- NRF Forecasts Near-Record Easter Spending Despite Anxious Consumers
Marketing Daily, Sarah Mahoney - Tuesday, April 8, 2025
Despite growing fears about tariffs and market volatility, Americans still seem rea ...
- Tiffany & Co.'s Oceanic Branding: A Deep Dive Into '1837 Tiffany Blue Conservation'
Marketing Daily, Sarah Mahoney - Tuesday, April 8, 2025
The jeweler's foundation partnered with Pantone to turn its iconic hue in ...
- Best Buy Launches Creator-Run Shopping Program
MediaDailyNews, Colin Kirkland - Tuesday, April 8, 2025
Best Buy has begun inviting influencers to join its "new curated shoppi ...
- H&M's Digital Double Take: Fashion's AI Future Gets Real
Retail Insider, Sarah Mahoney - Wednesday, April 9, 2025
Retailer's new campaign uses digital clones of human models. Is this innovatio ...
- Ulta Beauty Hits Brakes On Target Partnership
Marketing Daily - Top of the News, Sarah Mahoney - Monday, April 7, 2025
The beauty retailer is halting aggressive expansion plans, holding the line ...
- Retail Winners: Nike, Levi's Nail The Store Experience Across Generations
Marketing Daily, Sarah Mahoney - Friday, April 4, 2025
ChangeUp study finds that Walmart, Kohl's and Target continue to underwhelm. ...
- EV Charging Brand Ionna Plays Up Nostalgia
Marketing Daily, Tanya Gazdik - Sunday, April 6, 2025
The brand launch of Ionna created by VML will use nostalgic desi ...
- Putting The Brand Back In Retail Media
Marketing Daily, Sarah Mahoney - Thursday, April 3, 2025
At Home Depot, Orange Apron Media wants to prove that buyer inte ...
- Amazon Releases Agentic AI Information On 'Buy for Me' Feature
MediaDailyNews, Laurie Sullivan - Thursday, April 3, 2025
Amazon has entered an era that allows its systems to find a ...
- Can Fortune Cookies Build A Pen Brand? Zebra Hopes So
Marketing Daily, Sarah Mahoney - Wednesday, April 2, 2025
We know we're not a top-of-mind brand," says Zebra Pen VP. "S ...
- Opt-Out Requests Via 'Global Privacy Control' Are Often Ignored, Study Suggests
MediaDailyNews, Wendy Davis - Wednesday, April 2, 2025
Popular retail sites often fail to honor consumers' requests to reject target ...
- REI's New Merchandising Chief Steps In As Brand Identity Frays
Marketing Daily, Sarah Mahoney - Tuesday, April 1, 2025
The co-op names Kristin Shane to lead merchandising amid mounting union tension ...
- Calvin Klein, Tommy Hilfiger Regain Some Swagger
Marketing Daily, Sarah Mahoney - Tuesday, April 1, 2025
Parent PVH reports sales and profits above expectations, as demand picks ...
- Can YouTube Replace TV? Not For Saatva Mattresses
Retail Insider, Sarah Mahoney - Wednesday, April 2, 2025
As CPMs surge and digital attention fragments, Saatva's CMO Joe McCambley be ...
- QVC Announces 900 Layoffs, Doubling Down On Live Commerce
Marketing Daily, Sarah Mahoney - Monday, March 31, 2025
The company reports a $1.27 billion loss as sales decline again. ...
- Egg-Spensive Easter? Candy Brands Step In As Egg Prices Climb
CPG Insider, Sarah Mahoney - Friday, March 28, 2025
With egg prices cracking $8 a dozen, companies like Brach's and Reese ...
- Chewy Outperforms, Petco Rebuilds, Pet Spending Grows: 3 Signals Marketers Should Watch
Marketing Daily, Sarah Mahoney - Thursday, March 27, 2025
Despite economic pressure, the pet category remains strong -- driven by G ...
- Perplexity Partners With Agentic Commerce Platform To Change Shopping
MediaDailyNews, Laurie Sullivan - Thursday, March 27, 2025
Perplexity can connect brands and retailers to any ecommerce merchant or n ...
- California Bill Targets 'Sephora Kids'
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, March 26, 2025
The bill is in response to the trend of preteens buying make ...
- DoorDash Adds Sponsored Ads, Expands Retail Media Net
MediaDailyNews, Laurie Sullivan - Wednesday, March 26, 2025
Advertising has become a major focus for DoorDash as it finds wa ...
- Vistar Media Teams With Western Union to Create Multicultural RMN
MAD, Steve McClellan - Tuesday, March 25, 2025
According to the companies, research indicates that Western Union's customers are 7 ...
- As Prices Rise, Aldi, Trader Joe's Gain Loyalty Ground
Marketing Daily, Sarah Mahoney - Tuesday, March 25, 2025
New reports from Placer.ai and YouGov show value-driven grocers gaining traction whi ...
- Boycotts May Not Kill Sales -- But They May Be Wounding Brands
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, March 25, 2025
As Target feels continued backlash, marketers are waking up to the co ...
- Guys Don't Know What To Wear Anymore -- But Men's Wearhouse Has A Plan
Retail Insider, Sarah Mahoney - Wednesday, March 26, 2025
With "What Do I Wear to This Thing?," the retailer helps m ...
- Etsy Tries Radical Reframe: It's Not The Birthday, It's The Person
Marketing Daily, Sarah Mahoney - Monday, March 24, 2025
As economic worries erode spending, Etsy bets on hyper-personalized gifting to reigni ...
- March Madness Gets Weird: Brands Try Spas, Sports Moms, 'SNL' Vibes
Marketing Daily, Sarah Mahoney - Monday, March 24, 2025
Planet Fitness offers courtside cryotherapy, Great Clips brings in Mikey Day, a ...
- Google AI Search Tries To Act Like ChatGPT, But Missing Links Will Tank Web Traffic
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 25, 2025
Google has expanded access to its AI Mode search beyond Google O ...
- Nike's Big Brand Reset: Can Storytelling Outrun Slumping Sales?
Marketing Daily, Sarah Mahoney - Friday, March 21, 2025
Facing a 16% sales drop next quarter, Nike is doubling down ...
- Dr. Martens Finds Identity In AI-Supported Data
MediaDailyNews, Laurie Sullivan - Friday, March 21, 2025
AI has become a tool that allows brands to get to kn ...
- Inflation Eats Into Loyalty As Shoppers Trade Down
CPG Insider, Sarah Mahoney - Friday, March 21, 2025
Food prices stay high, challenging CPG brands to rethink how to ser ...