- Will Consumers Buy Products Based On Recommendations From ChatGPT?
Performance Marketing Insider, Laurie Sullivan - Monday, February 27, 2023
As data reveals what people think about ChatGPT, the transformation of sear ...
- Teens Could Sue Over Social-Media Addiction Under Proposed Utah Law
Digital News Daily, Wendy Davis - Monday, February 13, 2023
Lawmakers in Utah's House passed a bill that would allow minors ...
- Opera Expands Use Of AI Into Browser And Services
Data & Programmatic Insider, Laurie Sullivan - Monday, February 13, 2023
Lin Song, co-CEO of Opera, believes now is the time for browse ...
- Taboola Stats: Super Bowl LVII Topics Attracting Fans
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 10, 2023
To learn more about Super Bowl buzz and what people want ...
- Shoppers Embrace Ecommerce, But Few Buy On The First Pass: Study
Email Marketing Daily, Ray Schultz - Tuesday, January 24, 2023
Many consumers visit sites to compare prices or get ideas, Lucidworks repo ...
- IAB Backs Google In Fight Over Terrorist Videos
Digital News Daily, Wendy Davis - Thursday, January 19, 2023
The IAB argues to the Supreme Court that Section 230 protects w ...
- TikTok's Offer To Share Algorithm Details Could Set Precedent For Adland
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 16, 2023
TikTok reportedly revealed to Washington lawmakers and civil-society organizations details of ...
- Google Announces AI Tools For Retailers
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2023
Retailers gain AI tools from Google Cloud to streamline in-store shelf checki ...
- HBO Max Most Improved U.S. Brand - Is It All About Quality Going Forward?
TV Watch, Wayne Friedman - Tuesday, January 3, 2023
HBO Max had the best improvement overall among all U.S. brands ...
- Email Platform GetResponse Acquires Recostream
Email Marketing Daily, Ray Schultz - Wednesday, December 14, 2022
GetResponse, a Poland-based provider of email marketing and marketing automation software, h ...
- Terrorist Victim's Family Urges SCOTUS To Reinstate Claims Against YouTube
PolicyBlog, Wendy Davis - Thursday, December 1, 2022
The family of Nohemi Gonzalez is asking the Supreme Court to ru ...
- Yahoo Becomes Taboola's Largest Shareholder, Enters Exclusive 30-Year Commercial Agreement
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 28, 2022
The collaboration will help advertisers face the challenge of successfully targeting a ...
- Inflation-Related Articles Take Backseat To Gift Giving, Data Shows
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 25, 2022
Taboola is tracking Black Friday search data through its ecommerce network, whi ...
- Website Personalization Required, But Retail Struggling To Make It Work
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 20, 2022
Fifty-five percent of U.S. and U.K. consumers in a survey cited po ...
- Instacart Self-Serve Ads Now Based On 'Objectives,' Automates Ad Creation
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 19, 2022
Instacart on Wednesday launched an objective-based framework for buying ads in i ...
- Taboola Claims Free 'Wallpaper' Service Will Drive 500M Visits To Sites, Bypassing Search Engines
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 31, 2022
Taboola says the free service, which gives publishers another source to dri ...
- Searchspring Works With Klaviyo To Launch Email Recommendation Tool
Email Marketing Daily, Ray Schultz - Wednesday, August 17, 2022
The new offering allows brands to send personalized emails based on behavior ...
- Instagram Adds In-Message Payment Option
Digital News Daily, Colin Kirkland - Monday, July 18, 2022
On Monday, Meta CEO Mark Zuckerberg shared a post on his Instagr ...
- Optimove Acquires Graphyte, Gains New Intelligent Email Capability
Email Marketing Daily, Ray Schultz - Thursday, July 14, 2022
The move follows Optimove's acquisition of Kumulos. Cloud-based personalization platform Graphyte sa ...
- Optimizing For Faster, More Relevant Ad Matches Based On Recommendations
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 13, 2022
WhizzCo has improved its process to continually optimize the performance of conte ...
- Uberall Partners With Amazon Alexa To Expand Voice Search
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 13, 2022
Uberall's partnership with Amazon Alexa aims to help brands and businesses conne ...
- Google Performance Max Automates Precise Targeting, Adjusts Triggers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 12, 2022
On Tuesday, Google introduced the latest features highlighting automation and advertisers' abili ...
- Personalization Drives Purchase Behavior, Increases Likelihood Consumers Will Buy: Adobe
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 29, 2022
There is some "mismatch in consumer expectations" compared with retailers, as mo ...
- Google's Optimization Score: Applying 10 Recommendations Changes Results, Data Shows
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 21, 2022
Fluency ran tests to determine whether improving the Google Optimization Scores us ...
- Are Emerging Martech Trends Good For Business, Or Just Hype?
Digital News Daily, Colin Kirkland - Wednesday, June 15, 2022
Emerging technologies such as blockchain, AI and IoT platforms -- systems ...
- Gen Z Says Bring It On: They're Open To Email And Personalization
Email Insider, Ray Schultz - Thursday, June 9, 2022
But consumers are sick of badly personalized digital ads, Scorpion reports. ...
- Meta Announces Facebook, Instagram Reels Updates To Boost Use And Discovery
Digital News Daily, Colin Kirkland - Friday, June 3, 2022
Instagram and Facebook Reels will be updated with a range of n ...
- Google To Give Users Control Of Ad Content They See Across Its Properties
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 11, 2022
Google has previewed the launch of a feature that will give peop ...
- Search Offsets 'Low Stock' And 'Out Of Stock' Ecommerce Messages, Study Shows
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 10, 2022
Smarter search optimization and tactics can sell items in stock, according ...
- Nextdoor Influencers: 71% Of Users Have Shared A Business Recommendation
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 5, 2022
Nextdoor neighbors have become influencers as the platform grows, so the compa ...