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Toyota Promotion Offers $500 Per Tweet To Car Buyers

  • Mashable, Wednesday, December 15, 2010 10:13 AM
The automaker will give those who purchase a new Toyota by Jan. 3 a $500 debit card for tweeting about it. The company is hoping to get users to spread the word even if they don't end up buying a new car. Kimberley Gardiner, Toyota's national digital marketing and social media manager, says the carmaker is hoping to build awareness of its annual Toyotathon by leveraging social media.

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