- Hasbro Ages Up With Play-Doh For Grown-Ups
Marketing Daily, Sarah Mahoney - Friday, July 10, 2026
The new floral collection offers a creative outlet for adulting angst. ...
- World Cup Stunt Gives Levi's More Than 1B Impressions
Marketing Daily, Sarah Mahoney - Thursday, July 9, 2026
CEO reveals how a simple "ambush marketing" stunt became the brand's most-view ...
- Kohl's Goes All In On Value For Back-to-School
Marketing Daily, Sarah Mahoney - Thursday, July 9, 2026
Even affluent parents are worried. The struggling retailer is betting they'll fa ...
- Walmart's Price Cuts Get A Presidential Assist
Marketing Daily, Sarah Mahoney - Tuesday, July 7, 2026
Trump claims credit for the retailer's summer rollbacks -- a reversal fr ...
- Will Ace Hardwire RedVest Into An AI Retail Media Network?
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 8, 2026
Ace Hardware advertisers can now manage and run retail RedVest Media campaig ...
- Bath & Body Works Bets On Hilary Duff, Ulta To Reverse Its Slide
Retail Insider, Sarah Mahoney - Wednesday, July 8, 2026
Facing falling sales, the retailer is pairing a splashy celebrity campaign wi ...
- Best Buy Bets On IRL Moments For New TV Tech
Marketing Daily, Sarah Mahoney - Monday, July 6, 2026
With "Believing is Seeing," the retailer thinks the store experience will ...
- Criteo Attracts Takeover Bids From Equity, Investment Firms
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
Criteo has been building its ad business and partner network for year ...
- Nike Rewrites Marketing Playbook, With Mixed Results
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, July 1, 2026
Short-term challenges persist, complicating the company's comeback story. ...
- JCPenney, Amazon Aim To Ease Gas Pains
Marketing Daily, Sarah Mahoney - Tuesday, June 30, 2026
Both retailers are making fuel costs their marketing moment this Fourth ...
- Ralph Lauren's Brand Investments Bag 6.5M New Customers
Retail Insider, Sarah Mahoney - Wednesday, July 1, 2026
New social media and chatbot strategies are finding untapped Gen Z segme ...
- Confessions From Shapermint & Trafelia's Brand Director: Stories Beat Offers, Feelings Can't Be Copied, and Data & Creativity as Partners
Brand Insider, Barbie Romero - Tuesday, June 30, 2026
Gabrielle Richards on why features can be copied but feelings can't a ...
- For America's 250th, Volition America Says Patriotism Doesn't Pick a Side
Brand Insider Podcast, Erin Everhart - Friday, June 26, 2026
With America's 250th birthday one week away, there is no better mome ...
- Catnip Or Kryptonite: For Brands, Red, White & Blue Is Both
Marketing Daily, Sarah Mahoney - Thursday, June 25, 2026
As marketers go all-in on America250, Ipsos reveals a patriotism paradox: Bran ...
- Target Goes All-In On Newness For Back-To-School
Marketing Daily, Sarah Mahoney - Thursday, June 25, 2026
With half its assortment refreshed and two distinct campaigns, the retailer ...
- Retail Media's Midlife Crisis: AI Is Coming For The Click
Research Intelligencer, Rob Williams - Friday, June 26, 2026
If retail media spent the past five years building toll roads, agent ...
- Dick's, Adidas Turn Shoe Shopping Into A Soccer Dream
MAD, Fern Siegel - Wednesday, June 24, 2026
OBB Bolded "Kicks Off" cross-platform campaign capitalizes on World Cup fever. ...
- Sephora Gets Personal With Founder-Led Deliveries
Marketing Daily, Sarah Mahoney - Wednesday, June 24, 2026
The retailer taps beauty entrepreneurs for doorstep drops -- and also rol ...
- Bed Bath & Beyond Speeds Up Container Store Expansion
Retail Insider, Sarah Mahoney - Wednesday, June 24, 2026
Plans call for 22 new combined stores -- and a surprise te ...
- Trafilea Group & Shapermint's Brand Director on TikTok Shop, Building a Real Community, and Getting Provocative Ideas Approved
Brand Insider, Barbie Romero - Tuesday, June 23, 2026
Audiences watch. Communities participate. Gabrielle Richards on why that distinction drives everythi ...
- TJ Maxx, Ogilvy Enlist 4 Stars To Promote Female Originality
MAD, Fern Siegel - Monday, June 22, 2026
The retailer's new brand platform is supported by a multichannel media p ...
- Private Labels Continue To Power Past National Brands
Marketing Daily, Sarah Mahoney - Monday, June 22, 2026
FMI's annual report finds store brand dollar sales up 2.8%, outpacing nation ...
- Walmart Buys Self-Serve CTV Ad Platform
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 23, 2026
Walmart has developed one of the most sophisticated retail media networks (RMNs ...
- Gen Alpha Insights: Teen Boys Are AI's Early Beauty Adopters
Marketing Daily, Sarah Mahoney - Friday, June 19, 2026
New research from Ulta Beauty uncovers the surprising tech behavior of tee ...
- Chamberlain's myQ Trades Tech Specs for Use Cases
Brand Insider Podcast, Erin Everhart - Friday, June 19, 2026
Chamberlain Group CMO Elina Vives shares how they're turning tech specs in ...
- Retail Media Network Surprises As Cannes Lions Swings Into French Riviera
Performance Marketing Insider, Laurie Sullivan - Friday, June 19, 2026
Advertisers' pay-for-performance models and attention metrics are based on measurable outcomes. ...
- Albertsons Media Collective Fields New Branded Entertainment Series
Around the Net In Media, Ray Schultz - Wednesday, June 17, 2026
Albertsons Media Collective, the retail media arm for Albertsons Cos., has expanded i ...
- Horizon Adds Media-Buying Agents To Its Blu Platform
MAD, Steve McClellan - Thursday, June 18, 2026
Blu's agents "integrate audience intelligence, publisher data, and campaign performance into ...
- La-Z-Boy Bucks Trend With Expanding Stores
Marketing Daily, Sarah Mahoney - Wednesday, June 17, 2026
The company fights weak sales by opening more stores. ...
- Honey Browser Extension Defeats Privacy Claim
MediaDailyNews, Wendy Davis - Wednesday, June 17, 2026
"The very purpose of the extension plaintiffs downloaded was to track the ...