Tag results for "search marketing"
- Android Wear App Dev Guidelines Spotlight Ad Industry's Future As Watchmakers Fix GlitchesWearable devices may take time to catch on as makers work o ...
- Android Users Drop Privacy Case Against GoogleA group of Android users who brought a class-action privacy lawsuit again ...
- Marketing's Newest Friends: Traditional IT Vendors Looking For Customer DataSalesforce this week announced that it has inked deals with media agen ...
- Retargeting Derailed By Faulty Attribution, Viewability, Click FraudRetargeting has been cited as one of the most powerful performance marketi ...
- Digital Fueling Global Ad Expansion, Traditional Media Continue To ErodeGlobal ad spending is back on a healthy expansion track, and mu ...
- Local Media Revenue Poised To Reach $140 Billion, Granular Targeting CitedLocal media revenue is on track to reach $137 billion this ye ...
- The New Currencies For 21st Century MediaBrands have traditionally planned media buys based on gender, geography and whi ...
- Tim Cook Accuses Google Of Gross Privacy ViolationsWith his back against the wall over consumer privacy issues, Tim Co ...
- Dentsu's iProspect Grabs Covario, Looks To Strengthen SearchThe Dentsu Aegis Network acquisition of Covario announced Wednesday will bring i ...
- Google Adds Location, Schedule Bid AdjustmentsGoogle has introduced a way to allocate a marketing paid-search budget ...
- IBM Releases Freebie Watson Analytics For the MassesIBM on Tuesday released a cloud-based application it calls Watson Analytics ...
- Real-Time With New Chango CRO Lorizio On Branding Via ProgrammaticReal-Time Daily caught up with Keith Lorizio, the newly appointed chief reven ...
- Judge Sides With Google In Domain Name DisputePeople might use the word "google" as a verb, but Google sti ...
- Search Engines Keep Searchers Longer Before Referring Traffic To Web SitesGoogle, Bing, Yahoo and other engines continue to search for ways ...
- Publicis Groupe, Adobe Partner To Create New Holding Company Operating ModelPublicis Groupe and Adobe Systems announced a partnership Wednesday to build a ...
- iCrossing, Kenshoo Build Marketing Tool ChestiCrossing's access to Hearst's audience data from 200 million unique monthly visito ...
- Bing Gives Marketers Tools To Dig Deeper Into DataBing has released a dashboard giving search marketers a six-month view th ...
- EU Tells Google To Make Greater Concessions To Rivals Google has been told by European authorities that it must make mo ...
- MSN Revamps Site, More Mobile FriendlyWith the relaunch, Microsoft is promising a simpler buying experience for advertise ...
- Yahoo Confirms Expansion Of Native Ads To Other SitesYahoo on Monday confirmed extending its native Stream ads to third-party sit ...
- Content's Growing Pains Look A Lot Like Social Media Marketing'sTracking and analyzing content marketing performance looks a lot like the tria ...
- Google Works With Louis Vuitton Brand To Spot Counterfeit GoodsGoogle has implemented a system for filtering advertising that may infringe copyright ...
- Content Marketing Storytelling TechniquesContent marketers with storytelling skills are in demand, but it's important ...
- Alternatives To Google's Exact-Match Keyword RemovalRand Fishkin takes marketers through strategies to deal with Google's recent remov ...
- For IPG Placed Is The Place To BeThe holding company has entered into a strategic partnership with the Seattle-bas ...
- MasterCard's Jankowski: The CPM Isn't Dead, Programmatic Will Continue To GrowIn a freewheeling conversation that touched on everything from the role ...
- The MRC Viewability Standards Aren't Working For Video Yet, EitherDigital advertising's viewability problem is getting bigger when it comes to displ ...
- How Social's Influence Contributes To Search CampaignsSearch engine marketers tying in social advertising campaigns on Facebook, LinkedIn, Pinteres ...
- About.com Rebrands Identity, Uses Data To Build Out Ad Targeting PlatformAbout.com began operating under a new brand identity and site redesign Tuesda ...
- Safari Users Fight To Revive Hacking Lawsuit Against Google, Vibrant Media, WPPGoogle, Vibrant Media and WPP's Media Innovation Group went beyond "routine commerci ...
