On, Double Dog Dare Us
Marketing Daily, Aaron Baar - Wednesday, January 26, 2011
To help promote its reformulated dog food and the contest, Purina h ...
- Jackson Hewitt Expands Walmart Relationship
Marketing Daily, Tanya Gazdik - Monday, January 24, 2011
As Walmart's exclusive provider of in-store tax preparation services, Jackson Hewitt ...
- IFC Drives 'Portlandia' With Zipcar, Aloft
MediaDailyNews, Fern Siegel - Friday, January 21, 2011
IFC is big on corporate alliances -- the latest with Aloft a ...
- Virgin America, VH1 In Cancun Promotion
Marketing Daily, Tanya Gazdik - Thursday, January 20, 2011
Virgin America is teaming with VH1 to host a mile-high episode ...
- Pizza Hut Offers Movies-On-Demand Promos
Marketing Daily, Karlene Lukovitz - Thursday, January 20, 2011
What to do with that awkward window of time after you've order ...
- Hooters Has Sent 125,000 Calendars To Troops
Marketing Daily, - Friday, January 14, 2011
The Hooters restaurant chain, which just concluded an eight-week promotion in whi ...
- Put Moms' Gifts To Good Use To Improve Your Marketing
Engage:Moms, Bleema Bershad - Wednesday, January 12, 2011
As we welcome the New Year, take a moment to pause a ...
- New York City Jollies Up Its Winter Attractions
Marketing Daily, Karl Greenberg - Tuesday, January 11, 2011
One of the two major efforts will be an AT&T-sponsored program ...
- Ford Preps 'Truck of the Year' Road Trip Contest
Marketing Daily, Karl Greenberg - Monday, January 10, 2011
Ford will soon extend the online component of the Explorer campaign wi ...
- Staples Sticking To Promotional Products This Year
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
In 2009, companies spent $16 billion on branded promotional merchandise like pen ...
- NBC's 'Cape,' NYC Parks Promote Heroes
MediaDailyNews, Fern Siegel - Thursday, January 6, 2011
NBC is teaming with the New York City Dept. of Parks a ...
- Snickers PB Squared Set For Big Launch
Marketing Daily, Karlene Lukovitz - Tuesday, January 4, 2011
The product's campaign, which will span TV, print and online advertising, in-sto ...
- Dunkin' Donuts Unfurls New Coffee Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, January 4, 2011
Premised on the question and answer "What Are You Drinkin'? I'm Drinki ...
- McDonald's Teams On Michigan Skiiing Promo
Marketing Daily, - Wednesday, December 22, 2010
The promotion, now in its 17th year, runs from Jan. 3 ...
- P&G Gives Away Tissue In Times Square Promo
Marketing Daily, - Monday, December 20, 2010
Procter & Gamble's Puffs and Charmin brands are giving New Yorkers Puf ...
- Coors Light Super Bowl Promo Leverages SnapTags
Marketing Daily, Karlene Lukovitz - Monday, December 20, 2010
Now through game day -- Feb. 6 -- people of legal drinki ...
- Carnival Cruise Sponsors Times Square Confetti Drop
Marketing Daily, Tanya Gazdik - Thursday, December 16, 2010
The Miami-based company is the official confetti sponsor of the 2011 celebratio ...
- Denny's AARP Promo Draws 2 Million In 8 Months
Marketing Daily, Karlene Lukovitz - Thursday, December 16, 2010
Adults 50+ account for 44% of all visits made to family restauran ...
- ESPN Airs 3D Ads, Movie Trailers
MediaDailyNews, David Goetzl - Wednesday, December 15, 2010
A pair of movie companies will run ads in 3D Friday ...
- Toyota Promotion Offers $500 Per Tweet To Car Buyers
Around the Net In Brand Marketing, Nina Lentini - Wednesday, December 15, 2010
The automaker will give those who purchase a new Toyota by Ja ...
- This Holiday, Military Causes Stand Out
Marketing Daily, Sarah Mahoney - Tuesday, December 14, 2010
Whole Foods Market says it is offering free shipping on its holid ...