- Beyonce Drops Her 'Levii's Jeans' -- So The Brand Changed Its Name
Marketing Daily, Sarah Mahoney - Friday, March 29, 2024
The denim company acknowledges the star's compliment, changing its social media hand ...
- Despite Brutal Quarter, Walgreens Is Gaining
Marketing Daily, Sarah Mahoney - Friday, March 29, 2024
The retailer overspent on healthcare ambitions and announced a $5.8 billion write-o ...
- Criteo Secures Its First MRC Accreditation
MediaDailyNews, Laurie Sullivan - Friday, March 29, 2024
Criteo's accreditation marks a major step forward in the maturation of reta ...
- Consumers Spending Less On Outdoor Pursuits
Marketing Daily, Sarah Mahoney - Thursday, March 28, 2024
New research from the Outdoor Industry Association reports a 3% decline ...
- Home Depot Debuts Orange Apron Media, Announces $18B Deal
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, March 28, 2024
At an inaugural event the DIY giant is calling "Infronts," the compa ...
- Hy-Vee Hires CMO From Saatchi & Saatchi X
Marketing Daily, Sarah Mahoney - Wednesday, March 27, 2024
The regional grocer tapped Jessica Hendrix, president and CEO of Saatchi's shopp ...
- Beer Brand Promo Supports Indie Record Stores
Marketing Daily, Erik Oster - Wednesday, March 27, 2024
Dogfish Head's "Sippin & Flippin" activation offers fans who visit record stor ...
- With Sales Rising, Tiffany & Co. Focuses On Sparkling Icons
Marketing Daily, Sarah Mahoney - Tuesday, March 26, 2024
A new campaign bypasses celebrities for the brand's real stars: the glitte ...
- Fashion Resale Grows 15X Faster Than Retail
Marketing Daily, Sarah Mahoney - Wednesday, March 27, 2024
ThredUp's new annual report shows consumer appetite for used clothing isn't slowi ...
- Meijer Expands Media Network, Deepens Data Sharing
Retail Insider, Sarah Mahoney - Wednesday, March 27, 2024
Derek Steele, group VP of customer marketing, explains the regional grocery chain ...
- AI Mates: How Both Consumers And Marketers Are Using It
Email Insider, Ray Schultz - Tuesday, March 26, 2024
Over half of all consumers in a survey by Adobe said th ...
- Subway Sauces Head To Grocery Aisles
Marketing Daily, Teresa Buyikian - Monday, March 25, 2024
The 16-ounce bottled sauces, released just in time for National Sauce Mon ...
- Horizon's Night Market Taps IPG's Musi
MediaDailyNews, Joe Mandese - Tuesday, March 26, 2024
The data and analytics vet will serve as Chief Business Officer responsib ...
- Levi's CMO: 'Dance Is A Metaphor For Progress'
D2C Insider, Sarah Mahoney - Monday, March 25, 2024
In "The Floor is Yours," the denim brand's new campaign builds ...
- Why Women Love Band-Aid, Visa, Lysol
Marketing Daily, Sarah Mahoney - Friday, March 22, 2024
New research highlights the subtle ways brands build emotional gender-based connections wi ...
- Nike Pulls Back On D2C, Looks To Sharper Marketing
Marketing Daily, Sarah Mahoney - Monday, March 25, 2024
Acknowledging that it is under-performing, the athletic giant is refocusing on spor ...
- Chewy Sees Growth In Vet Care, Ad Sales
Marketing Daily, Sarah Mahoney - Thursday, March 21, 2024
Despite a sharp decline in pet adoptions, the company sees increasing reven ...
- 'So Many Urinals!' In Mockumentary, J.J. Watt Salutes Dick's House Of Sport
Marketing Daily, Sarah Mahoney - Wednesday, March 20, 2024
The NFL great loves the superstore concept so much he tries ...
- Nordstrom Founders Attempt Again To Go Private
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, March 20, 2024
"Nordstrom previously tried to buy the company back in 2017, and final ...
- Instacart Reaches Milestone, MRC Accreditation
MediaDailyNews, Laurie Sullivan - Wednesday, March 20, 2024
Instacart has earned what it believes to be one of the mo ...
- Metrics Flatland: Email Senders Saw Tepid Growth In Some Areas Last Year
Email Insider, Ray Schultz - Wednesday, March 20, 2024
Although 2023 was a flat year in terms of retail email metric ...
- Kohl's Expands Home-Furnishing Offers
Marketing Daily, Sarah Mahoney - Tuesday, March 19, 2024
America's second-biggest department store is looking for a comeback. It hopes t ...
- Why Retailers Are Losing Faith In Self-Checkout
Retail Insider, Sarah Mahoney - Wednesday, March 20, 2024
Stores invested heavily in new technology and layouts to ease lines. B ...
- Publicis' Epsilon Unveils New & Improved Retail Media Platform
MAD, Steve McClellan - Monday, March 18, 2024
It's said to be the first retail media platform to combine ...
- Despite Early Easter, NRF Predicts Strong Sales
Marketing Daily, Sarah Mahoney - Monday, March 18, 2024
While not likely to top last year's record, sales are expected ...
- Google Adds Offsite Retail Media For Search, Self-Serve Coming
MediaDailyNews, Laurie Sullivan - Monday, March 18, 2024
Early adopter Lowe's will launch its first offsite retail media offering ...
- Nvidia Introduces Latest AI Chips That Google, Microsoft, Amazon Will Use
Search & Performance Insider, Laurie Sullivan - Tuesday, March 19, 2024
The future of advertising and other industries will change with the emergen ...
- D2C Brands Lead In Trust, Lag In Satisfaction
D2C Insider, Sarah Mahoney - Monday, March 18, 2024
New research shows retail websites and online marketplaces still outperform direct-selling bra ...
- Data Problems Get In The Way Of GenAI
Email Insider, Ray Schultz - Monday, March 18, 2024
Data problems such as the lack of customer profiles are holding ma ...
- Amazon Delivered Ads For Unavailable Products
Marketing Daily, Sarah Mahoney - Friday, March 15, 2024
The company reportedly charged small advertiser up to $300,000 for misdirected ...