- Lifestyle Tool: Mobile Part of Weekend Shopping
Online Media Daily, Mark Walsh - Tuesday, June 14, 2011
Past research has shown that mobile activity tends to ramp up ...
- Louis Vuitton Ads: Totally Natural, Like Wax
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 14, 2011
Angelina Jolie's new print ads shot in Cambodia make her look ...
- Daddy Now Wears Hiking Boots
Marketing Daily - Top of the News, Thom Forbes - Tuesday, June 14, 2011
Blogging in the Los Angeles Times, David Lazarus puts it this wa ...
- Coppertone Launches 'Sesame Street' Apparel
Raw, Karl Greenberg - Monday, June 13, 2011
Coppertone is launching a promotion with Sesame Workshop, including a licensing progr ...
- Lululemon Reports Sales Up 16% In Q2
Marketing Daily, Sarah Mahoney - Friday, June 10, 2011
Lululemon isn't alone in predicting big sales gains for the $31 billi ...
- Newegg.com Launches New Campaign
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 10, 2011
Online consumer electronics and IT e-tailer has a new national campaign aim ...
- Jockey Taps Tim Tebow for New Underwear
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 9, 2011
Heisman winner Tim Tebow is the new spokesperson and advertising talent f ...
- Old Navy Goofs On That Guy's Clothes
Marketing Daily, Sarah Mahoney - Wednesday, June 8, 2011
In a step away from most retail advertising, the Gap's Old Na ...
- Target And Natori Become Intimate Partners
Marketing Daily, - Wednesday, June 8, 2011
Natori said it will create a limited-edition lingerie and loungewear collection f ...
- Luxury Lipstick Index Perks Up
Marketing Daily, - Tuesday, June 7, 2011
After almost a decade of declining sales, women are putting color ba ...
- New Balance Unveils Heidi Klum Sneakers
Marketing Daily, - Monday, June 6, 2011
Supermodel Heidi Klum, who kicked off an apparel partnership with New Balan ...
- Optimum Sports Wins Under Armour Media Account
MediaDailyNews, - Monday, June 6, 2011
Under Armour, a leading sports apparel brand, has selected Omnicom Media Gro ...
- Searching The Engine For Deals And Consumers
SearchBlog, Laurie Sullivan - Tuesday, June 7, 2011
Lead generation can take many forms. The best send consumers from onli ...
- 7-Eleven Lights The Thrusters With 'Super-8' Promo
Marketing Daily, Karl Greenberg - Friday, June 3, 2011
Call it Madison, Vine and Houston. 7-Eleven is sending someone into spa ...
- Online Shoppers 'Follow' Faves On Social Media
Marketing Daily, Sarah Mahoney - Friday, June 3, 2011
The National Retail Federation reports that people are more willing to dabb ...
- Sometimes It Pays To Quit: EagleRider's Adventure
Marketing Daily, Karl Greenberg - Monday, June 6, 2011
Rather than drive volume with advertising, the company has deals with third-par ...
- Wal-Mart Sets Sights On 'Next Gen' Shoppers
Marketing Daily, - Friday, June 3, 2011
At Wal-Mart Stores annual shareholders meeting, CEO Mike Duke vowed to foc ...
- Nike Pitches Curve With New 'Just Do It' Effort
Marketing Daily, Karl Greenberg - Thursday, June 2, 2011
While past "Just Do It" campaigns have featured the likes of Micha ...
- Luxury Spending Up Sharply; Target Disappoints
Marketing Daily, Sarah Mahoney - Thursday, June 2, 2011
Saks posted a whopping 20.2% gain, in part because of a timi ...
- Study: Father's Day Spending To Rise 7%
Marketing Daily, - Thursday, June 2, 2011
A new survey from Brand Keys predicts that consumer spending this Father ...
- Dramamine Required For 7-Eleven Promo
Marketing Daily, - Thursday, June 2, 2011
7-Eleven is sending someone into space as part of the largest promoti ...
- Wal-Mart Looking To Make A Small Fortune
Marketing Daily - Top of the News, Thom Forbes - Friday, June 3, 2011
What's next? Wal-Mart kiosks? Walmart vending machines? Wal*Mart pushcarts? ...
- Deal Me In: Amazon Launches AmazonLocal
Online Media Daily, Laurie Sullivan - Thursday, June 2, 2011
Amazon invested $175 million in LivingSocial last year, but Thursday it cement ...
- Appliance Retailer Hhgregg Touts Staff In Campaign
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 2, 2011
In its first national ad push, "We Help," Hhgregg says extensively train ...
- Macy's Sales Up 7.5%; Boosts Forecast
Marketing Daily, Sarah Mahoney - Wednesday, June 1, 2011
Macy's says its same-store sales rose a healthy 7.5% in May ...
- The Book Remains Open On Borders (And B&N)
Marketing Daily - Top of the News, Thom Forbes - Thursday, June 2, 2011
Everybody's playing catch-up to the Wall Street Journal's Mike Spector and Jeffr ...
- 'Made In America' Makes Money
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 1, 2011
"There is a customer that appreciates that the product is made ...
- Walmart Names Executives To China
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 1, 2011
Mario-Jose Medina will head its financial operations in China. He joined t ...
- Not Bad For Government Work
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 1, 2011
CVS Caremark snagged a multibillion-dollar contract to provide mail-order pharmacy and oth ...