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DataPop Launches OmniAds Turning Product Catalogs Into Ads

DataPop Thursday launched of OmniAds, a product that helps retailers treat their merchandise catalogs like a set of potential ads, rather than static data records. OmniAds supports numerous publishers, such as Google, Bing, Pinterest, Polyvore, Ebay, and Amazon. Features include product positioning, selection, promotion, and testing.

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