- Almost The Only Thing Millionaire Men And Women Have In Common Is ... Lots Of Money!
Engage:Affluent, Bob Shullman - Wednesday, February 5, 2014
In last month's column, "Targeting In 2014: High Income or High N ...
- Apple Returns To Top of Smartphone, Tablet Categories
Marketing Daily, Aaron Baar - Wednesday, February 5, 2014
"It was nice to see that they had managed a lot ...
- More Shoppers Visit Stores; 14% Go Back
MobileShopTalk, Chuck Martin - Wednesday, February 5, 2014
Winter weather doesn't appear to be holding shoppers back. Tracking many millio ...
- Relevant Personalized Emails Ups Likely Purchase
Research Brief, Jack Loechner - Wednesday, February 5, 2014
According to a Listrak-sponsored Harris Interactive survey conducted online of more th ...
- YouTube Identifies Cooking And Food As Fastest-Growing Channels
SearchBlog, Laurie Sullivan - Wednesday, February 5, 2014
Content related to cooking and food is the fastest-growing genre on YouTu ...
- Target Loses On Loyalty; Walmart Gains
Marketing Daily, Sarah Mahoney - Monday, February 3, 2014
Hit by its massive data breach at the height of the Christm ...
- How User Reviews Are Gutting Brands
Marketing Daily, Sarah Mahoney - Monday, February 3, 2014
Between sites solely devoted to organizing user reviews (like Yelp) or bran ...
- 65% Own a Smartphone, Armed for Commerce
MobileShopTalk, Chuck Martin - Tuesday, February 4, 2014
The march to more smartphones continues, paving the way for mobile commerc ...
- Interruptive Ads Preferred, But Upstaged by Native Units
Research Brief, Jack Loechner - Tuesday, February 4, 2014
According to a new study on high-impact ads conducted by Ipsos A ...
- OK Glass, Games To Inspire Developers
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 3, 2014
Google has released several "mini" games for Glass that allow the wear ...
- Emotional Expectations For Brands Reach New Highs
Marketing Daily, Karlene Lukovitz - Monday, February 3, 2014
Brand Keys' annual Customer Loyalty Engagement Index again confirms that overall dynam ...
- Fun, Fun, Fun 'Til Her Daddy Takes Her Smartphone Away
Mobile Marketing Daily, Steve Smith - Monday, February 3, 2014
Entertainment -- especially music and games -- is leading app revenue growt ...
- Mobile Payments & the Threat of Fraud
MobileShopTalk, Chuck Martin - Monday, February 3, 2014
For mobile payments aficionados, there's some good news and some bad new ...
- Black/White Digital Divide Not Consistent Across Tech Platforms or Demographic Groups
Research Brief, Jack Loechner - Monday, February 3, 2014
According to the first in a series of demographic snapshots of technolo ...
- Mobile App Developers Aiding NSA Snooping
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 31, 2014
A recent report identified that Android apps leak user information like locatio ...
- Social Media Sales Conversions: Q&A With Extole's Matt Roche
MediaDailyNews, Charlene Weisler - Thursday, January 30, 2014
Matt Roche, CEO of Extole, helps to answer the question of h ...
- "eat mor chikn" Only Making Slight Dent
Research Brief, Jack Loechner - Friday, January 31, 2014
New research from Mintel shows that 39% of beef and other r ...
- Google And Facebook: Analyzing What's Said (And Not) In Earnings Reports
SearchBlog, Laurie Sullivan - Friday, January 31, 2014
Analyzing sentiment has become second nature for online marketers prior to designi ...
- What The Big Game's Big Data Means For Advertising Analytics
TV Watch, Wayne Friedman - Friday, January 31, 2014
A glut of Super Bowl related-advertising analysis and research is available f ...
- PCs Still Own Majority Of Search Dollars
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 30, 2014
A paid-search study from Kenshoo found that in Q4 2013, clicks ro ...
- FordDirect Says Digital, Mobile Move Metal
Marketing Daily, Karl Greenberg - Wednesday, January 29, 2014
The Automotive Digital Advertising Survey, which FordDirect says tracks how digital advertisi ...
- Ad Types Most Effective For Mobile
Research Brief, Jack Loechner - Thursday, January 30, 2014
CTR performance overall for mobile expandable banners outperform polite banners, 0.63% ...
- Google To Pay Vringo Royalties From AdWords Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 29, 2014
Google has been ordered to pay I/P Engine, a patent licensing subsidia ...
- Annual SEM Study Uncovers Trends And Tactics
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 29, 2014
An annual search engine marketing study reveals some of the top tool ...
- Can You Measure Engagement?
Research Brief, Jack Loechner - Wednesday, January 29, 2014
Nearly two decades into the growth of online advertising, "engagement" is sti ...
- PLA Cost Per Click Rises; ROI Remains Stable
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 29, 2014
The cost per click (CPC) rose for text and product listing ad ...
- Millennials Pushing Marketers to Rethink
Research Brief, Jack Loechner - Tuesday, January 28, 2014
Boston Consulting Group (BCG) research, reported by Christine Barton, Lara Koslow a ...
- Behavior Analysis Triggering Increase In Paid-Search Clicks
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 28, 2014
The ability for search engines to analyze behavior remains an extremely importa ...
- Apple Patent Analyzes Moods To Target Ads
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 27, 2014
Aside from interest, other things influence a consumer's desire to interact wi ...
- Mobilizing A People's Army Of Data Feeds
Data and Targeting Insider, Steve Smith - Monday, January 27, 2014
The Rewardable app crowd-sources retail audits by rewarding shoppers for reporting ...