- Carl's Jr. Launches 'Intoxicating' Campaign
Marketing Daily, Karlene Lukovitz - Thursday, March 12, 2009
When it starts airing next week, the 15-second TV spot, from long-ti ...
- LongHorn Rings The Cowbell
Marketing Daily, - Tuesday, March 10, 2009
LongHorn Steakhouse has launched TV commercials as part of the company's n ...
- Promos Give Ruby Tuesday Traffic Sparkage
Marketing Daily, Aaron Baar - Tuesday, March 10, 2009
Analyst Robert Derrington anticipates a third-quarter decline only in the "mid sing ...
- Burger King's New Broiler Invites Menu Innovations
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 10, 2009
Burger King is testing more than 45 new menu items, including su ...
- Yum Opens Green KFC/Taco Bell In Mass.
Marketing Daily, - Monday, March 9, 2009
Yum Brands--parent of the Taco Bell, Pizza Hut, KFC, Long John Silver ...
- McD's Makes 'Healthiest Fast Food' List
Marketing Daily, Karlene Lukovitz - Wednesday, March 4, 2009
More evidence that the words "fast food" and "healthy" aren't necessarily contradicto ...
- T.G.I. Friday's Offers $9.99 Promotion
Marketing Daily, - Monday, March 2, 2009
Between March 2 and April 8, T.G.I. Friday's is offering 10 ...
- Correction: 7-Eleven's Brazilian Bold
Marketing Daily, - Monday, March 2, 2009
A story in the Feb. 26 issue of Marketing Daily about n ...
- Arby Touts New Line As 'Burgers Done Better'
Marketing Daily, Karl Greenberg - Saturday, February 28, 2009
Arby's is launching new sandwiches to appeal to those who are looki ...
- Quiznos Free Sub Promo Hits Snag
Marketing Daily, Karlene Lukovitz - Friday, February 27, 2009
The offer for a free small sub--driven by open registration for ...
- Hardee's Lets The People Talk
Marketing Daily, - Thursday, February 26, 2009
Hardee's will start airing 16 user-created TV spots in markets throughout t ...
- Dunkin' Donuts Adding Stores In Atlanta
Marketing Daily, - Thursday, February 26, 2009
As part of a national growth plan that includes expanding in existi ...
- Freebies + Social Media = Hot Restaurant Strategy
Marketing Daily, Karlene Lukovitz - Thursday, February 26, 2009
Brands could benefit from more compelling Facebook pages, perhaps incorporating surveys, polli ...
- Marketers Tempting Shoppers With Twofers
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 26, 2009
All of a sudden, two-for-one offers are showing up in a varie ...
- Carl's Jr. Teams With Skateboarder Dyrdek
Marketing Daily, - Monday, February 23, 2009
The Carl's Jr. quick-serve chain has announced new elements to its promotion ...
- Hardee's Launches New Breakfast Sandwich
Marketing Daily, - Monday, February 23, 2009
St. Louis-based Hardee's is launching a new line of Texas toast-based breakfa ...
- Little Caesars Building Rome Day After Day
Marketing Daily, Karl Greenberg - Tuesday, February 24, 2009
Italian-themed quick-serve restaurant chain Little Caesars is launching a promotion that includ ...
- Quiznos Giving Away A Million Subs
Marketing Daily, Karlene Lukovitz - Monday, February 23, 2009
To drive awareness of the promotions and traffic to the dedicated sit ...
- Pizza Chains Battered By Rising Prices And Changing Tastes
Around the Net In Brand Marketing, Thom Forbes - Monday, February 23, 2009
Pizza chains are getting squeezed by changing tastes, rising prices (some ...
- Outback Unveils New Menu With 15 Meals Under $15
Marketing Daily, - Thursday, February 19, 2009
Outback Steakhouse is this week rolling out a new menu that featur ...
- Culver's Goes National With Oscar Ad
Marketing Daily, Aaron Baar - Thursday, February 19, 2009
The marketing effort will also include radio and in-store graphics. The compa ...
- Starbucks' Soluble Via Gets Instant Approval From Journos
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 19, 2009
I was looking for a distinguished food critic's review of the n ...
- Papa John's Opens Dominican Republic Unit
Marketing Daily, - Wednesday, February 18, 2009
The 257-seat Papa John's restaurant, owned by the Inversiones Blumaro S.A. Grou ...
- Coffeehouse Diehards Are Novelty Seekers
Marketing Daily, - Wednesday, February 18, 2009
Consumers who are willing to spring for a daily fix of coffeehou ...
- Jack In The Box Logs Disappointing Q1
Marketing Daily, Karlene Lukovitz - Wednesday, February 18, 2009
Jack in the Box sales were driven by the introduction of Teriya ...
- Denny's Super Bowl Ad Value: 'Incredible'
MediaDailyNews, David Goetzl - Wednesday, February 18, 2009
After its Super Bowl ad promoting a free breakfast created demand ...
- Starbucks' Schultz Talks Up Market Potential For Via
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 18, 2009
The
news leaked last week, but that didn't stop 125 journalist ...
- PETA Boycotting McDonald's Over Chicken
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 17, 2009
People for the Ethical Treatment of Animals (PETA) is taking on McDonald ...
- T.G.I. Friday's Offers B1G1 Entrees
Marketing Daily, - Monday, February 16, 2009
Through March 1, the restaurant chain is offering its own "economic stimul ...
- Long John Silver's Intros Lower-Calorie Meals
Marketing Daily, - Monday, February 16, 2009
The quick-service seafood chain is offering Freshside Grille Smart Choices with few ...