- Q&A: Collokia's Pablo Brenner
Performance Marketing Insider, Aaron Baar - Tuesday, November 8, 2016
CEO Pablo Brenner answers our questions about Collokia, a startup that loo ...
- Personalizing Web Sites, Ads Dominate Holiday Shopping Decisions
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 4, 2016
Consumers anticipate they will do more of their shopping through online channe ...
- Google Rejects EU Charges On Search Engine Abuses
Around the Net In MAD London, Sean Hargrave - Friday, November 4, 2016
Google has rejected EU charges that it is abusing its position ...
- Meet Personal Data Search Engine Atlas Recall
Around the Net in Search Marketing, Gavin O'Malley - Wednesday, November 2, 2016
TechCrunch takes a look at Atlas Recall, a new search engine f ...
- Reminder: Mobile Devices Can Call, Too
Performance Marketing Insider, Aaron Baar - Tuesday, November 1, 2016
While search marketers are justifiably focused on getting search traffic to the ...
- Information Is Critical For Consumer Decisions
Performance Marketing Insider, Aaron Baar - Tuesday, October 25, 2016
"The Why Before The Buy" study explores the reasons consumers choose o ...
- Criteo New EVP Of Marketing Will Shorten Path To Innovation
SearchBlog, Laurie Sullivan - Monday, October 24, 2016
Smaller companies master innovation more often than large ones -- but wh ...
- Yahoo Says Traffic Rose Despite Hacking That Could Alter Verizon Deal
Around the Net in Real-Time, Tobi Elkin - Thursday, October 20, 2016
Verizon's $4.8 billion acquisition of Yahoo may be on the line d ...
- The Importance Of Imagery
Performance Marketing Insider, Aaron Baar - Tuesday, October 18, 2016
It's well-known that humans are visual creatures; indeed, visual cues are t ...
- Lessons You Can Learn From The Auto Industry
Performance Marketing Insider, Aaron Baar - Tuesday, October 11, 2016
Search, and its ability to help people find what they want, wh ...
- Google Product Listing Ads Driving Up Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 10, 2016
Despite Google's desire to diversify revenue streams into mobile phones and ho ...
- Pixate To Shutter, Google Cloud Remains Work In Progress
Mobile Marketing Daily, Gavin O'Malley - Wednesday, October 5, 2016
So much for living on under Google's big umbrella. About a ye ...
- 'NYT' Expands Native Digital Ad Offering
Publishers Daily, Sara Guaglione - Wednesday, October 5, 2016
'The New York Times' is expanding its Flex Frame Everywhere cross-device digit ...
- Criteo Worked With Forward Thinkers At HookLogic Long Before Acquisition
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 4, 2016
When HookLogic announced in June that it would extend its platform ...
- Q&A: Michael Klein, Adobe's Head Of Industry Strategy
Performance Marketing Insider, Aaron Baar - Tuesday, October 4, 2016
Q&A with Adobe's head of industry strategy Michael Klein about search's ro ...
- How To Set Up Your Site For International SEO
Search & Performance Marketing Daily, Shayna Brandi - Tuesday, October 4, 2016
Deciding to take your Web site international is a daunting prospect. Decidi ...
- Google Preparing To Reject EU Charges
Around the Net In MAD London, Sean Hargrave - Monday, October 3, 2016
Google will this month reject EU claims that it misuses its dominan ...
- Offline Measurement and Attribution are Improving
Show Daily: Videos, Ross Fadner - Friday, September 30, 2016
During the OMMA Programmatic panel "Beyond Search: Can Programmatic Lead to Omnichann ...
- Is Your Site Search Up To Snuff?
Performance Marketing Insider, Aaron Baar - Tuesday, September 27, 2016
Drawing customers to your site is half the battle. The other ha ...
- Yahoo Brings Search Retargeting To Gemini Native Ad Inventory
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 21, 2016
Yahoo has announced search retargeting through its Gemini native ad inventory ...
- Like This? Give It A Good Review
Performance Marketing Insider, Aaron Baar - Tuesday, September 20, 2016
Though customer reviews are nothing new, they're becoming increasingly important when ...
- Many Brits Don't ID Search Ads; It's Not Necessarily A Bad Thing
Performance Marketing Insider, Aaron Baar - Tuesday, September 13, 2016
According to U.K. research company Varn, the number of Brits who ...
- DigitasLBi's Valentini On The Biggest Change To Search Advertising
SearchBlog, Laurie Sullivan - Tuesday, September 13, 2016
The agency-advertiser relationship continues to change as targeting options and technology matur ...
- Digital Video Market Has Work To Do
Online Video Daily, Gino Galassi - Wednesday, September 7, 2016
The digital video business is a challenge worth meeting for content provider ...
- Are You AMP-ed? (Should You Be?)
Performance Marketing Insider, Aaron Baar - Tuesday, September 6, 2016
Google AMP is designed for Web sites to load instantly on mobi ...
- Mobile Isn't Just First, It's Primary
Performance Marketing Insider, Aaron Baar - Tuesday, August 30, 2016
A recent survey of more than 1,000 adults by Burke for t ...
- Google Plans To Expand YouTube As Content Platform With New Social Network Features
The Social Graf, Erik Sass - Thursday, August 25, 2016
Undaunted by serial failures, Google remains determined to crack the social med ...
- The Dog Days Are Over. Holiday Time Is Here Again
Performance Marketing Insider, Aaron Baar - Tuesday, August 23, 2016
Now's the time to start thinking about your search strategy for t ...
- Why Is Proving Search ROI So Difficult?
Performance Marketing Insider, Aaron Baar - Tuesday, August 16, 2016
A recent survey that suggested 90% of enterprise businesses were undervaluing sear ...
- Shocker! Personalization Platform Releases Study That Finds Personalization Improves Engagement!
Mediapsssst, Richard Whitman - Monday, August 8, 2016
In today's self-serving research-related news, Jivox is out with a study th ...