- Chevrolet, Walmart Partner For EV Delivery Vans
Marketing Daily, Tanya Gazdik - Thursday, October 31, 2024
Walmart InHome associates participated in a pilot with General Motors to asse ...
- Amazon Adds NBA Game To Black Friday Events
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, October 30, 2024
"On the day that officially starts the Christmas shopping season, the N ...
- Lowe's Jump-Scare Is A Halloween Love Letter
Retail Insider, Sarah Mahoney - Wednesday, October 30, 2024
The DIY retailer mashes a mundane how-to with a chainsaw legend. ...
- Zalando Taps Crossmedia For Global Media Duties
MAD, Steve McClellan - Monday, October 28, 2024
The agency will focus on global strategy, planning and local market coordinatio ...
- Walmart Sidesteps Mushy Cliches In Holiday Spot
Mad Blog, Barbara Lippert - Monday, October 28, 2024
Focus is on gift-giving in pop cultural clips, like Lorelei gifting Lu ...
- Whole Foods Says Get Ready for Dumplings, Liver, Stepped-Up Sourdough
Marketing Daily, Sarah Mahoney - Thursday, October 24, 2024
The grocery retailer's forecast also expects more foods that go crunch, next-lev ...
- Columbia Sportswear Hires New Marketing Head And Adam&EveDDB
Marketing Daily, Sarah Mahoney - Sunday, October 27, 2024
The 86-year-old company hopes a retooled brand can boost sagging U.S. sa ...
- Connected Television Is Top Way To Reach Holiday Shoppers
Research Intelligencer, Robert Williams - Friday, October 25, 2024
Consumers will gather information from three to four different sources before maki ...
- Former Abercrombie CEO Indicted For Sex Trafficking
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, October 23, 2024
Mike Jeffries' role at Abercrombie and the brand's use of male mode ...
- Michigan Newspapers Sue Over FTC Click-To-Cancel Rules
MediaDailyNews, Wendy Davis - Wednesday, October 23, 2024
The regulations are "arbitrary, capricious, and an abuse of discretion," say t ...
- Target Already Slashing Holiday Prices
Marketing Daily, Sarah Mahoney - Tuesday, October 22, 2024
It's beginning to look a lot like a promotional holiday season. ...
- Experian Analyzes CTV Trends, Supports IPv6 IP Signals, UID2 Targeting
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 23, 2024
Experian plans to add support for IPv6 in its Digital Graph a ...
- Martinizing Cleaners Celebrates 75th Anniversary With Thrifting Guide
Retail Insider, Sarah Mahoney - Wednesday, October 23, 2024
With 350 locations in the U.S., the drycleaning brand wants to sh ...
- Stores In Motion: REI Expands, Bloomie's Goes All-Woman, Amazon Tries For Small
Marketing Daily, Sarah Mahoney - Monday, October 21, 2024
While retailers constantly redraw their brick-and-mortar maps, a few are pushing n ...
- E.L.F. 'Dupe That!' Ads Highlight Sustainability Success
Marketing Daily, Sarah Mahoney - Monday, October 21, 2024
The beauty company is running a print and OOH campaign to br ...
- CVS Elevates Pharmacy Division Leader
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, October 20, 2024
Karen Lynch, who was replaced, often used her complicated family history ...
- Holiday Shivers: Will Consumer Spending Increase Or Remain Flat?
Email Insider, Ray Schultz - Friday, October 18, 2024
It's time to get out those pre-Black Friday emails, experts say. T ...
- In Tough Luxury Market, Neiman Marcus Channels Holiday Fairy Tales
Marketing Daily, Sarah Mahoney - Wednesday, October 16, 2024
With storytelling, fantasy and folklore imagery, the department store looks to igni ...
- Like It Or Not, Victoria's Angels Are Back
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, October 16, 2024
This year's fashion show felt more empowering to women rather than demeanin ...
- Omnicom Achieves 6.5% Growth In Q3, Reaffirms 2024 Growth Target
MAD, Steve McClellan - Tuesday, October 15, 2024
"The industry is in better shape than it was five or s ...
- Forecasts Point To Retail-Healthy Holidays
Marketing Daily, Sarah Mahoney - Wednesday, October 16, 2024
Surveys from both the National Retail Federation and ICSC predict resilient shoppe ...
- Walgreens Shuttering 1,200 Stores
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, October 15, 2024
With a quarterly loss of $978 million, the battered company says 5 ...
- Google Predicts, Personalizes AI Shopping Experience With Makeover Before Holidays
MediaDailyNews, Laurie Sullivan - Tuesday, October 15, 2024
Google unveiled the biggest change to its Shopping platform with the introducti ...
- Upper-Middle-Income Surge Will Drive Holiday Increases
Marketing Daily, Sarah Mahoney - Tuesday, October 15, 2024
Deloitte's new forecast sees an 8% gain in holiday spending. Those earni ...
- KitchenAid Aims To De-Shame Coffee Orders
Marketing Daily, Sarah Mahoney - Thursday, October 10, 2024
Feeling self-conscious about your complex espresso desires? The appliance maker has ...
- Nike, Lululemon Lose A Step With Teens, While New Balance, E.L.F. Keep Gaining
Marketing Daily, Sarah Mahoney - Thursday, October 10, 2024
Piper Sandler's latest "Taking Stock With Teens" survey also finds self-reported spendi ...
- Skai Partnership Raises Stakes To Measure Incrementality In Retail Media
MediaDailyNews, Laurie Sullivan - Friday, October 11, 2024
Retail media campaigns gained third-party media measurement from Incremental with the integrati ...
- The Big Coupon Cheat: Retailers Are Getting Ripped Off
Email Insider, Ray Schultz - Thursday, October 10, 2024
There is a way to detect fraudulent emails and orders. ...
- Criteo Supports Retail Media Network Launch For Department Store Belk
MediaDailyNews, Laurie Sullivan - Tuesday, October 8, 2024
The partnership will provide customers with a personalized multichannel experience ahead ...
- Court Won't Revive 1-800 Contacts' Battle With Warby Parker Over Search Ads
MediaDailyNews, Wendy Davis - Tuesday, October 8, 2024
"The mere act of purchasing a competitor's trademarks in the context ...