- Ferrari Judged World's Most Powerful Brand
Around the Net In OMD Europe, Nina Lentini - Monday, February 18, 2013
While tech giant Apple is the world's most valuable brand, it ...
- Poland Spring: Media Exposure Vs. Buzz, Awareness
Marketing Daily, Karlene Lukovitz - Tuesday, February 19, 2013
While there has been ample "Monday morning quarterbacking" regarding Poland Spring's decided ...
- Social Interactions Affect Brand Perception
Marketing Daily, Aaron Baar - Tuesday, February 19, 2013
"Hardly any companies are doing equally well on social marketing and soci ...
- Florida Reports Record Tourism
Marketing Daily, Karl Greenberg - Monday, February 18, 2013
Florida's official tourism organization Visit Florida is reporting stats from last yea ...
- Hilton, Marriott, Four Seasons: Most 'Relevant' Brands
Marketing Daily, Tanya Gazdik - Monday, February 18, 2013
Hilton, Marriott, and Four Seasons have the highest "conversational relevance" in onli ...
- Structural Packaging Impacts Repeat Purchase
Research Brief, Jack Loechner - Tuesday, February 19, 2013
According to a new MeadWestvaco consumer satisfaction study, "Packaging Matters," the ro ...
- Tablet, Smartphone Owners Make Better Moviegoers
Marketing Daily, Aaron Baar - Friday, February 15, 2013
Although social networks' influence increased among moviegoers between the ages of ...
- Web Login Through Social Sites Deemed Valuable
Research Brief, Jack Loechner - Monday, February 18, 2013
According to a recently released report that Janrain commissioned to Blue Researc ...
- Britain Still Leads Europe In Web Surfing
Around the Net In OMD Europe, Nina Lentini - Thursday, February 14, 2013
Fast-growing UK Internet usage is highlighted today with the comScore news th ...
- BlackBerry Is Showing Signs Of Life
Marketing Daily, Aaron Baar - Thursday, February 14, 2013
"It's very, very good news for BlackBerry, but it's early days," sa ...
- Survey Probes People's Food-Site Engagement
Marketing Daily, Karlene Lukovitz - Thursday, February 14, 2013
A new survey, conducted this month by The Hartman Group among i ...
- Dealers Must Adapt To Mobile Millennials
Marketing Daily, Karl Greenberg - Thursday, February 14, 2013
If you aren't reaching Millennials on mobile devices, you probably aren't reachi ...
- Personal Habits Impact Consumer Shopping
Research Brief, Jack Loechner - Friday, February 15, 2013
According to The 2013 BrandSpark/Better Homes and Gardens American Shopper Study, wi ...
- Hummus Spreads
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 14, 2013
In New York City, hummus joints are scattering about like lettuce fr ...
- Online Sales Cannibalizing Retail? Nope, Says PwC
Marketing Daily, Sarah Mahoney - Wednesday, February 13, 2013
Despite the continued strength of e-commerce and the constant lamentations from retaile ...
- Pet Owners Love Valentine's Day
Marketing Daily, Tanya Gazdik - Wednesday, February 13, 2013
Pet owners are more likely to celebrate Valentine's Day, according to Exponenti ...
- Toyota Tops In Vehicle Dependability ... Again
Marketing Daily, Karl Greenberg - Wednesday, February 13, 2013
Toyota is a big-time leader in the 24th annual J.D. Power &am ...
- Survey: For Retailers, Mobile Has Really Arrived
Marketing Daily, Sarah Mahoney - Wednesday, February 13, 2013
BDO, which regularly measures the mood of retail executives, says that mobi ...
- The Whole Story: App Usage
Online Media Daily, Mike Bloxham - Thursday, February 14, 2013
Not all apps are created equal - there is a world ...
- Shopping Anytime, Anywhere; The App & Mortar Economy
Research Brief, Jack Loechner - Thursday, February 14, 2013
Now the retail industry is colliding with the mobile app economy. Accordi ...
- Most Catch Up On Shows Via Laptop, Not TV
Around the Net In OMD Europe, Nina Lentini - Tuesday, February 12, 2013
The majority of young people in the UK prefer to use ...
- Study: Google, Facebook, Walmart Fill Consumer Needs
Marketing Daily, Karl Greenberg - Tuesday, February 12, 2013
Dawn Lerman, executive director of the Center for Positive Marketing at Fordh ...
- For Consumers, Small Luxuries Are Back
Marketing Daily, Sarah Mahoney - Tuesday, February 12, 2013
"Traditional discretionary expenditures in recent years have fallen victim to tighter fami ...
- Adults Feel Personal Information Collected Online Unwarranted
Research Brief, Jack Loechner - Wednesday, February 13, 2013
According to a recent Ipsos online study, 45% of U.S. adults fe ...
- Invasion Of The Aliens: Australia
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 12, 2013
It can't happen here? Oh, yes it can. As International brands ga ...
- Consumer Picks: Top 5 Casual-Dining Chains
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 12, 2013
Nation's Restaurant News, with WD Partners, put together the list of t ...
- Showrooming More Opportunity Than Threat
Marketing Daily, Aaron Baar - Tuesday, February 12, 2013
"You can either look at is as a negative, or it's ...
- Super Super Bowl Stats
Research Brief, Jack Loechner - Tuesday, February 12, 2013
The Super Bowl is over, but Marketing Charts has done a yeoman ...
- New Media Penetration In Advanced Markets Accelerating
Mobile Marketing Daily, Steve Smith - Monday, February 11, 2013
Western Europe continues to lead the world in overall penetration of n ...
- ZO: Smartphone Penetration Rises 27% Annually
Raw, Steve McClellan - Monday, February 11, 2013
Smartphone penetration across the world's top 19 digital markets will double ...