- Loyalty Most Powerful Email Promotion, Shipping Least
Email Marketing Daily, Jess Nelson - Monday, March 13, 2017
Nearly one in three emails during the 2016 holiday season contained ...
- Lime-A-Rita To Market Exclusively To Women
Marketing Daily, Karlene Lukovitz - Monday, March 13, 2017
The new creative is being featured on YouTube and the brand's soci ...
- Check It Out: WPP Convenes First Annual Future Of Shopper/Retail Conference
MAD, Steve McClellan - Friday, March 10, 2017
Marketers and retailers must drive combined growth in the brick-and-mortar and ecommer ...
- Springbot Releases Ecommerce Scorecard To Help SMB Marketers
Email Marketing Daily, Jess Nelson - Monday, March 13, 2017
Springbot aims to help small business owners with a new benchmark repo ...
- Case Study: How A Retailer Used Real-Time Personalization
Around the Net in Email, Ray Schultz - Friday, March 10, 2017
Retail Touchpoints reports on The Entertainer, a UK retailer that used real-ti ...
- 1% Buy From Amazon Via Alexa, 48% By Smartphone
Connected Thinking, Chuck Martin - Thursday, March 9, 2017
Millions of consumers use Amazon's Alexa for wide variety of things. T ...
- Conway's Earned Media Rises, So Does Ivanka Trump's Online Sales
TV Watch, Wayne Friedman - Friday, March 10, 2017
What part did Trump Administration strategist KellyAnne Conway's unscripted marketing effort's pl ...
- 96% Of Retailers Ready To Change For IoT
AI & IoT Daily, Chase Martin - Wednesday, March 8, 2017
The majority of retailers say they are ready to make changes ...
- Consumers Prefer Retail Offer Over Original Content
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, March 8, 2017
According to the DMA's new "Marketer Email Tracking Study," 47% of markete ...
- Mobile Shopping Meets In-Car Commerce
MobileShopTalk, Chuck Martin - Wednesday, March 8, 2017
Mobile shopping may get a whole new meaning. Buying from a sto ...
- 70% Of Retailers Investing In Beacons For Location-Based Marketing
AI & IoT Daily, Chase Martin - Monday, March 6, 2017
Bringing digital capabilities to the physical shopping experience is increasingly important a ...
- John Lewis Spends GBP4m On Shop Floor Mobile App
Around the Net In MAD London, Sean Hargrave - Tuesday, March 7, 2017
John Lewis is spending GBP4m on iPhones for 8,000 shop floor employe ...
- Users And Devices: The New Ecommerce
Marketing Insider: Cross-Channel, Ray Schultz - Monday, March 6, 2017
Almost a third of all ecommerce transactions take place on multiple device ...
- Snap Shows Media Is As Mad As La La Land's Tweeting Accountant
London Blog, Sean Hargrave - Friday, March 3, 2017
Snap, BT, Gmail and IBM, and a supporting cast showed this we ...
- Consumers Are Thumbs Down On New Abercrombie & Fitch Pitch
Marketing Daily, Sarah Mahoney - Thursday, March 2, 2017
Like many of its competitors, the retailer chalks up the disappointment part ...
- NEW! Sleep = Power In Tempur-Pedic Campaign
Out to Launch, Amy Corr - Thursday, March 2, 2017
Knowledge is power and a good night's sleep is priceless. "Tempur-Pedic Sle ...
- Bangles Down, Jewelry Retailers Shuttering
Research Brief, Jack Loechner - Friday, March 3, 2017
According to a new study by Polygon, the retail jewelry industry ...
- From Welcome To Blast: The Three Kinds Of Ecommerce Email
The Email Edge, Ray Schultz - Friday, March 3, 2017
It's a given that email drives ecommerce. But how does that happe ...
- Express Intros New Era With 'Your Life, Your Dress Code'
Marketing Daily, Sarah Mahoney - Wednesday, March 1, 2017
The new campaign from the Columbus, Ohio-based retailer stars model Karlie Klos ...
- Dodge, Jeep Most Cross-shopped Auto Brands
Marketing Daily, Tanya Gazdik - Thursday, March 2, 2017
UberMedia analyzed mobile location visitation data from more than 18,000 auto dealership ...
- Argos Taps Gary Kibble From Mothercare To Become New Marketing Director
Around the Net In MAD London, Sean Hargrave - Wednesday, March 1, 2017
Gary Kibble will join Sainsbury's-owned Argos as marketing director from Mothercare, whe ...
- 49% Of Retailers Adopt Internet Of Things, 81% See Improved Customer Experience
Connected Thinking, Chuck Martin - Tuesday, February 28, 2017
The Internet of Things is reaching retail, with most uses focused ...
- As Beauty Gets More Digital, Olay Expands AI
Marketing Daily, Sarah Mahoney - Tuesday, February 28, 2017
Olay Skin is expanding its artificial intelligence-driven skincare app, the Olay Sk ...
- 80% Feel Comfortable With Mobile Wallet Security; 94% In U.S.
MobileShopTalk, Chuck Martin - Tuesday, February 28, 2017
Despite the ongoing tradition of buying in stores, consumers put more tru ...
- QVC TV Revs Sink 3%, Ecommerce Dips
Television News Daily, Wayne Friedman - Tuesday, February 28, 2017
QVC Group revenues sank 3% to $3.1 billion, with net income sinki ...
- Google AMP Tops 100 Technology Platforms
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2017
eBay principal engineer and Web platform lead Senthil Padmanabhan will speak ...
- Email Reigns In Retail Recruitment, Retention, Study Says
Email Marketing Daily, Jess Nelson - Monday, February 27, 2017
Retail marketers do not plan to decrease their investment in email marketi ...
- Retailers Pressured To Send More Email: Study
Email Marketing Daily, Ray Schultz - Monday, February 27, 2017
Retailers are under growing internal pressure to send more email, according ...
- Lowe's Selects Starcom For $300 Million Media Assignment
MAD, Steve McClellan - Friday, February 24, 2017
The firm hired a new CMO, Jocelyn Wong, while the review w ...
- Bluecore To Announce Rebrand At eTail, Launch New RTIM Platform
Email Marketing Daily, Jess Nelson - Friday, February 24, 2017
Bluecore will officially rebrand from an email marketing company to a Re ...