- E-Commerce Update: Social Matures, Mobile Mismatched
Marketing Daily, Sarah Mahoney - Saturday, May 5, 2012
While the 100 largest retailers have made plenty of inroads in e-commerc ...
- New Study Follows Kids On Social
Marketing Daily, Karl Greenberg - Saturday, May 5, 2012
Social media benefits adolescents by creating connection, academic opportunities, and access ...
- Samsung Gaining On Apple In Mobile Market Share
Marketing Daily, Aaron Baar - Friday, May 4, 2012
"Samsung has grown to take up a larger and larger percentage ...
- Internet Radio Gets Strong Support At RAIN Summit
Research Brief, Jack Loechner - Monday, May 7, 2012
According to speakers at Radio And Internet Newsletter's RAIN Summit West 201 ...
- Consumers Expect More Social Engagement
The Social Graf, Erik Sass - Monday, May 7, 2012
By this point pretty much every big brand marketing organization has ...
- For Stores, April Sours
Marketing Daily, Sarah Mahoney - Thursday, May 3, 2012
One index rose 0.6% on a year-over-year basis, dampened by an earlier-than-usu ...
- Kids From Affluent Backgrounds Video Chat Most
Online Media Daily, Gavin O'Malley - Thursday, May 3, 2012
Youth from higher-income and higher-education families are more likely to video ch ...
- Mobile Media Milestones
Research Brief, Jack Loechner - Friday, May 4, 2012
According to the latest Global Mobile Media Forecast from Strategy Analytics, consume ...
- AARP: Marketers Must Rethink Boomers
Marketing Daily, Karl Greenberg - Thursday, May 3, 2012
Automakers have been chasing the rabbit of youth for decades -- b ...
- Savvy Social Media Users Influence Peer Purchases
Online Media Daily, Gavin O'Malley - Wednesday, May 2, 2012
For consumers, the golden rule is "buyer beware." For marketers, it shou ...
- Web Video and TV Hooking Up
Research Brief, Jack Loechner - Thursday, May 3, 2012
According to Digiday's semi-annual poll of predominately digital agencies, brands, publishers a ...
- Affluent Men Research Online, View Ads Before Purchase
SearchBlog, Laurie Sullivan - Thursday, May 3, 2012
Men in households where annual income exceeds $100,000 outpace spending on luxu ...
- 33% Spend More Time In Virtual Than In Reality
Around the Net In OMD Europe, Nina Lentini - Wednesday, May 2, 2012
A survey of 2,000 social network users finds that Britons happily l ...
- TV Ads May Encourage Underage Drinking
Marketing Daily, Tanya Gazdik - Tuesday, May 1, 2012
Minors who are familiar with TV alcohol ads are more likely ...
- See And Be Seen
Research Brief, Jack Loechner - Wednesday, May 2, 2012
According to a new study from comScore and Pretarget, ad viewability a ...
- Brand Execs Like Social Media, But Can't Measure It
The Social Graf, Erik Sass - Wednesday, May 2, 2012
Social media is an effective marketing and advertising channel, according to 3 ...
- Green May Not Be The Strongest Color In The Pallet
Research Brief, Jack Loechner - Tuesday, May 1, 2012
According to a new Ipsos poll with RetailMeNot.com, 25% of respondents repo ...
- Social Video Views Pass 1 Billion for Quarter for First Time, 40% Rise Over Last Year
VidBlog, Daisy Whitney - Tuesday, May 1, 2012
Social video viewership jumped 40% in the first quarter of 2012 ov ...